Help With Analytics Data
-
Hello,
I'm seeing the following Analytics data for some of my keywords:
Multiple Visits
Pages/Visit: 1
Avg Visit Duration: 00:00
% New Visits: 100%
Bounce Rate: 100%
The data is the same on all "affected keywords".
What is going on and how do I fix it?
Thanks for the help!
-
I think it may be important to state that the only real "ding" is within your Analytics. Google does not use Analytics data in its search algorithm. So if you are monitoring bounce rate for that purpose, worry not.*
More than likely we're looking at a tracking anomaly of some kind, that, at its very worst, is throwing off your Analytics data.
- I might add that the "bounce rate" that DOES influence the search algorithm isn't really bounce rate, but dwell time. See what Duane Forrester wrote about here: http://www.bing.com/community/Site_Blogs/b/webmaster/archive/2011/08/02/how-to-build-quality-content.aspx
This metric is calculated internally by the search engines, and does not cull from Analytics data. Additionally, it is one of thousands of signals that influence ranking, and likely a relatively small one overall.
-
What was occurring was a one day snapshot of a page bounce. What was throwing me off is the 00:00 time on page.
The data was from one day, so the pages with no time on page and 100% bounce rate did not have time to gather more looks and influence the data accordingly.
I did not know that Google does not count time on page if the person bounced from the page they entered - no matter how much time spent, content read, page scrolled etc.
Unfortunately, the page may be highly relevant, but we get no credit for time on page and we get dinged for a high bounce rate.
-
Just to add to my endorsement above:
This is the sort of data irregularity that happens when tracking isn't installed properly. Perhaps somehow the snippet is on some page twice? Difficult to say, and could be many things.
What Sean suggested is where I'd start too. Isolate that traffic that matches this pattern and view by page.
-
The feed manager says they didn't touch anything in our Analytics account.
He added that they have the same type of thing happening in their Analytics account as if it was a "normal" type of occurrance.
Doesn't seem normal to me, so I'm hoping someone knows what's going on.
-
We've got a company managing the feed for us and we're feeding Google, Bing and The Find. On a side note, The Find is worthless.
I'm sending our feed manager an email now with a screenshot of the data.
-
How did you setup a product feed and where is it being pushed to?
-
Just thought of something else. We're also set up with a product feed.
-
Hi Sean,
We've got an ecommerce site on CMS.
I thought Analytics was installed properly - perhaps not. I've not seen this before.
The keywords are random and widespread. I'm in Traffic Sources>Sources>Search>Overview
My finger hovering over the panic button is developing a hair trigger.
-
First questions to ask are what platform is the website on and are you sure analytics is installed properly? I like to get those out of the way first before you start to dive into more info.
And is this isolated to specific pages these keyword landing pages?
Run a custom report in google analytics by landing page with filter only containing those affected keywords
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Can you help me figure out why my website is in conflict with guidelines of Google ?
Hi, Since few weeks now we received this message saying that our website is in conflict with the guidelines of Google's Webmaster. Here is the website for which we received the message from Google: http://www.gocustomized.es/. This url redirect to https://www.gocustomized.es/ I thought after reading your some messages from the forum that the problem was our website reviews which appear on all pages of the site. And I know that the review of the websites shouldn't be considered like the review of the product. But we remove the reviews and our request is still declined. Thanks in advance for your help.
