Drowning In a Sea of Link Building Advice
-
You can visit one SEO forum after the other and 50% of the folks will say 'do this' and the other half will say to do something else.
It's always black hat vs white hat and then you still get the grey hat in between. So what does really work?
Leon
-
Another possibility - and I haven't done this yet, because I'm still working on getting out from under a big fat panda, is to join The Guest Blogger subgroup of "The Blog Zone" at Linked-In, and find someone in your niche who wants a guest post.
-
Hi Leon - I would say that is where building relationships with social influences/authorities comes in - ways of doing this are by getting involved in discussions and interacting on sites such as twitter. Building this type of relationship takes time and effort but will pay off in the long run. You could also consider setting up a blog of your own and asking established bloggers in your niche to contribute - this may involve incentives for them to participate, but remember when they do they already have a following and are likely to highlight their work to them. In turn this will increase your website exposure which will lead to links.
Remember lots of people are asking to be guest bloggers but you need to think how can I stand out from the crowd to help you get picked. This is where you have to think outside the box and try other routes to get the attention of the person running the quality blog. Also make sure you look on here at the different posts on outreach emails and how others have successfully gone about gaining links, attention for their work, etc.
-
Hey Leon,
Just being honest with you 85-90% of the stuff you read on forums is crap. Don't pay attention to any of that junk promising you the next best thing. No building 5000 wiki's forums, spinning articles, scrapebox blast, xrummer, SEOnukeX, ect. Might have worked in the past for awhile, but since then Google has made updates and pretty much deemed that a waste of time.
Here is some stuff to help get started:
Use http://myblogguest.com/ to find good authority sites in your niche. Actually answer your post and be on the lookout for more authority sites from people that comment. Ask, people to retweet and share you content after doing a guest post.
Build relationships and focus on doing that. Your time will be much better spent that way.
-
You can visit one SEO forum after the other and 50% of the folks will say 'do this' and the other half will say to do something else.
It's not the quantity of advice that you receive. It's who you listen to.
Alan and Matt just gave advice that I would listen to. Alan's for a product site and Matt's for an informational site.
-
Thanks guys.
Matt what is the best way to get exposure for great content. Guest blogging? But how do you get the quality blogs to post your articles. I'm sure they get a ton of requests from other people wanting to do the same thing.
I've tried guest blogging before and nobody got back to me. What's the point of paying someone $200 for a quality article and you don't get any link juice from it?
-
White hat.
Easy to get links have not worked for some time, and google is getting even more tighter on them.
Every product is different, but if you have a product that is cheap enouth, i would find all the magazines, blogs and websites in your area of busniess, and write to them, asking them if you send them a sample will they write a review. Works for me. A lot of people write for nothing, so a free pack of widgets is good enouth reason.
-
There are lots of things that work for link building Leon - one of the best starting points, I think, is to aim at creating great content and then make sure people see it by building relationships with authorities and social influencers so that you can make them aware of your content - in turn they will help increase the exposure of your content. This method will lead to links and increased ranking.
What you have got to think is great content + exposure = links
whether this content is a blog post, press release or some sort of viral campaign (video or image). People link to great content and want to tell their friends about it - human psychology
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What type of links do I need to build in the first month to my website?
What type of links do I need to build in the first month to my website?
Link Building | | Gustavostap0 -
About link building strategies and article publishing
Hi friends. What could be the best strategies for article publishing with links and anchor text. I did the next. I published original article in my website blog section and then next day published the same article in few news portals with links and anchor text to product landing pages. But google indexed only article from my blog. News portal in my country is with highest DA. Is it ok to do this way or better is make uncial article for every news portal and do not publish in own blog so there is no duplicates? I am afraid that doing my way is waste of time and money. Thanks for help.
Link Building | | netcomsia0 -
Is a no-follow link/sponsored link a good editorial link?
Ok maybe this is a dumb question. I really need some better, more quality backlinks pointing to my site. There is a site that has domain authority of 72, page rank 5 that is offering me a sponsored blog post. Do sponsored posts count as a good editorial link? Also what if they are no-follow (and how would I find out ahead of time), does that still give me link juice?
Link Building | | tutugirl0 -
Link-Building
Hello, I have been doing link-building for my website since 2 of January. However those links are not in the Open Site Explorer. For example I have the DMOZ website pointing to my website and I cant see it in open site explorer! Why?? Tks in advance!
Link Building | | PedroM0 -
How many nofollow links should we build to have a natural link profile
Hi guys, As with many link builders we have been building lots of dofollow links for our site, so many that mainly our incoming links are dofollow. Some pages have 99.5% dofollow external links which I know is not very natural. In your experience in terms of percentage how much should you have in terms of nofollow external links in your link profile. I noticed SEOMoz has about 12-13% nofollow external links, shall I go with this figure? Thanks guys. David
Link Building | | sssrpm0 -
Link building by inviting bloggers
Hi everyone, I'm relatively new to SEO, and I have a question on a link building strategy for a holiday resort I am working on. The resort has a paintball arena and zorbing facilities at their premises. I want to use this in the link building strategy and the owners have agreed to have an open day for bloggers. Basically the resort will invite 20 local bloggers for a day to their resort. They get to play paintball, zorbing and get to see the resort in exchange for an honest write up about their day at the resort. I am looking at asking the bloggers to write about the event twice (Once before, and once after they visit the resort) with a minimum of 4 links to the website. I want to know how I can identify the top bloggers? What factors should I consider while making a list of 20 bloggers, and how do I measure these factors? Also, is this a good strategy for link building? And please feel free to add anything else you think I am missing out on, or will help in the link building. Cheers! Arjun
Link Building | | ArjunRajkumar0 -
Best link building activities to increase velocity.
I'm running my own web based company selling security software. I'm a one man band and do the programming, web design, SEO etc. all myself. I've taken a very white hat approach so far and spend all my time writing guest posts and getting them published on tech blogs (I get 3-5 links per week doing this). The only tool I use is Buzzstream and I've been doing this for about 6 months now. I'm starting to see a few results but whenever I look at my competitors I see they have links from thousands of root domains. I feel like I need to increase my link building velocity with a new activity which will yield a much greater number of links than I am able to create using my guest posting strategy. I'm not keen to start spamming article directories or any other short term activity. I dedicate about 8 hours per week to SEO and I could afford to spend around $700 per month if necessary. Any help would be much appreciated.
Link Building | | Riona0 -
What's your favorite link building tactic?
What's your favorite 100% white hat link building tactic? Well, maybe you don't want to reveal your favorite...just a good one...
Link Building | | AdamThompson0