I need help finding a link building professional
-
I understand that some may respond to this question advising that we should concentrate on building good quality content, and eventually the links will come. And I do agree.
The problem is that while we are implementing a content strategy and we're absolutely focused on creating unique, quality content for our audience, we're also a brand new business with a current grand total of (wait for it...) - 4 back-links!
So while we're devoting our efforts to create the most engaging content we can, we need to find someone that can help us build our back-link profile and help to promote our brand and content in the most legitimate way possible.
Obviously typing "SEO" into Google is not necessarily the most effective way to find the right person for the job and I'm a bit apprehensive about posting ads on eLance, oDesk, etc
Does anyone have any idea how we can find someone smart and highly experienced that understands the importance of doing this right? We are Australian based but they don't have to be local.
Thanks in advance.
- Stu
-
Hi Stu
The tips for finding a link builder here on SEOmoz from Moosa are good and if you have a budget of several thousand $ a month you will be able to get some good people to help with your SEO and content focus, so if the budget is available that is a good way to go.
If however the budget is not available you can do a lot yourself, you are already doing the hardest bit, creating interesting and useful content for your market, now all you need to do is let the audience know it is on your site.
You can do this by finding other websites that look after the same market but do not compete with you, such as a car insurance company if you sell cars, then offer to write some content for their audience (guest posting).
You should also use Twitter to follow people who are influential in your market and find a way to get on their radar (help them in some way or talk about things they care about etc.) then when you have a relationship with these people you can ask them to comment on your content, they share it with the people who follow them and then you have the beginnings of a group of people who think your content is worth talking about.
By asking industry influences to help with or talk about your content it will get shared and these shares are all potential links to your site.
I hope this helps
Sean
-
I really have to endorse moosahemani's response here. I will also add the biggest risk of hiring somebody to do your link building is they will do it un-ethically which will hurt not help your business. In the end you will have paid somebody to screw you over.
-
Hi Stu,
Why not approach one of these companies/individuals SEOMOZ recommends...
http://www.seomoz.org/article/recommended#link-building
Thanks
Iain - Reload Media
-
I am not really in a mood to present myself at the front of you and raise my hand but i can give you an idea of how you can find the right kind of SEO for your business. There are tons of snake oil sellers who can eat your money and give you nothing but will waste your time and put your website at risk.
Here are few of the things that should keep in mind when searching for the right kind of SEO for your business.
- He will discuss what he will do!
This means that he will be able to give you the overview of what he can do for your business and what you should expect on month to month basis.
- He will be Open to community
The right kind of SEOs are usually open to community and help others with their knowledge and talent. If you want to search for the right kind of SEO on SEOmoz platform i would recommend checking the list of top 50 active members and approach them as they are the most active people in the SEOmoz community.
- Usually there share their tactics
Not all but mostly good SEOs tend to write on different platforms (SEO blogs) about the expertise that they have in order to give the right image of SEO in the community. You can always find this by typing in their name or may be the company name they are working for.
- Twitter Addict
This is not must but true to almost 85% of good SEOs. They tend to share their perspective about SEO to other likeminded people in order to build relationship. Most SEOs discuss things, happenings and ideas on open platforms like twitter, so if you want a good SEO see how active they are on twitter and what is their fellow circle.
- SEOmoz list of Recommended Companies
If budget is not at all a problem for you, then you should consider checking out the list of SEO companies that SEOmoz recommend as they are all the high class people in the SEO community.
-
Hi Stu,
I'm going to say this at the risk of being struck down with slings and arrows by my highly-esteemed friends in the SEOMoz Q & A forum. Research and pursue high-quality directory links. Create a budget, research the directory's history, PageRank, check them in OSE, and vet them completely. You will be amazed at what's left. There are a lot of good directories out there and they still matter (ouch! I think an arrow just hit me).
I had a brand new niche site last January. In one year we've moved from PageRank 1 to PageRank 3 and we are little bitty teensy weensy. We are on track to quadruple organic traffic and sales in 2013. We have some good "earned" links, but nearly ALL of our first links were from high-quality directories.
Just be smart, research them, and never pay for more than one year. Next year, that directory could be gone. If you aren't in Yahoo.dir, pay the money and get listed (if you can). Also get into Business.com and JoeAnt.com...there are many many more good ones.
