Think I'm ready to do some link building. Couple questions.
-
Getting ready to do some link building.
I've got several lists of competitors' links, including a bunch of sites with broken links that would be a great fit to link to us.
I've got a capable VA to get started work on reaching out to people.
Just curious if this is the right game plan, seems a little simple:
For this round of link building I'm thinking all the links would point to my root domain.
-Find quality sites/links to go after
-Find an email to the owner/webmaster
-Have the VA send them a value proposition email(i.e. why it's good fit for all)...or tell them about broken links etc.
-Follow up myself when a response is generated.
-Hope/verify they link to us.
Thanks for the help with the newbie questions.
-
Sorry for the late response, still getting use to the Q&A and didn't know how to view the questions I had answered.
I would suggest anchor texts that are natural but nothing too unrelative. Links like www.example.com as the anchor text will still be better than "click here".
As long as its not being spammed too much, it would be fine to request a certain anchor text, but nothing obsessive, try to keep it even.
-
Thanks Roberto,
I'll check into those, was planning on just using excel. Those tools may be well worth it though.
-
Thanks Willny, was planning on just trying to get links to the homepage and let the Webmaster put whatever anchor text they wanted.
Is that a bad idea? Or should I specify what anchor text I want? I figured 'natural' was not suggesting anything.
-
Great, much thanks for the help!
-
That sounds great and will help you target potential webmasters.
-
That's always the question right?:) In my opinion the site has very high quality data.
-If they would link to Wikipedia about an article on Neurosurgery then they should link to our interview with a neurosurgeon. www.jobshadow.com/interview-with-a-neurosurgeon
-It's real information from real people doing the jobs, i.e not a journalist's rendition.
-It should be of benefit to their readers. If I was reading their site and followed a link on to mine I would say 'hey man, thanks for linking to that. That was cool, I'll come back to your site more if you keep linking to great info like that'.
Obviously I'm biased though:).
Is that enough? Or do I need a lot more?
-
Why should they link to YOU?
-
I agree with willny. You might want to take a look at Ontolo.com and buzzstream.com. I used them for my link building strategies. Make sure you personalize your emails and provide them value.
-
Congrats on starting your link building strategy. It seems great and you should keep in mind not to create to many same anchor texts or not natural type of anchor texts or links. We can see that this seems to be a problem in a larger scale with penguin updates.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
When conducting a link building strategy does it matter the country the link is from?
We are a UK business and if we have links mostly from US based blogs and websites does this penalise us. The links are from relevant websites and topics. Should we be focusing on .co.uk sites
Link Building | | Caffeine_Marketing1 -
Link building
hello, my website is www.anavasis.gr and it is in Greek. Which is the best way to build backlinks? Hire a freelancer and let him making links to any site? What should i ask from a freelancer when building links for me? what should i give him like (keywords) ?. what is important to take take of? When you go to freelancer.com there are people offering backlinks for less than 100$ is that a good method? Will this help my seo? Is it a matter that my site is in Greek? thanks
Link Building | | anavasis0 -
When pitching a whitepaper as Push Content for Link Building, is it ok to give the person I'm pitching a link to a landing page with a form on it?
When pitching a whitepaper as Push Content for Link Building (i.e. pushing out content that my client has created), is it ok to give the person I'm pitching a link to a landing page with a form on it? Or should I create a landing page with the whitepaper included on it? I’m not sure if the client will be ok with this b/c I know they use the whitepaper for sales purposes to gain leads. For example, my pitch email would include a line such as this, "the whitepaper can be found at LINK and I'd love if you could share it with your readers." I think it may be weird/a little wrong to ask a webmaster to include a link on his site to a landing page with a form to get the whitepaper. Does this make sense? What have others done with whitepapers as Push Content for link building?
Link Building | | ArketiGroup1 -
Link building external trusted help out there?
Hi there guys and Girls, I am a newbie to the seo world but learning quickly. Unhappy with seo services offered for startups I have taken on the role myself for my website. I think so much of what can be learnt online here I can implement myself with a few hours of work each week. So my dilemma! I have lots of ideas of for content which i know will be valuable and I was considering outsourcing just for link building (the long haul work) The trouble is I am wary of who to use and if such service is out there? I have tried searching on o'desk and freelancer etc but I guess i am too frightened of spammy links or postings on irrelevant sites. I guess initially I am looking for someone who can help my link building campaign whilst I build up my own blogging contacts etc. Does anyone know if these types of services exist? and if any are recommended for small companies? Thanks Michelle
Link Building | | nutjobshell0 -
Why aren't my blog links counting?
In our blog posts, we frequently include links to our product pages on our official site. However, the blog root domain is not showing up on Open Site Explorer for any of these product pages. In other words, why isn't Google counting our blog as a unique root domain? If it helps, here is the link to the blog: http://jampaper.wordpress.com/ Thanks for your help!
Link Building | | jampaper0 -
Footer Links Question
I work at a web development firm and we put site wide links in each of our clients footers (I know this is awful and I am in the process of changing this) that read "web design by, web development by, hosting by,,,etc". My question is, I am in the process of deleting the site wide links and just leaving the links on the home page, but 1. should I get rid of the links all together, that are on sites that have a pr:2 or lower? 2. should I change the footer links, so they aren't all the same text?
Link Building | | BTMSEO0 -
Link Building
Guest blogging, guest blogging, guest blogging. Since I started my career as a "brand manager" I've heard the term "guest blogging" at least a million times. So I've put a fair amount of energy into it and for a long time it worked beautifully, still is in many ways. However, in the last month or two nearly every blog I have contacted about guest blogging has said that "due to an increase in guest blogging request we are now charging a fee of x" so on and so forth. Doesn't paying for links put you at great risk for being deindexed? And can't bloggers get in trouble for this as well? Do they not know, not care or think it doesn't apply to them? And if it's a sponsored post, say I send them $100 of free product and pay them $100 to do it, isn't that just hiring someone to talk about my brand? Why would google punish me for that? Anyway around it? Thank you so much! I look forward to your suggestions/advice/criticism.
Link Building | | WNL0 -
Trying to use the SEOmoz link building tools but...
all of the directories that are listed seem to be based in the US for US companies - am I missing something? By the way my target audience is solely based in the UK, Thanks, Jason
Link Building | | JasonHegarty0