Schema - Could a company like mine benefit from this yet?
-
Hey there - I've been reading about rich snippets and was thinking of hiring a programmer to implement this. In my industry I would be the only one thus far on front page with a highly competitive keywords and would be displaying 5 stars based on our testimonials etc, would that be acceptable? These testimonials are not on my homepage so if I implemented would it be a misuse of these tags?
My site is mortgage / financial company and I don’t see much in available tags yet except for “location” and “reviews” I could implement. I'm just trying to figure this out and I greatly appreciate any feedback!
-
It should be OK if you have a single product on your homepage. You just need to follow these guidelines:
The following guidelines apply to review snippets:
- When using review markup, the main topic of the page needs to be about a specific product or service. For example, using review markup on a page containing multiple products is not supported.
- Review of adult-related products or services are not supported.
- If the markup contains a single review, the reviewer’s name needs to be a valid name (Person or Organization). For example, “50% off until Saturday” is not a valid name for a reviewer.
I'm not confident Google will display the stars, but I think for the cost it is well worth having a go.
-
If you can get review stars, GO FOR IT!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Purchasing an existing domain + redirecting to company's domain
Let's pretend that competitor.com ranks well for certain search terms and generates some traffic from organic search. If a company were to acquire the competitor (or their domain), what's the smartest way to redirect that SEO value to the acquiring company's website? Does a 301 redirect work between different root domains? Even if it does work, is that the smartest approach? Thanks for your help!
Intermediate & Advanced SEO | | Raleigh0 -
Umbrella company is taking Domain and link strength!
Hi everyone! First thanks for reading this, I really appreciate it. The company I work for has two sites one is an event website and the other is a blog. The blog gets a great amount of the traffic and propels sales. The event website doesn't get much traffic but has been around for awhile and has garnered a 6 Google Page rank with a lot of backlinks and referring domains. The event website, though, has the same name of the company and this sometimes gets confusing when talking to businesses so the executives in charge want to make the event website an umbrella site for the company (very similar to Virgin's website). They will keep the event website but rebrand it with a new domain and basically start over. The good news about this is the event website, even though it has high link strength, has a lot of 404s because they had a previous database that they dumped leading to a lot of 404s (I made them change those to 410s). Here's my issue. I want to keep the SEO strength of the event website for the event website. Could I do a 301 redirect for a couple months and then take it off and make the umbrella site? Would the strength pass? Or would it be possible to do a 301 redirect in the subfolders where most of the content and links are? Or would you recommend another method of transferring the strength of the site?
Intermediate & Advanced SEO | | Therealmattyd0 -
Tumbnail in schema.org videoobjet
I have some problems understand hay should we do the url on your image page to replace tumbnail.jpg Ejemple. <spanitemprop="name">Jane Doe</spanitemprop="name"> <imgsrc="janedoe.jpg"itemprop="image"></imgsrc="janedoe.jpg"itemprop="image"> Adapting to my site Dario Vieira Pereira
Intermediate & Advanced SEO | | maestrosonrisas
This seems to be correct and it works
But my problem is when i want to do a videoobjet
I can not make the tumbnail to appear on the video to show:
ejemple:
Vídeo: Instalaciones clínica dental Barcelona Propdental
Video de las instalaciones de la nueva clínica dental Barcelona de Propdental. Tour virtual por las instalaciones del dentista.
Can anyone helpme on what am i doing wrong because i cannot understand what is missing on my videoobjet schema with google ejemples
0 -
What do successful reconsideration request letters look like?
If you have had a successful reconsideration request, would you be comfortable sharing the letter you sent? We are trying to draft ours and could use some guidance.
Intermediate & Advanced SEO | | CMC-SD0 -
What this site is doing? Does it look like cloaking to you?
Hi here, I was studying our competitors SEO strategies, and I have noticed that one of our major competitors has setup something pretty weird from a SEO stand point for which I would like to know your thoughts about because I can't find a clear explanation for it. Here is the deal: the site is musicnotes.com, and their product pages are located inside the /sheetmusic/ directory, so if you want to see all their product pages indexed on Google, you can just type in Google: site:musicnotes.com inurl:/sheetmusic/ Then you will get about 290,000 indexed pages. No, here is the tricky part: try to click on one of those links, then you will get a 302 redirect to a page that includes a meta "noindex, nofollow" directive. Isn't that pretty weird? Why would they want to "nonidex, nofollow" a page from a 302 redirect? And how in the heck the redirecting page is still in the index?!! And how Google can allow that?! All this sounds weird to me and remind me spammy techniques of the 90s called "cloaking"... what do you think?
Intermediate & Advanced SEO | | fablau0 -
Best approach for a client with another site for the same company
I have a client who has an old website and company A handles the SEO campaign for this site.
Intermediate & Advanced SEO | | ao500000
My client wanted us to create a new website with unique content for the same company aiming to double his chances of ranking on the 1st of SERP's and eventually dominating it.
So we created the new site for him and handled it's SEO campaign. So far we are ranking decently on the search engines but we feel like we could do better. The site we are optimizing for him uses the same company, tracking number and a virtual address in the same city.
Do you think Google has a problem with this set up?
We have listed the new site in the citation directories but I'm worried that we are sending google mixed signals. The company has two listing on each directories, one for the old site and another for the new site.
Another thing, Google+ Local for the new site is created and verified but is not showing up in local pack.
What is the best way to approach this mess?
We are looking into ranking for both local & organic results.0 -
Link with keyword or name of the company
hi sorry I am getting links from a prominent site. I would love to know what are your though. use the name of the company as the anchor text or the Keword? does the new world of SEO like keyword anchor or not?
Intermediate & Advanced SEO | | ciznerguy0 -
Clone sites at new company
I just came in house to our company for SEO. We have one main site and 182 that are exact duplicates and almost exact clones of the main site. It's no surprise that half of these clones are deindexed already. The meta tags are just the domain name URL. I want to add unique text on the home page to each site, fix the meta tags and switch them up so they aren't clones. Other than a huge rewrite of the code for each site, I'm not sure what else to do to prevent the rest from getting deindexed. Is there any way to prevent the rest from getting deindexed?
Intermediate & Advanced SEO | | CFSSEO0