I'd love to raise my hand and charge you a consulting fee to do it for you, but I think you can do this yourself and save a lot of money and get decent results.
Good luck! [and I'm putting on my armor now to deal with the comments that come after this one, lol]
Dana
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Link-Building Prospect Consolidation
Is there a way to consolidate link prospects in Moz or should we look for an external tool e.g. Raven Tools, Buzz Stream etc.? Thanks. 🙂
Link Building | | HeatherBakerTopLine0 -
How to choose a third party agency to help with linking building / SEO strategy?
Hi all, we've not been link building for some time now as we are a small team and been concentrating on other things, such as getting our new look site built and implementing Magento etc. We've historically used external companies to help with link building & SEO... some experience has been good, some bad. Does any one have any suggestions on how a small company can try to choose a decent external company that can help with SEO strategies? There are a lot of options, a LOT of rubbish and a lot of very expensive large agencies that are well out side of our budget (or for a "small" fee simply produce a standardised report on "how to improve your SEO" that can basically be read on the net). We've tried local, smaller companies in order to limit our options .... but that didn't go well either. Any suggestions welcomed. Next is where / how to weight our expenditure and / or our SEO time. Should it be 50% gaining external links (be it by what ever means such as social, checking out where competitiors have links and chasing those possibilities etc) and then 50% internal page SEO, blog content creation, internal linking etc? Thanks again.
Link Building | | jasef0 -
Do you need a place to ditch bad links?
This is not a question as such, more a gift 🙂 I have registered a domain name to ditch bad links. For example, let's pretend I have a page on my site: www.mydomain.com/viagra and have never done any good SEO to promote this page, just a load of spammy directory links. The page used to rank for Viagra but then Google took manual action and I lost my ranking. Booo! Now the page is of no use to me until I get all these links removed and the manual action revoked. Even then, I'll be starting from scratch re-building good links to the page. Here's another option, simply re-direct the url to badlinksbin.com and say goodbye to all those spammy links. This bypasses the lengthy link removal process. Warning: I wouldn't recommend using this method if you have some good links in the mix, unless you can contact the site owners and get the links changed. And, don't forget to change the name of the url first so the Viagra page still exists on your site. As I've already set this up, I thought no harm sharing it and letting you guys use it too. I hope it helps some people.
Link Building | | Matt_Wilson0 -
Link Building
I'm having difficulty creating a solid link base. I would prefer to only have links that are on relevant sites that are likely to drive traffic rather then just adding my company page to site directories. I've checked out the whiteboard Friday edition of link building and have also used the new Moz analytics that helps recommend sites to link to, but all the recommendations were directories. So, could anyone hold my hand and guide me through the world of Link building? Your help, as always, is much appreciated. Thanks everyone Dave
Link Building | | david.smith.segarra0 -
Link building
i want to ask a question. i am sure this is kind black hat seo. look at this web site http://www.199999dollars.com/ if we also create website like this and put a banner as domain for sale and in the footer put back links to our domain ? thanks
Link Building | | idreams0 -
Best link building activities to increase velocity.
I'm running my own web based company selling security software. I'm a one man band and do the programming, web design, SEO etc. all myself. I've taken a very white hat approach so far and spend all my time writing guest posts and getting them published on tech blogs (I get 3-5 links per week doing this). The only tool I use is Buzzstream and I've been doing this for about 6 months now. I'm starting to see a few results but whenever I look at my competitors I see they have links from thousands of root domains. I feel like I need to increase my link building velocity with a new activity which will yield a much greater number of links than I am able to create using my guest posting strategy. I'm not keen to start spamming article directories or any other short term activity. I dedicate about 8 hours per week to SEO and I could afford to spend around $700 per month if necessary. Any help would be much appreciated.
Link Building | | Riona0 -
Link Building - Goals and Expectations
I'm trying to set concrete goals around link building and I'm wondering if anyone has any insight on what is reasonable to expect. If we are reaching out to 10 sites a day in a non-spammy, relevant way, is it reasonable to think that we'll get 5 links back, 2 links? I just don't know. Tips and tricks are welcome too!!
Link Building | | ehorndahl0 -
Article Submissions for Link Building
Does anyone have any experience submitting articles as a Link Building method, and if so, do you have any specific submission sites that you would recommend?
Link Building | | OrganicDigital0