Google Analytics underreporting
-
I have a site selling items, I use paypal buttons and get a report using ipn back from paypal telling me when I have sold a item. I also have a Google analytics event setup on the button, and one on the confirmation page.
For example in the last few days I have sold over 10 items from the website, but have only 2 events from the button and none from the confirmation page. The confirmation page depends on the user getting redirected back from PayPal so I can see that being upper reported, but there is no way you can buy without clicking the button.
I have the chrome addon from google to debug your analytics code and it fires every time.
The figures seem to report only about 20% of events over a long period of time. If it was not working at all, I could assume I have not set things up correctly but this is not the case, I get a regular flow of events but at about 205 of sales.
I am very disappointed with GA, seems a waste of time.anyone else had the same expirence?
-
I will do that, but looking at GA, when every there is a event to one account there is a event top the other, so it is definatly sending both or none. Also this works fine on anouther site.
but i will try and see if it makes a difference
Thanks
-
Ahahahah! Sorry, I just purchased from your site last month.
Alan,
It looks like you're using two trackers. There's nothing wrong with that, but you need to differentiate the trackers:
_setAccount, 'UA-XXXXXX-1'
_trackPageview
b._setAccount, 'UA-XXXXX-2'
b._trackPageview
_trackEvent
b._trackEvent
Otherwise, the differentiation is necessary otherwise Google won't know which account to send the _trackEvent to.
It's referenced (very poorly) here, https://developers.google.com/analytics/devguides/collection/gajs/#MultipleCommands
-
here is the page with event
http://mymberry.com.au/miracle/products
this is the script, not the script fires to 2 different accounts. this works fine on other pages.
-
Like I said, many things can go wrong here. Just because the GA debugger shows the snippet was sent, doesn't mean it's getting to Google properly.
Would you mind sharing the link and I can take a look for you?
-
but why only sometimes?
When i test it myself, it works fine
-
While GA isn't perfect, it should certainly not be missing out on 80% of anything. There must be something in the tracking implementation that isn't quite right. As you said, the hand off from PayPal back to your site could certainly be causing an issue with reporting hits on your thank you page. This can be difficult to overcome. Your event SHOULD be working, but clearly is not if you're underreporting by 80%.
Without seeing your implementation in action, it's nearly impossible to predict what's wrong here, but something certainly is.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google Analytics / Facebook UTM
Hello, I have a quick question. I am setting up conversion tracking for my Facebook ads, so I am giving each ad set a tracking URL (UTM) in order to see which ads are converting etc. Is it possible to see on analytics how much I am spending on these ads or a cost per conversion? Or does the tracking merely track general analytics data such as bounce rate, exit rate, revenue generated etc? Kind Regards, James
Reporting & Analytics | | SO_UK0 -
Unique Users higher than Session on Google Analytics
How could us have a situation in Google Analytics where the unique users for given page is higher than the number of sessions?
Reporting & Analytics | | cbarron0 -
Google Analytics - Not provided info
Morning all, i am using Google analytics for some time now, One of the issues that i don't have a clear answer for is, when i am looking at Traffic Source --> overview In the Keyword column, that is a line (not provided) What we think here is that we cant see the keywords if someone arrived to our website but was logged-in to Google account Is this correct? is there a way to find the keywords behind this (not provided)? - i have many visits for this line (17.3% of all visits) and i don't know which keywords people used. Thank you SeoWise
Reporting & Analytics | | iivgi0 -
Google Analytics
Good Morning, I am trying to understand 2 issues in Google Analytics. 1. When look at : Traffic Source --> SEO --> Quesrios - i see the impressions column and its always a whole number 1550, 500, 5500, etc.. I never saw (for example) 702, 313, etc... impressions Can anyone explain why and how does it work? 2. In the same report i see my AVG. position for each query, the question is how come i have AVG, position of (290, 230, 190) for some of the queries and still i get clicks on these queries. My guess is that from time to time these queries have better position and the clicks are from these time. Do you familiar with a way to the the distribution of a specific query over time? for example: 1.3.2013 avg position = 4 2.3.2013 avg position = 7 3.3.2013 avg position = 2 4.3.2013 avg position = 8 etc... 3. This report say its for: "Top 1,000 daily queries" - What does it mean? Thank you and sorry for this long question SEOwiseUs
Reporting & Analytics | | iivgi0 -
Alternatives for google analytics multi account dashboard overview
Hi there, I like the new Google Analytics layout don't get me wrong but I really miss the old possibility to have a quick overview of all your accounts. Does anyone know an alternative for this? Please share your experiences and recommendations.
Reporting & Analytics | | Robbern0 -
Google Analytics and backlinking
Let say I have my main site and my secondary site that is optimized for a slightly different set of keywords (nonetheless still relevant to my main site). I have several links from a secondary site to my main site. Secondary site is on a different C-block. Do you ladies and gentlemen think that if I put both websites under the same google analytics account, Google is going to penalize me or remove some of the juice that is flowing from secondary site to the main site because it would detect through GA that both sites belong to the same entity?
Reporting & Analytics | | SirMax0 -
Google Analytics internal Site Search - Destination pages dispaly Search results
Hi, Im having a bit of an issue with Google Analytics internal site search, I am able to currently track the search terms through my website internal search but when I click onto destination pages I just get the search result page. When clicking destination pages I would expect to get the pages on which the user ended up after the results page, instead I just get the results page which is pretty much useless ?submitsearchXXXXXX hope you can help, look forward to your response. Thanks,
Reporting & Analytics | | Tug-Agency1 -
Google analytics advanced segments
Ok, I need help with a simple (although, for some reason, I'm having trouble with it) advanced segment. Dilemma**:** All of our techs have a backend cookie that they use to log into our website. I want a way toexclude all visites where the landing page contained this in the url:/backend/cookie.php?username= Advanced Segment: We have a lot of techs and each one of them has a different "username=example". So how can I set up an advanced segment where it will exclude any visit where the visitor came in one a landing page containing /backend/cookie.php?username=
Reporting & Analytics | | NerdsOnCall0