Technical SEO | | steph_ba0 -
Helping finding a link
Hi So Ive done a crawl of the site using screaming frog. There are a few old category and sub category pages which don't exist any more but somehow the crawler is finding them. An example is below: http://www.ebuyer.com/store/Home-Appliances/cat/Health-&-Beauty/subcat/Male-Grooming Just wondering if anybody had any ideas about how I could go and find these urls and remove them off the site. Any ideas would be really appreciated. Thanks Andy
Technical SEO | | Andy-Halliday0 -
Data Highlighter doesn't show page
We have an event related website http://www.sbo.nl so i wanted to use data highlighter because most of our event pages are the same. But data highlighter doesn't show those pages, I will see only an empty page. For example http://www.sbo.nl/veiligheid/brandveiligheid-gebouwen/ Does someone of you understand what is going on. Data highlighter does show the homepage. I am thinking it is maybe because of tabbed browsing, or the chat function in that page. Hope someone can help. You can see a screenshot of Data Highlighter http://www.clipular.com/c?6659030=2X2gQv4O8_9RzcZ1Hk_7xGtCPYo&f=d40975c80bdd11dc357f050cafa73a80 I hope someone can help because i am lost 🙂 Cheers Ruud
Technical SEO | | RuudHeijnen0 -
Need help with home page on site
Hello! Thanks for reading in advance! I've got a relatively old site (12 year old domain) that has experienced a drop in rankings specifically for our home page. Some of the key terms that I'd assume we would rank well for are: "expedite us passport" According to SEOMOZ, our on page optimization receives a C for the termr. also, the root domain and page have decent links, etc. However; looking at Google (logged out and in incognito mode in chrome), a page on our site http://www.passportsandvisas.com/passport/index.asp ranks well and our HOME page isn't listed in the top 50 or 100. THis is the case for a lot of keywords we used to rank well for. I would have thought our home page would have at least outranked an internal page. Any thoughts would be very, very helpful!
Technical SEO | | santiago230 -
Has anyone used a company to help promote their site
Hi, i receive around ten emails a day claiming they can help you get your site in the top ten in google, now i know most are a load of rubbish but i am just wondering if anyone has used any of these companies for a new site or an old site. I am about to launch a new site after xmas and i am just wondering if any of these companies are worth looking at to help promote the new site instead of doing all the ground work myself. Would love to know your thoughts
Technical SEO | | ClaireH-1848860 -
My site keeps losing positions, Please help!!
Hello, This is the first time I post on this forum but have been a Pro Member for about 11 months. Im going crazy the more I do the more it drop positions. My problem is that one of the sites that Im working is has not been on the top 50 of any of the keywords. There were many issues but I have reduce the number. Im not sure if I can post the link here or via PM. My market is very competitive and Im using word press. One of my target keywords is: web design miami I would like for a member to give me an opinion of my site and may tell me what Im doing wrong. Thanks in advance.
Technical SEO | | ogdcorp0 -
We have set up 301 redirects for pages from an old domain, but they aren't working and we are having duplicate content problems - Can you help?
We have several old domains. One is http://www.ccisound.com - Our "real" site is http://www.ccisolutions.com The 301 redirect from the old domain to the new domain works. However, the 301-redirects for interior pages, like: http://www.ccisolund.com/StoreFront/category/cd-duplicators do not work. This URL should redirect to http://www.ccisolutions.com/StoreFront/category/cd-duplicators but as you can see it does not. Our IT director supplied me with this code from the HT Access file in hopes that someone can help point us in the right direction and suggest how we might fix the problem: RewriteCond%{HTTP_HOST} ccisound.com$ [NC] RewriteRule^(.*)$ http://www.ccisolutions.com/$1 [R=301,L] Any ideas on why the 301 redirect isn't happening? Thanks all!
Technical SEO | | danatanseo0 -
Best practice for rich snippet product data - which page shows up?
We have a website with thousands of pages that rank locally for a specific service we offer. What I'd like to do is add rich snippets to these pages. I'd like to setup the services we offer as 'products' in the rich snippets, so that our 2 services show up below the url as rich snippets. I guess I'm not sure if the markup is supposed to be on the product page itself, or if I should use the offerurl tag, to create a separate page on the site whose only purpose is to have a long list of the services we offer pointing to the local pages as the offer url's. What do I do with this page? what are best practices for this offer aggregator? Are there any resources I can look at? Am I even doing this right? I'm new to having markup pages, and I'm hoping that the markup code doesn't actually need to be on the product offer page itself, but that the product offer page is the one that shows up on the results - that is my last question actually - which page will show up? the offerurl link, or the actual markup page.
Technical SEO | | ilyaelbert0