Could the top SEO's such as Rand enter any arena?
-
This is just a post for fun really.
Do you think the top 3 SEO's in the world could be in the top 3 results of any industry in 6 months?
I would love to see this in action really, a couple of guys against industry giants in insurance or something.
-
For the question that you asked, yes, to rank for a term you need a good relevant page of content with very strong social signals (links, likes, etc.) to promote it.
-
Well if the current miss Universe was once a ugly duckling it puts faith in the fact she might!
-
So from your reply I take it you put a lot of weight on social signals combined with quality content as a method of ranking?
-
Right... those resources would be content and an ability to get social attention such as links, mentions and likes. Those links could be earned on the merits of the content, attracted by the popularity of the brand or purchased.
Some companies spend a hideous amount of money on links.
After your pages are optimized (which requires smarts) then you need to devise a way of demonstrating the importance of your site to the search engines, which requires smarts to plan and resources to achieve.
-
Depends on what you have to work with, Does the best driver win the F1 drivers chapionship? or does he need the best car?
Can the best beauty shop, make a ugly women win miss universe?
Like EGOL said you need resouces, including good content
-
So basically ranking wise some industries are just not possible to enter, know matter who you are or what you know as your hampered by a lack of resource that you would need to even get the engine started.
-
Sun Tzu says that you can "know how to conquer without being able to do it".
Even if you have an advanced knowledge of the algo, in an extremely competitive space the competition is a "battle of resources" .
-
I was just wondering if the advanced knowledge of Google's Algo within the top SEO's would in fact allow them to optimise at top end for a flat 6 months.
Let me put it another way, if they person who invented Google's algo setup a domain and started optimising for insurance do you think they could hit the target? Or do you think just the shear amount of work involved for a few people would not be achievable!
-
You need two things.... First you need smarts. Then you need resources. If you fail in either of those then you will be ineffective.
Two possible exceptions to the above would be replacing smarts with "dumb luck" and replacing resources with something "incredibly viral" - both of which have a very low probability of happening.
-
I know the top black hat SEO's could for sure, check out this recent seomoz post: Insurance garbage ranks
In 6 months, I don't see a white hat ever achieving long term ranking in top 3 for "insurance" even with a multi million dollar backlinking budget.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Site still indexed after request 'change of address' search console
Hello, A couple of weeks ago we requested a change of address in Search console. The new, correct url is already indexed. Yet when we search the old url (with site:www.) we find that the old url is still indexed. Is there another way to remove old urls?
Intermediate & Advanced SEO | | conversal0 -
Is there a difference between 'Mø' and 'Mo'?
The brand name is Mø but users are searching online for Mo. Should I changed all instances of Mø to be Mo on my clients website?
Intermediate & Advanced SEO | | ben_mozbot010 -
Migrating From Parameter-Driven URL's to 'SEO Friendly URL's (Slugs)
Hi all, hope you're all good and having a wonderful Friday morning. At the moment we have over 20,000+ live products on our ecomms site, however, all of the products are using non-seo friendly URL's (/product?p=1738 etc) and we're looking at deploying SEO friendly url's such as (/product/this-is-product-one) etc. As you could imagine, making such a change on a big ecomms site will be a difficult task and we will have to take on A LOT of content changes, href-lang changes, affiliate link tests and a big 301 task. I'm trying to get some analysis together to pitch the Tech guys, but it's difficult, I do understand that this change has it's benefits for SEO, usability and CTR - but I need some more info. Keywords in the slugs - what is it's actual SEO weight? Has anyone here recently converted from using parameter based URL's to keyword-based slugs and seen results? Also, what are the best ways of deploying this? Add a canonical and 301? All comments greatly appreciated! Brett
Intermediate & Advanced SEO | | Brett-S0 -
Google Not Seeing My 301's
Good Morning! So I have recently been putting in a LOT of 301's into the .htaccess, no 301 plugins here, and GWMT is still seeing a lot of the pages as soft 404's. I mark them as fixed, but they come back. I will also note, the previous webmaster has ample code in our htaccess which is rewriting our URL structure. I don't know if that is actually having any effect on the issue but I thought I would add that. All fo the 301's are working, Google isn't seeing them. Thanks Guys!
Intermediate & Advanced SEO | | HashtagHustler0 -
Remove URLs that 301 Redirect from Google's Index
I'm working with a client who has 301 redirected thousands of URLs from their primary subdomain to a new subdomain (these are unimportant pages with regards to link equity). These URLs are still appearing in Google's results under the primary domain, rather than the new subdomain. This is problematic because it's creating an artificial index bloat issue. These URLs make up over 90% of the URLs indexed. My experience has been that URLs that have been 301 redirected are removed from the index over time and replaced by the new destination URL. But it has been several months, close to a year even, and they're still in the index. Any recommendations on how to speed up the process of removing the 301 redirected URLs from Google's index? Will Google, or any search engine for that matter, process a noindex meta tag if the URL's been redirected?
Intermediate & Advanced SEO | | trung.ngo0 -
Is there any SEO advantage to sharing links on twitter using google's url shortener goo.gl/
Hi is there any advantage to using <cite class="vurls">goo.gl/</cite> to shorten a URL for Twitter instead of other ones? I had a thought that <cite class="vurls">goo.gl/</cite> might allow google to track click throughs and hence judge popularity.
Intermediate & Advanced SEO | | S_Curtis0 -
Ranking for our member's company names without giving them all away!
Hi, We have a directory of 25,000 odd companies who use our site. We have a strong PR site and want to rank a page for each company name. Some initial testing on one or two company names brings us to #2 after the company's own web site in the format: "Company Name Reviews and Feedback" - so it works well. We want to do this for all 25,000 of our members, however we do not wish to make it easy for our competitors to scrape through our member database!! e.g. using: www.ourdomain.com/randomstring/company-name-(profile).php unfortunately with the above performing a search on google for site:domain.com/()/()(profile).php would bring up all records. Are there any tried and tested ways of achieving what we're after here? Many Thanks.
Intermediate & Advanced SEO | | sssrpm0 -
Best SEO Practices for Top-Level Navigation Structure
OK - First of all, thank you to those of you who view and take the time to answer our question. We are currently in the middle of re-designing our golf packages website, and we're trying to decide the best way to structure our Main Navigation for maximum SEO benefit while keeping user experience in mind. The top key phrases we are currently targeting: 1) Myrtle Beach Golf 2) Myrtle Beach Golf Packages You can find the current navigation structure we have come up with here: http://www.myrtlebeachsitemasters.com/index2.html So our question is this: We have subdivisions of: Golf Packages, Accommodations, Golf Courses Is it in our best interest to: A) Get rid of the subdivisions and consolidate them to one page? or B) Simply "NoFollow" the subdivisions within the Main Navigation? We are concerned about the subdivisons for 2 reasons: Too many internal links in Main Navigation The "first link only" rule with Google affecting our additional internal links on existing pages. THANK YOU again to those of you who take the time to answer this question. We really appreciate any clarification on this issue.
Intermediate & Advanced SEO | | JamesO0