What more to do for such a client
-
Hi.. We have taken a automobile spare parts clients SEO deal. 4 keywords to work on and competition is not that great also. So looks good.
For the first 2 months, we have finished doing its social bookmarking, social blogging , few directory submission and thre complete onsite SEO.
Now for the new months, what should be the new plans ?
What all things we can do for those 4 keywords ?
I mean, what more methods to promote ?
For this month, I have a new plan. Find all the related websites and send a personalized email to all asking them for a Link exchange.
Tell me more.
-
I'm going to be a little harsh here.
Does this website know your level of experience? Are you charging them appropriate to your level of experience?
The methods that you have used so far are not likely to make a huge difference in today's world of SEO. And, depending on how you are going through with this campaign you have the potential to do harm. Be very careful about what anchor text you are using. Overdoing social bookmarks and directories can cause a site to be affected by Penguin. See http://www.seomoz.org/ugc/are-seos-destroying-small-businesses-a-penguin-story
Reciprocal linking done on a large scale can get a site penalized. A few reciprocal links are not going to get a client penalized but are not going to be terribly effective as compared to one way links.
If you are not certain what else you can do for SEO, it's totally ok to ask questions and learn what works to rank sites these days but be careful that you are not doing your learning (and making mistakes) on someone else's dollar and with someone else's livelihood.
-
ohh sorry did I mention the URL -
take your time, read this first ..
-
Please please do not kill that website. Whatever, you are doing is killing the website. As the website is in automobile industry, there are loads of things to do. Do you have a social media marketing plan ready? What about the local seo strategy? How is the online structure of the website? Do you have a content driven marketing plan? Are you reaching out to your targeted audience by blogger outreach? Are you utilizing the power of email marketing? What you are doing in the engagement front? What plan do you have to improve the usability of the website?
-
Agree wholeheartedly with Sean here.
Link exchange?! Instead of writing emails to webmasters, write meaningful, useful content in this niche. Examples would include auto spare parts guides (how to install, what to look for etc), comparison guides between brands/products etc etc.
-
Well said Sean
Iain - Reload Media
-
Let me just start with saying...stop and take a step back.
Above you mention a bunch of outdated (directory submission) or just bad techniques (link exchange). I suggest you take a look at the SeoMoz beginners guide first to see what is all involved in SEO and than start from the ground up
-
Hi,
If your on site optimization is done properly then your focus going forward should be on the 2 activities listed below:
-
Link Building
-
Social Media Optimization
Some posts below that you might find useful in your SEO planning:
Building a Monthly SEO Action Plan
-
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Our company creates cobranded subdomains for our clients; does that hurt our SEO?
We create cobranded websites for local businesses in many towns throughout the United States, always under a subdomain of our main site (e.g., afcreditunion.teachbanzai.com). Does this hurt our SEO rankings? We have a very specific reason for creating these microsites, because it's a high selling point. I've read and watched the material here on Moz regarding subdomains and subfolders, but it doesn't quite answer my question: since we create all these microsites not with the intent of passing authority to our website but with the intent of making their microsite have their branding.
Intermediate & Advanced SEO | | teachbanzai0 -
Client has an inexplicable jump in crawled pages being reported in Google Search Console
Recently a client of mine noticed an inexplicable jump in crawled pages being reported in Google Search Console. We researched the following culprits and found nothing: Rel=canonicals are put in place No SSL/non SSL duplication We used a tool to extrapolate search query page data from Google Search Insights; nothing unusual No dynamic pages being made on the website All necessary landing pages are in the XML sitemap Could this be a glitch in GSC? We are wondering what the heck is going on. 7eaeS
Intermediate & Advanced SEO | | BigChad20 -
Our client's web property recently switched over to secure pages (https) however there non secure pages (http) are still being indexed in Google. Should we request in GWMT to have the non secure pages deindexed?
