Using the Word "Free" in Metadata
-
Hi Forum!
I've searched previous questions, and couldn't find anything related to this. I know the word "free" when used in email marketing can trigger spam filters. If I use the word "free" in my metadata (title tag, description, and keywords just for fun) will I be penalized in any way?
Thanks!
-
Totally agree with Casey. Otherwise everyone that offers something for free would be penalized and we have an empty Internet. Imagine searching for a free e-book on SEO and Google says: "Sorry, but free is a spammy word so I won't show you any results.". That would be hilarious wouldn't it?
Do what Casey mentioned and you should be fine.
Some free advice..
kind regards
Jarno
-
You will not be penalized for using the word "free" in your metadata. Just make sure you have something free to offer and your description is not mis-leading.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Does anyone know how to fix this structured data error on search console? Invalid value in field "itemtype"
I'm getting the same structured data error on search console form most of my websites, Invalid value in field "itemtype" I take off all the structured data but still having this problem, according to Search console is a syntax problem but I can't find what is causing this. Any guess, suggestion or solution for this?
Intermediate & Advanced SEO | | Alexanders0 -
I have implemented rel = "next" and rel = "prev" but google console is picking up pages as being duplicate. Can anyone tell me what is going on?
I have implemented rel="next" and rel = "prev" across our site but google console is picking it up as duplications. Also individual pages show up in search result too. Here is an example linkhttp://www.empowher.com/mental-health/content/sizeismweightism-how-cope-it-and-how-it-affects-mental-healthhttp://www.empowher.com/mental-health/content/sizeismweightism-how-cope-it-and-how-it-affects-mental-health?page=0,3The second link shows up as duplicate. What can i do to fix this issue?
Intermediate & Advanced SEO | | akih0 -
72KB CSS code directly in the page header (not in external CSS file). Done for faster "above the fold" loading. Any problem with this?
To optimize for googles page speed, our developer has moved the 72KB CSS code directly in the page header (not in external CCS file). This way the above the fold loading time was reduced. But may this affect indexing of the page or have any other negative side effects on rankings? I made a quick test and google cache seems to have our full pages cached, but may it affect somehow negatively our rankings or that google indexes fewer of our pages (here we have some problems with google ignoring about 30% of our pages in our sitemap".)
Intermediate & Advanced SEO | | lcourse0 -
Use a language extension or a keyword as an extension?
If it's technically necessary to add an extension to a domain URL... Should I use brand.nl/nl or should I use brand.nl/keyword as the homepage? In my opinion it's better to use the language extension as it is much easier for other websites to link to. The client could make a separate page with content about the keyword. I also think it's much more difficult for direct traffic to access the website with this long URL. Any other thoughts?
Intermediate & Advanced SEO | | WeAreDigital_BE0 -
What are the ranking factors for "Google News"? How can we compete?
We have a few sport news websites that are picked up by Google News. Once in a blue moon, one of our articles ranks for a great keyword and shows in one of the 3 listings that Google News has in SERPS. Any tips on how we can we optimise more of our articles to compete in these 3 positions?
Intermediate & Advanced SEO | | betnl0 -
Add or not add "nofollow" to duplicate internal links?
Hello everyone. I have searched on these forums for an answer to my concerns, and despite I found many discussions and questions about applying or not applying "nofollow" to internal links, I couldn't find an answer specific to my particular scenarios. Here is my first scenario: I have an e-commerce site selling digital sheet music, and on my category pages our products are shown typically with the following format: PRODUCT TITLE link that takes to product page Short description text "more info" link that takes to the same product page again As you may notice, the "more info" link takes at the very same page of the PRODUCT TITLE link. So, my question is: is there any benefit to "nofollow" the "more info" link to tell SEs to "ignore" that link? Or should I leave the way it is and let the SE figure it out? My biggest concern by leaving the "nofollow" out is that the "more info" generic and repetitive anchor text could dilute or "compete" with the keyword content of the PRODUCT TITLE anchor text.... but maybe that doesn't really matter! Here a typical category page from my site; http://www.virtualsheetmusic.com/downloads/Indici/Guitar.html My second scenario: on our product pages, we have several different links that take to the very same "preview page" of the product we sell. Each link has a different anchor text, and some other links are just images, all taking to the same page. Here are the anchor texts or ALT text of such same links: "Download Free Sample" (text link) "Cover of the [product title]" (ALT image text) "Look inside this title" (ALT image text) "[product title] PDF file" (ALT image text) "This item contains one high quality PDF sheet music file ready to download and print." (ALT image text) "PDF" (text link) "[product title] PDF file" (ALT image text) So, I have 7 links on the same product page taking the user to the same "product preview page" which is, by the way, canonicalized to the "main" product page we are talking about. Here is an example of product page on my site: http://www.virtualsheetmusic.com/score/Moonlight.html My instinct is to tell SEs to take into account just the links with the "[product title] PDF file" anchor text, and then add a "nofollow" to the other links... but may that hurting in some way? Is that irrelevant? Doesn't matter? How should I move? Just ignore this issue and let the SEs figure it out? Any thoughts are very welcome! Thank you in advance.
Intermediate & Advanced SEO | | fablau0 -
Is the <a data-uri="">link SEO friendly?</a>
We've earned a great link from a popular website but it is in a strange format: <a data-uri="http:;;;;;;;;www.domain.com;;;;" target="_blank">blue widgets</a> It is still visible as a link from the web browsers, but I was wondering how will it perform in terms of SEO visibility and crawabillity? Any ideas?
Intermediate & Advanced SEO | | MartinPanayotov
Thanks!
Martin0 -
Is my "term & conditions"-"privacy policy" and "About Us" pages stealing link juice?
should i make them no follow? or is this a bogus method?
Intermediate & Advanced SEO | | SEObleu.com0