Would you shorten this url, and if so how?
-
I designed the structure of my website way before I even thought about SEO. I run a website that requires me to categorize articles is somewhat deep nested categories so an example url would be as follows
Would you shorten the url to somethign like this?
http://www.yakangler.com/a/n/np/b/item/1442-jackson-kayak-launches-the-big-tuna
If so how would you manage the redirects I'm unsure how to add a 301 redirect in my .htaccess file that wouldn't require me to add one for every single article. Could I do it with a rule that recognizes only the middle part of the url and redirect it accordingly?
Thanks for any advice you might have!
-
I agree one hundred percent with Irving and Joseph. I would also ask you how your site is ranking and how old is the site and these URLs. You loose the age aspect of the URLs when you change them. You do gain the advantage and that's what you have to measure, the risk vs reward. Also, do you have inbound links / deep links to these pages ? And I am pretty sure you have the 301s in mind, I thought I'll mention, just in case.
I hope this helps.
-
Thanks for the good info Irving and Joseph, I wish I would have thought about SEO when initially building the site! I guess I'm going to look into a component to handle the redirects.
-
Great answer Irving,
I agree,
You don't want to go too many categories deep...
www.your-site.com/category-keyword1/category-keyword2/main-content-article-here
Try to naturally fit your keywords in the URL.
I find helps with ranking potential.
Because of seo best practices i like to keep my URL lengths within Seomoz recommendations of below 115 characters.
-
nope, you are still too many folder deep and your example is worse because the folder names are now meaningless.
this is slightly better:
http://www.yakangler.com/articles/products/boats/1442-jackson-kayak-launches-the-big-tuna
this is even better if you can swing it
http://www.yakangler.com/boats/1442-jackson-kayak-launches-the-big-tuna-boat
a) articles is not needed
b) new products won't always be new
c) boats is a legit category
d) item is not needed
e) get "boat" in your filename if you are trying to rank for that term
You can handle redirects through automation if you are using a cms like wordpress
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Backlinks that go to a redirected URL
Hey guys, just wondering, my client has 3 websites, 2 of 3 will be closed down and the domains will be permanently redirected to the 1 primary domain - however they have some high quality backlinks pointing the domains that will be redirected. How does this effective SEO? Domain One (primary - getting redesign and rebuilt) - not many backlinks
Technical SEO | | thinkLukeSEO
Domain Two (will redirect to Domain One) - has quality backlinks
Domain Three (will redirect to Domain One) - has quality backlinks When the new website is launched on Domain One I will contact the backlink providers and request they update their URL - i assume that would be the best.0 -
Not All Submitted URLs in Sitemap Get Indexed
Hey Guys, I just recognized, that of about 20% of my submitted URL's within the sitemap don't get indexed, at least when I check in the webmaster tools. There is of about 20% difference between the submitted and indexed URLs. However, as far as I can see I don't get within webmaster tools the information, which specific URLs are not indexed from the sitemap, right? Therefore I checked every single page in the sitemap manually by putting site:"URL" into google and every single page of the sitemap shows up. So in reality every page should be indexed, but why does webmaster tools shows something different? Thanks for your help on this 😉 Cheers
Technical SEO | | _Heiko_0 -
Wordpress BackupBuddy adding ?doing_wp_cron= in URLS
Hi Has anyone found WordPress Backup Buddy causing a problem with SEO. I understand why it does it, but wondered if anyone experienced issues with this? Only sometimes it adds /?doing_wp_cron=****** on to the end of a URL Thanks Tom
Technical SEO | | TomPryor831 -
Removing a URL from Search Results
I recently renamed a small photography company, and so I transferred the content to the new website, put a 301-redirect on the old website URL, and turned off hosting for that website. But when I search for certain terms that the old URL used to rank highly for (branded terms) the old URL still shows up. The old URL is "www.willmarlowphotography.com" and when you type in "Will Marlow" it often appears in 8th and 9th place on a SERP. So, I have two questions: First, since the URL no longer has a hosting account associated with it, shouldn't it just disappear from SERPs? Second, is there anything else I should have done to make the transition smoother to the new URL? Thanks for any insights you can share.
Technical SEO | | williammarlow0 -
Penalty for many domains pointing to the same URL?
I've searched around on the Google forums, and other sources (including the Q&A!), but haven't seen a solid answer on this one. I've recently discovered that throughout the years we've had several hundred domains pointed to our homepage. These are our domains and are related to our niche. I believe they were pointed for the purposes of attracting type-in traffic. Before last month I knew at least some existed, but I didn't realize the extent until last week. I know there isn't any positive SEO effect to doing this (except perhaps if any of the domains have links to them, and a few do), but is there any negative SEO effect? I realize that there are legitimate redirects for type-in traffic, like misspellings and such, but most of these are just exact-match-domains. It just screams unnatural to me, but perhaps I'm just a little paranoid. 🙂
Technical SEO | | tncomseo0 -
Blogger Blog URL Structure Questions
I'm starting to use my blog more and wanted to ask about an issue I've read about on SEOmoz in the past. I use blogger instead of wordpress. It's quick and simple - I have no interest in switching to wordpress for this particular blog. My blog is currently setup as blog.site.com. Is it still important (for seo reasons) to switch from blog.site.com to site.com/blog? If so, is there a way to do this in blogger? And if I do this, will my past posts lose their authority if their redirected to the new url structure? Rand mentions in this article: http://www.seomoz.org/blog/11-best-practices-for-urls "never use multiple subdomains" - This is an old article, but I've seen this mentioned several times. Does this still hold true? Am I losing out on links to my blog? Thanks in advance.
Technical SEO | | ChaseH0 -
Old URL redirect to New URL
Alright I did something dumb a year a go and I'm still paying for it. I changed my hyphenated URL to the non-hyphenated version when I redesigned my website. I say it was dumb because I lost most of my link juice even though I did 301 redirects (via the htaccess file) for almost all of the pages I could find in Google's index. Here's my problem. My new site took a huge hit in traffic (down 60%) when I made the change and even though I've done thousands of redirects my old site is still showing up in the SERPS and send much if not most of my traffic. I don't want to take the old site down in fear it will kill all of my traffic. What should I do? Is there a better method I should explore then 301 redirects? Could the other site be affecting my current rank since it's still there? (FYI...both sites are built on the WP platform). Any help or ideas are greatly appreciated. Thank you! Joe
Technical SEO | | kaje0 -
Advice on strange URL problem
I'm considering doing some pro bono work for a local non-profit and upon initial review they have a number of serious issues but there is one in particular I'd like to check my thinking on. The developer who set up the site some years ago implemented a javascript redirect on their root domain so that it redirects to: http://domain.com/wordpress This is wrong for all kinds of reasons and I want to recommend eliminating this redirect and getting rid of the 'wordpress' part of the path altogether. However, the site is quite established with good PR and they would take a hit by changing the path. I'd do 301 redirects to the new URLs that would not have 'wordpress' in the path in addition to other remediation. My question - is my thinking here good? It's worth it, right? The other option is just get rid of the weird redirect and keep 'wordpress' in the path but this seems unacceptable to me. Any opinions?
Technical SEO | | friendlymachine0