Our client recently switched over to https via new SSL. They have also implemented rel canonicals for most of their internal webpages (that point to the https). However many of their non secure webpages are still being indexed by Google. We have access to their GWMT for both the secure and non secure pages.
Intermediate & Advanced SEO | | RosemaryB
Should we just let Google figure out what to do with the non secure pages? We would like to setup 301 redirects from the old non secure pages to the new secure pages, but were not sure if this is going to happen. We thought about requesting in GWMT for Google to remove the non secure pages. However we felt this was pretty drastic. Any recommendations would be much appreciated.0 -
Getting client to spend the time writing article of authority
Hi, I've got an issue that I'm sure many of you are good at dealing with. I'm working with an authority in my client's industry. There is the president, who is definitely an authority. There is his wife, who has a name in the field, is an author in the field, but her name is not near as big as the president. I found a really, really good topic for content that is attracting links in the industry - one of the best content topics possible which really needed to be addressed on my client's website. I let them know that it needed to be an article of authority, but they had their assistant write it. It's good, she's talented - it's informative, interesting, has 2 embedded videos of the president talking, and is 1650 words. We haven't made the videos yet. The thing is, doesn't this need to be written by the authority - president. He's a slow writer with zero time, but I think it needs to be his voice with his name on it to attract links. He's super super busy though. Should I: 1. Suggest that the president do a thorough editing of the article and put his name on it. or 2. Have his wife (who has more time) do a thorough editing of the article and put her name on it. or 3. Leave it as is or 4. Have the president rewrite the entire article when he has time, which he would be resistant to. or 5. Have the president's wife rewrite the entire article, which she would be resistant to? What do you guys think with the little information I've given you?
Intermediate & Advanced SEO | | BobGW1 -
When a client clones there UK site copy for a US version....
Buonngiorno from 16 degrees C cloudy wetherby UK, A client has cloned their UK sites copy for a US version. What theyve now got is a USA site and a uK site with exactly the same copy, the only difference is the suffix. Am i right in saying this will cause problems when for example a browser enters a phrase and two sites appear in the SERPS. Is a solution to this to block the usa site from appearing in the UK (is this possible?). Yes i know the true fix is to change the copy but we are dealing with clients here 😉 Grazie,
Intermediate & Advanced SEO | | Nightwing
David0 -
Best approach for a client with another site for the same company
I have a client who has an old website and company A handles the SEO campaign for this site.
Intermediate & Advanced SEO | | ao500000
My client wanted us to create a new website with unique content for the same company aiming to double his chances of ranking on the 1st of SERP's and eventually dominating it.
So we created the new site for him and handled it's SEO campaign. So far we are ranking decently on the search engines but we feel like we could do better. The site we are optimizing for him uses the same company, tracking number and a virtual address in the same city.
Do you think Google has a problem with this set up?
We have listed the new site in the citation directories but I'm worried that we are sending google mixed signals. The company has two listing on each directories, one for the old site and another for the new site.
Another thing, Google+ Local for the new site is created and verified but is not showing up in local pack.
What is the best way to approach this mess?
We are looking into ranking for both local & organic results.0 -
SEO Link on Clients Site
Hey SEOMozzers, Quick question. In light of the possible 'over-optimisation' penalties pending from Google should we be looking to remove the SEO links to our site from our Clients websites? I appreciate that including a link to our site from an anchor text that includes 'SEO' in it may be like waving a flag to Search Engines saying we are carrying out SEO on our Clients sites. Obviously we would sooner risk a drop in our SEO keyword rankings than risk a penalty of any kind for our Clients. What is the recommended practice here?
Intermediate & Advanced SEO | | MiroAsh0 -
What is the best practice when a client is setting up multiple sites/domains
I have a client that is creating separate websites to be used for different purposes. What is the best practice here with regards to not looking spammy. i.e. do the domains need to registered with different companies? hosted on different servers, etc? Thanks in advance for your response.
Intermediate & Advanced SEO | | Dan-1718030