Link building for eCommerce
-
I have an engraving site where I am looking to increase traffic/ sales. We do local engraving services and sell engraved products via eCommerce. Perfectindesign.com
It seems to me that locally I can't compete since most search terms are washed over with every local directory in and around the city that are selling there memberships.
So I thought I could compete nationally via the 200 products we carry.
I have used site explorer to go through my competitors links. My findings show that other then their twitter accounts and dmoz listing most everything else are paid links and lots of them.
Keeping in mind I have 45 root domains with 411 links to my site.
Three competitors links data. I probably shouldn't name them right?
competitor #1 1k root with 13.9k links
competitor # 2 147 root with 16k links
competitor # 3 427 root with 28k
Should I just start buying these links that range from $10-50 per link or is this a waste of time?
Are these truly my competitors or am I comparing my tiny site to the major leagues?
-
I agree with Bradkrussell, don't buy links, i own an eCommerce i have ranked #1 for 5 best keywords in that market and suddenly lost for #1 Goggle for that 5 keywords and lost 30% of my visitor, and now my visitor has normal again even when i still lost my ranks.
I see your website and i found your website hasn't friendly url for example http://www.perfectindesign.com/index.php?main_page=page&id=30 just try Nakul advice visitor not only comes from head keywords, i lost head keywords rank but now my visitor get normal even better than before, just make your website riched with keywords and done with good optimization,
Good luck
-
I just don’t believe on this mantra of ‘don’t buy links!’ here is my detailed opinion on your case.
1st Its good to look in to competitor’s links but blindly building foot printing links can be dangerous as may be they just have quantity of links with low quality. I believe quality of links can easily surpass quantity and this is how new websites beat old giants in SERPs.
So I would recommend you to plan and build Free but quality links from high authority websites in your niche. Just by looking into your website I came up with an idea of link bait that can help you attract many links from different high authority domains.
You can design custom cups (or something like that) that target different giant websites (non commercial) websites and contact them to pass the ‘thank you memento’ for providing such an amazing information over the past few years (like Mashable provide amazing information in the search and social industry) and if you do it right they will probably talk about it and pass you a link from their website… in my opinion one link from mashable is way better them links from different lousy websites… (just an idea)
Another thing that can do is to fix your on-page optimization and content, up to the mark so that it works well with search engine as well as users.
You can also buy few links from different reputable paid directories (SEOmoz have the list of it on their website) so, yes! buying links from lousy websites will harm but paid directories is a win win game!
Conclusion words: follow the quality and you will beat your competitors even with less number of links from high authority websites.
-
Do. Not. Buy. Links.
Develop your own content that deserves to be read/shared, make sure your site is properly optimised (without going over the top) and focus on your own site, not your competitors.
-
Can you elaborate on building domain authority. Right now I have about 195 products. I can keep adding product after product but if they are at the bottom of page one or on page 2,3 or 38 it doesn't matter how many products I have.
Thanks
-
I would analyze the top 10 competition not just your head keywords but also some long tail keywords and find opportunities.
If you look at your rankings for keywords like, I think it's also about making sure your pages are properly optimized. See your SERP ranking for https://www.google.com/search?q=medical+plaques
I would recommend using the http://pro.seomoz.org/tools/on-page-keyword-optimization/new tool here at SEOMoz to identify some oppurtunities and strengthen your on-page.
As far as Off-page is concerned, I would recommend you to be very careful and do some strategic link building instead of the outright link buying. There's a considerable risk involved. What you need to do is build domain authority, not try to rank via anchor text hyperlinks. Does that make sense ?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What should be the step after building links?
