Benefits of reducing on page links
-
This is more of a discussion point.
What would be the measurable results of reducing the number of on page links, specifically on a home page, but let's assume by way of a large navigation menu most of the pages have a lot of links"
For instance, would any of the stats on the MozBar be affected (let's start with the home page). Would the Page Authority or MozRank change at all, perhaps because there is less "juice" flowing out of the home page?
Thanks!
-
Thanks for the thoughts.
-
This is just personal opinion and kind of speculative... (you know there is a lot of "art" in SEO...
I think that the authority of your site or lack of authority will have a much greater impact upon the rankings of your individual pages than the number of links on your homepage or any other page for that matter.
So, I add as many links as I think will be valuable to my visitors.
I think that if you have a large info site, having a homepage like the Los Angeles Times will do more to entice your visitors to engage your site than a homepage that tries to funnel all of your PageRank into a few trophy pages. The fact that most nascent sites get almost all of their traffic from longtail queries supports this idea in my opinion.
Done in an enticing way, a lot of links to internal pages seems to engage more visitors, lead to more sales and bring in more traffic on all of the sites that I manage.
I want my visitors to say... "Wow! They have a lot of great stuff on this site."
I spend lots of time trying to give my visitors more relevant and attractive options and zero time trying to funnel pagerank by reducing on-page linkage.
Don't let an obsession with SEO squeeze the sex appeal out of your site.
(Don't follow this idea if your site is nothing but a bunch of crappy pages... either time to get busy or time to pack it in.... your days are numbered.)
-
by reducing the amount of homepage links it would allow more juice to flow to pages you leave so you should see better stats and rankings for the pages left linked on the homepage..
So if your keyword of a page was at serp 5 and you made the change and it went to 3 you know more homepage juice went to that page.
I also notice a pagerank change sometimes if the homepage is like a 5+
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
I got an 803 error yesterday on the Moz crawl for most of my pages. The page loads normally in the browser. We are hosted on shopify
I got an 803 error yesterday on the Moz crawl for most of my pages. The page loads normally in the browser. We are hosted on shopify, the url is www.solester.com please help us out
Moz Pro | | vasishta0 -
How to remove 404 pages wordpress
I used the crawl tool and it return a 404 error for several pages that I no longer have published in Wordpress. They must still be on the server somewhere? Do you know how to remove them? I think they are not a file on the server like an html file since Wordpress uses databases? I figure that getting rid of the 404 errors will improve SEO is this correct? Thanks, David
Moz Pro | | DJDavid0 -
Why is Link Count smaller than Internal Links in Crawl Test report?
We recently ran the crawl test report and for most of our pages we are getting 1150 internal links but 40-50 as the link count. Why is there such a big disparity?
Moz Pro | | usdmseo0 -
1 page crawled - again
Just had to let you know that it happend again. So right now we are at 2 out of the last 4 crawls. Uptime here is 99,8% for the last 30 days, with a small downtime due to an update process at the 18/5 from around 2:30 to 4:30 GMT In relation to: http://moz.com/community/q/1-page-crawled-and-other-errors
Moz Pro | | alsvik0 -
OK I'll try again.... Linking root domains and external links
I'm new to the crawl test tool, I think I know what is meant by external links and linking root domains but I need to check. If there are 500 external links and 50 linking root domains does that suggest the essentially those 500 links are coming from 50 root domains? If yes, then what would 1000 linking root domains and 100 links mean? Or am I completely wrong in my assumptions and if so, can somebody point me in the right direction? Thank you.
Moz Pro | | JemRobinson0 -
Open Site Explorer is showing "No Data" for my page titles under the "Top Pages" Tab
This is for my site: www.kibin.com/ Does this mean there is something wrong with how we're titling our pages? We're working on our on-page SEO, titles, meta descriptions this week and getting them up to snuff. I don't understand what is going on here or if it's something to be worried about. Thanks!
Moz Pro | | Kibin0 -
Where do these error 404 pages come from
Hi, I've got a list of about 12 url's in our 404 section on here which I'm confused about. The url's relate to Christmas so they have not been active for 9 months. Can anyone answer where the SeoMoz crawler found these url's as they are not linked to on the website. Thanks
Moz Pro | | SimmoSimmo0 -
Current on-page best practices
Given all the recent talk about over optimization, when was the last time SEOMoz updated the on-page report card tool? Rand wrote an excellent piece on Perfect On-Page Optimization (which is great, and thanks) in summer 2009. Is that still best practice 3 years later (and post-Penguin/Panda)? If not, has the SEOMoz on-page report card tool been updated to reflect current thinking for on-page best-practices? I know the higher level concept is "write for humans, not for bots" but if you can do both (and not create an unreadable seo-frankenpage) then why not? Does getting an "A" grade wreak of over optimization now? Should I use the key phrase at the start of the title, h1, and strong (or bold) elements on a page? Should have an image with file name and alt text equal to (or containing at the start) the key phrase?
Moz Pro | | scanlin2