How to set up Google Local for regional branches?
-
Hi our company is expanding and we are opening up branches throughout the UK. I want to register a Google Local for each of our new branches. How is best to do this?
My exposure to Google Local is somewhat limited, though I have set up single businesses before, I've never dealth with multiple addresses.
Any help or advice would be great!
Thanks
Aran
-
In addition to Malcolm's suggestions, just be sure you follow the guidelines to the letter to avoid penalties. That's very important.
-
Thanks all for the info.
-
The best practice for places is just to input as much detail as possible. For each 'place' page there is possibility to add images/videos/opening hours and more. Use as much of this available info as possible. You should maybe start with one business location and experiment with what info you can put into it through the place page.
Remember that the main aim of the Google place is for local users to find your business, you want these listings to show up with your [keyword] x [location].
-
Yep Google places rather...Told you my exposure was limited!
I understand the mechanics of the upload and set up. I think I may have worded my question incorrectly.
I'm looking for tips on creating 'well optimised' Google Places for each of my other business locations. Are ther any best practises to follow, or is it as simple as uploading the CSV and were done?
-
Hi Aran,
If your business is going to operate 10 or more locations, I believe this is the page you're looking for:
http://support.google.com/places/bin/answer.py?hl=en&answer=178024
This page describes the process of creating a bulk upload spreadsheet.
Alternatively, you can do each listing manually. Just be sure you follow all of the guidelines that Malcolm has linked to in the Google Places Quality Guideline page.
Does this answer your question? Please, just let me know if you intended something else.
-
Set yourself up with an account from there you can 'edit a data file' and all you have to do is enter the multiple addresses in a spreadsheet and upload. More information on uploading multiple business addresses here http://support.google.com/places/bin/answer.py?hl=en&answer=107528
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Really, what are the benefits of creating a Google Brand page for an e-commerce site?
We have a jewellery store client who already have a Google My Business page set up for its store front business. Should we also create a Google Brand page for its e-commerce site (which has a different business name to the jewellery store)? This client already has a pretty robust Facebook profile. Is it worth it maintaining a Brand page then - since it targets Google plus users?
Branding | | Gavo
And what are the chances of a Brand page appearing on search results when you're not a Nike or a Calvin Klein? Thanks heaps in anticipation of your response.0 -
Getting Google Plus Page to Appear
I've recently been making changes and updates to my company's verified local Google + page--my question is when and/or how do I configure it to appear in the search results? When I type my business into Google (Exchange Capital Management), it's not even within the results displayed. The page isn't accessible unless someone were to Google "Exchange Capital Management Google Plus." As mentioned, the page has been verified, updated, and has about 8,000+ views. Any advice or feedback is appreciated! All best, Lauren McLaughlin
Branding | | LMcLaughlin0 -
How to improve the quality score (QS) when bidding on competitor brand names in Google Adwords?
Hi, I have researched few sites on this topic and I could see that the competitor keyword should match with the add text relevance, landing page relevance and CTR. Any other factors more to be included to improve the quality score? Reference: http://searchenginewatch.com/article/2285536/Google-Updates-How-AdWords-Quality-Score-is-Reported
Branding | | zco_seo0 -
Google Plus for Businesses - Should I add users to Company's Circles (branded page)?
Hi All, I know (or think I know) that one of the easiest ways to gain followers for my brand on G plus is to add people to our company's circles. Naturally, they often add you back. However, what does it mean to people who watch my brand (my G Plus page), the fact that I'm following thousands of people? Should I do it? How does it reflect on us?
Branding | | BeytzNet
Is there a better way to gain followers (specifically for G Plus)? P.S
We obviously have the badge on site but we hardly gain followers that way. Thanks0 -
Google Authorship
Hey Guys, For about a few days now, my google authorship photo no longer appears in search results. Also, I am unable to access my google places page, as every time I try I get an error from google (error #500). The places page still works, but I cannot log in as an administrator. I have no idea why this is happening, as the rich snippets tool indicates that everything is fine and dandy. I have also made no changes to the structure of the site. Can someone please explain why I am encountering these problems. Any help would be greatly appreciated.
Branding | | dtlalaw0 -
Google auto-correct affecting one of my keywords
Hi there, I have a keyword "finao montreal" that used to rank 8 or 9 in Google serp. All of a sudden it dropped under the top 50 results, I was wondering why and I found out that Google now auto-corrects "finao montreal" to "final montreal". Finao is a well know brand of custom high-end photo albums and I find it strange that Google corrects it. Anyone has an idea on what to do with this situation? Is there a way to provide Google some feedback about the autocorrect?
Branding | | valadas0 -
Should Global Company List in Local Directories?
Hi All, I am the Web Marketing Manager for a small, yet global, company. I've just started working at this company and I am focusing a lot of attention right now on link building, as the company is not great there in comparison to competitors. So right now I'm submitting us to directories. My question is whether submitting to things like Yelp and the Google Local Business Directory make sense for a global company. I want the inbound links available from those sources, but I just want to make sure I'm not missing something in regards to this. i.e. a pissed off customer could leave a negative review about the company on Yelp. That doesn't worry me, because if a customer is pissed off and wants to vent online, they'll find somewhere to do it. Is there anything else related that I might be missing? Thanks, Ben Alvord
Branding | | Ben_Alvord0 -
Is Google having trouble determining between two of my brand sites
I have a couple brand sites that our company uses and a couple of weeks ago one started to suddenly show up in the #1 position while searching for the other site via its brand. If I search for "collegexpress" our other site careersandcolleges.com is in the #1 possition. If I search for "collegexpress.com" it shows carrersandcolleges.com's title and description but links to www.collegexpress.com Could I have something messed up or is google confused with our two sites? In the past I am told that CollegeXpress referred to the careersandcolleges.com page but that has been there for many many years and this SERP change only started to show the first week in march of this year. I looked and there are a handfull of anchor text links from external sites using some form of the "CollegeXpress" brand linking to www.careersandcolleges.com but not that many, and they are not new. If I do a search the other way for "careersandcolleges" I see it correctly return is own site #1 but www.collegexpress.com is shown to me as #3. I checked and we dont have any redirects or mod rewrites between the two sites. They are on two different IPs Any help that can point me in the right direction would be greatly appreciated. Thank you.
Branding | | GeorgeLaRochelle0