Help With Analytics Data
-
Hello,
I'm seeing the following Analytics data for some of my keywords:
Multiple Visits
Pages/Visit: 1
Avg Visit Duration: 00:00
% New Visits: 100%
Bounce Rate: 100%
The data is the same on all "affected keywords".
What is going on and how do I fix it?
Thanks for the help!
-
I think it may be important to state that the only real "ding" is within your Analytics. Google does not use Analytics data in its search algorithm. So if you are monitoring bounce rate for that purpose, worry not.*
More than likely we're looking at a tracking anomaly of some kind, that, at its very worst, is throwing off your Analytics data.
- I might add that the "bounce rate" that DOES influence the search algorithm isn't really bounce rate, but dwell time. See what Duane Forrester wrote about here: http://www.bing.com/community/Site_Blogs/b/webmaster/archive/2011/08/02/how-to-build-quality-content.aspx
This metric is calculated internally by the search engines, and does not cull from Analytics data. Additionally, it is one of thousands of signals that influence ranking, and likely a relatively small one overall.
-
What was occurring was a one day snapshot of a page bounce. What was throwing me off is the 00:00 time on page.
The data was from one day, so the pages with no time on page and 100% bounce rate did not have time to gather more looks and influence the data accordingly.
I did not know that Google does not count time on page if the person bounced from the page they entered - no matter how much time spent, content read, page scrolled etc.
Unfortunately, the page may be highly relevant, but we get no credit for time on page and we get dinged for a high bounce rate.
-
Just to add to my endorsement above:
This is the sort of data irregularity that happens when tracking isn't installed properly. Perhaps somehow the snippet is on some page twice? Difficult to say, and could be many things.
What Sean suggested is where I'd start too. Isolate that traffic that matches this pattern and view by page.
-
The feed manager says they didn't touch anything in our Analytics account.
He added that they have the same type of thing happening in their Analytics account as if it was a "normal" type of occurrance.
Doesn't seem normal to me, so I'm hoping someone knows what's going on.
-
We've got a company managing the feed for us and we're feeding Google, Bing and The Find. On a side note, The Find is worthless.
I'm sending our feed manager an email now with a screenshot of the data.
-
How did you setup a product feed and where is it being pushed to?
-
Just thought of something else. We're also set up with a product feed.
-
Hi Sean,
We've got an ecommerce site on CMS.
I thought Analytics was installed properly - perhaps not. I've not seen this before.
The keywords are random and widespread. I'm in Traffic Sources>Sources>Search>Overview
My finger hovering over the panic button is developing a hair trigger.
-
First questions to ask are what platform is the website on and are you sure analytics is installed properly? I like to get those out of the way first before you start to dive into more info.
And is this isolated to specific pages these keyword landing pages?
Run a custom report in google analytics by landing page with filter only containing those affected keywords
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Does user engagement or content of pages requiring login help SEO?
Hi! Our company is trying to come up with a few pages with some manuals to teach our users how to use our products. However, these pages require username and password. My understanding is that user engagement will help a website's keyword rankings and Google will not be able to crawl or have access to pages requiring login as it doesn't have username and password. Based on that idea, does that mean all the content and user engagement on those pages requiring login won't help our overall SEO? Thanks in advance!
Technical SEO | | EverettChen0 -
Help! added WWW to wordpress site and now lost SEO ranking
Hi there Everyone! I have recently added a www to my wordpress website by going to settings>general and adding "www" to the wordpress address and the site address. After i did that i lost my SEO ranking, and also that MOZ is detecting that im getting site crawl issues stating that i have duplicate pages. an example is below: http://www.mefco.co.nz/news http://mefco.co.nz/news any ideas on how to fix this?
Technical SEO | | jfactor0 -
Help Understanding GWT Message
Brief background: A few months ago, our firm exchanged blog posts with another law firm in Pennsylvania with followed links. Though we did exchange links, the posts weren't spammy. They wrote "A Floridian's Guide To A Car Accident In Pennyslvania" and we wrote one for Pennsylvanians in Florida. (The reason for this is that Personal Injury law varies drastically from state-to-state, and Florida has a ton of people who move back and forth). My question: His firm got a message from google saying our link to him violated googles' guidelines. I went and removed the link, BUT I didn't get any message saying his link to our site was a violation. Shouldn't we both have gotten messages? Perhaps, mine is "in the mail" so to speak, but I would think both would go out at the same time, so I'm wondering if there is another possible reason? Thanks, Ruben
Technical SEO | | KempRugeLawGroup0 -
Rel Canonical ? please help
Can some one please answer a question for me, I have a crawl error stating that I have [#### Rel Canonical 326](http://pro.seomoz.org/campaigns/243472/issues/18) Can you please advise me on how serious these Errors are? I was told by one person not to worry but It seems far to many to me. thanks
Technical SEO | | Chris__Chris0 -
Moving a site including meta data
If a website is moved to a new server, how can you ensure that all meta data moves with it?
Technical SEO | | jazavide0 -
My site keeps losing positions, Please help!!
Hello, This is the first time I post on this forum but have been a Pro Member for about 11 months. Im going crazy the more I do the more it drop positions. My problem is that one of the sites that Im working is has not been on the top 50 of any of the keywords. There were many issues but I have reduce the number. Im not sure if I can post the link here or via PM. My market is very competitive and Im using word press. One of my target keywords is: web design miami I would like for a member to give me an opinion of my site and may tell me what Im doing wrong. Thanks in advance.
Technical SEO | | ogdcorp0 -
Videos not indexed yet in google analytics
Hi I submitted a video stemap to google webmasters a month ago and it shows submitted videos in webmasters account but it is not showing that any video been indexed by google yet. I am not sure whats the issue because its taking long time or may be some error is there. Amit
Technical SEO | | expertvillagemedia0 -
.htaccess help please
Hi there, Can anyone let me know what I need to add to my .htaccess file to make sure that the trailing slash on my domain gets redirected to my main domain name. For example, at the moment Google is seeing my primary domain as follows: http://www.mydomain.com http://www.mydomain.com/ I thought I'd covered off all possible duplication penalities but it look as though I've still got one left! Thanks very much for your help, Simon
Technical SEO | | theshortstack0