Hello, I regularly build links and save them in excel file. But I don't know what should I do after building them? Should I ping them? Share on social media or leave until they are not indexed? thanks
Link Building | | ksmith880 -
Is there a way to use your other web properties for successful link building
We have two websites that align with it each other: Site #1 - Industry editorial website that provide high quality, original and current content. This site is mature and has high authority relatively speaking. Site #2 - Industry resource website that educates general public and insiders about the industry. Content is professionally written with fantastic art and basically breaks down different manufacturing processes/materials and walks people through the benefits. Would it be a sound approach to add anchor text/link within articles on site #1 to site #2? Below are a few scenarios: Article on site #1 is talking about using [manufacturing process] to make something and site #2has a page that describes [manufacturing process] in great detail. Article on site #1 is talking about using [material] and site #2 has a page that describes **[material]**in great detail. Article on site #1 is talking why its beneficial to use a particular [material] or [manufacturing process] and site #2 has a page that describes all benefits of [material] or [manufacturing process] in great detail. Obviously, this will only be sprinkled in here and there and not in every article. It should provide users with more insight but will SE's see it that way?
Link Building | | dasickle0 -
Link building Activities
As everyone is saying that link building is dead , And we should be doing RCS, to earn links. Q1, so my question is that are these below mentioned activities no longer effective?: directory submission
Link Building | | conversiontactics
classified listing
business listing
social bookmarking
reciprocal listing
Guess bloggin
blog comment
forum posts
inforgraphics
Articles
Press release What sort of activities should we be doing for earning links Has anyone got any process , please share.0 -
Continue Building LInks After You Reach Position
Hi All, Ive been slowly building links to some of my inner pages. Ive finally reached page 1 for a specific keyword search. Should I continue building links to this page so I dont lose position? I have a campaign setup through seomoz to keep track. Thanks!
Link Building | | TP_Marketing0 -
Which way of Link Building is best for seo and long term results
Hi - Have started off with a Automotive site - www.mycarhelpline.com based in India 15 months back Have achieved close to daily visitors of 2500+ in numbers Have made do follow links through - Article submission in high pr directories, couple of press releases, high pr forum submission, directory submission with high pr (though yet to get link from yahoo, botw n dmoz) and couple pf backlinks in high other pr sites Need to know - Best way to create backlinks - is article writing the best way to create backlinks - as against paid directories and paid press releases. I Can target 350 articles in high pr article directories for 6 mo - Ezine, Selfgrowth, Articledashboard n others How can i achieve my target of 10,000 daily visitors. What link bulding strategy do i need to adopt - as am finding difficult to explore sites where i can build backlinks except articles There are other Auto sites - heard of getting 40K unique visitors on daily basis Pl suggest . thnx
Link Building | | Modi0 -
Two link building proposals, which one is better?
Hi there, Our site has a DA of 73, MozRank 5.40, MozTrust 5.88, and over 45,000 external links. We haven't done any offsite SEO before, we got to where we are today organically. We're thinking about hiring a link building firm to help increase our rankings and we've received two proposals. Firm A offered to build us 30 links from DA 50+ sites over 3 months. The anchor text will most likely just be our domain name. Firm B offered to build us 90 links from PR2+ sites over 3 months. They have control over the anchor text. Given our site's profile, which proposal makes more sense for us? Would either of these initiatives move the needle for us? Thanks.
Link Building | | anonp1 -
Link Building Methods
Hi, If i hire a SEO company, what kind of links they will build for me. If anyone own a seo company can you let me know.My question is if i create a new website, what kind of link building techniques should i use other than, articles, press releases, social bookmarking, directories. As i am competiting with very tough competition. I have analyzed my competitors and they bought sitewides which are paid ones. Without paid ones i think it is is very hard for me to get into the competition. Can someone discuss more link building methods also. Awaiting for your responce. Regards.
Link Building | | Dex32320 -
Demand Media & Link Building - OMG?
When the last linkscape update happened, I saw a new incoming link from USA Today Travel. SeoMoz rates the link as a 9.5 for DA and PA is 24. The article was written by someone from Demand Media. I tried contacting the author to work out a deal. Since I did not receive a response, I investigated Demand Media myself. They are a large group of content writers. I have finished building the site and now I'm in the link building process for highly competitive keywords. My 2 Questions: I can write articles all freakin day about what I do. I NEED to build links. Should I become a freelancer for Demand Media? I don't care about the pay because I am well paid. Is there anything to be concerned about with the Panda Update? All responses are appreciated. Please give me a thumbs up if you found this question interesting (because apparently some other post says nobody gives thumbs up)
Link Building | | Francisco_Meza1