SEO NEWBIE!!!
-
I am trying to get my website (and business) to the top of the search engines..just like everybody else here. I have no idea what I am doing and I have to do this myself, because I do not have the extra money to hire somebody to do it for me.
So, my question is... Where can I go to figure out how to do this? I don't know some of the "lingo" used. Like it slow crawled my sites and it wants me to fix a few things and I don't know what it is talking about.
HELP!!!
Becky
-
Brice,
Thanks for your reply... This is where I get lost... Most of what you said is like a foreign language to me. Sorry...
A few things that I can answer are:
The Press Section is supposed to be just press photos. Is that a bad idea?
The Client Section... I do need to finish the content part, but I am waiting on my clients which are being slow about it. lol
Everything you said sounds awesome... I am so sorry that I don't understand most of it. I wish I could afford to get you to fix it all for me. You sound like you know your stuff.
Do you have a website or email address?
Becky
-
Hi Becky,
Nice, clean site! Here is my feedback for the BeLa Rouge Agency site (please note that I am assuming you know what keywords you are going after RE: the post above):
- Global Changes
- Update you title tags, generally placing the most important keywords first (but keeping the titles so that they accurately describe the page the user is on - EX: Theatrical Talent | BeLa Rouge Agency)
- Specify your meta-description tags (these will show up in google, and should clearly describe your pages).
- Add more text to the pages on the site. The text shouldn't be superflous, but at present your site is primarily images, which isn't great for SEO.
- Edit your image alt tags so that they describe the pictures.
- Update your URLs so that they are SEO friendly. EX: Change "http://www.belarougeagency.com/index.php/our-clients/glenn-pakulak" into "http://www.belarougeagency.com/our-clients/glenn-pakulak"
- Update your HTACCESS so that urls with a trailing slash automatically direct to a URL without a trailing slash (or use canonical tags). Your developer will know what this means.
- Homepage
- Add clear messaging to this page, "Premier talent agency" or something along those lines. You need to tell your users who you are and what you do in about 3 seconds on your homepage.
- Provide a call to action. "Submit Headshots" or "contact us".
- Pull in sticky (constantantly updating) content. If you made the press section into a blog and fed that into the homepage, that would work. You could also put social feeds on the homepage to help with this.
- Once you have text on the homepage, add interlinking into the internal pages (link anchor text to relevant interior pages of the site).
- Press Section
- Instead of having only images in this section, create articles with rich content. Try not to duplicate content that is already on the web, leverage this section as a place to offer compelling, rich content for your users.
- Client Section
- Finish the incomplete pages in this section. It's good to have a complete site, this shows that you are a professional company.
- See if you can get your clients to link to their completed profile pages on your site from their social media channels.
- Talent Section
- Create landing pages with H1/H2 and supporting text.
- Optimize this section as the others (more text, interlinking, page titles, descriptions, etc, etc).
You have the bones of a decent site, it just needs to be fleshed out a bit. Ranking in google doesn't happen on it's own... it takes a lot of work (especially with the new updates to google). Everything I mentioned above will get you on the right track on your site optimization, but the tricky part is getting natural links (what you need to really kill it in google). Start updating your site and post again when you would like it checked again. Once the site is up to snuff, you have your keywords together, etc... I can help direct on link building.
Cheers,
Brice
- Global Changes
-
beckyteague1.bodybyvi.com - this one is saying:
Issue: Blocked by meta-robots
<form class="report" action="/campaigns/258338/issues" accept-charset="UTF-8" method="get"><label for="issue_id">Show:</label>Blocked by meta-robots</form>
This page is being kept out of the search engine indexes by the meta tag , which may have a value of "noindex", keeping this page out of the index.
http://www.belarougeagency.com - this one is saying:
Title Element Too ShortMissing Meta Description TagThanks for taking a look at them for me. I really want to figure out how to get these at the top of the search engines (esp BeLa Rouge Agency).Becky
-
Hi Becky,
What is the URL for your site, and what is it saying? Also, I will paste here what I put into another post, and append a few steps at the top.
- Add Google Analytics to your website.
- Sign up for google webmaster tools.
- Sign up for google adwords.
- Perform keyword research.
- Prioritize a portion of your keywords based on high search volume, high relevance to your product/service, and low competition (pick out the best words from your list).
- Create Keyword groups from your priority list (you want to go after 10-15 keywords per landing page. This can be done through effective keyword grouping).
- Create a landing page / content strategy to accomodate your keyword groups.
- Build the pages (or modify existing pages) accordingly, ensuring that you take in to account all of the onsite optimization techniques (H!/H2 structure, URL structure, interlinking, content relevance, keyword frequency, etc).
- Once you have the pages up, perform some research to determine the best places to get inbound links (I use Open Site Explorer on competitor sites to see where they get links, to start, and PageRank (google chrome plugin) to find a nice list of viable inbound link opportunities.
- Work with the inbound link opportunities and use a SERP tracker to monitor your progress, making modifications to the landing pages or link building campaigns as you go.
- Don't forget conversion optimization! Test those landing pages out and make sure they are converting for you, if not then try things out like clearer messaging/calls to action, trust factors, etc.
Additionally, your site itself may need work in order to be acceptable for SEO. If you post your URL, I'll check it out.
Ref.: http://www.seomoz.org/q/i-did-great-keyword-research-but-now-what
-
Will do... Thanks. Becky
-
I would suggest starting out with the SEOmoz Beginner's Guide to SEO - http://www.seomoz.org/learn-seo
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Does anyone rate CORA SEO Software?
I can't really see any third party reviews of this software. Does anyone rate it?
On-Page Optimization | | AL123al0 -
Product Tag Value on SEO
Do product tags for ecommerce sites have any benefit to SEO? Or are they redundant? i.e. thespacecollective.com/astronaut-moldavite-pendant (tags appear below the product name on the right)
On-Page Optimization | | moon-boots0 -
Is it SEO-wise to edit an already published article?
One of the pages on the website is #7 on the first page for a highly competetive keyword. Since I would like to improve rankings and the page is not optimized (e.g. keyword density is 0), is it SEO-wise to edit an article and create a good on-page optimization? Of course, the ultimate goal is to be in TOP 3 for a specific keyword.
On-Page Optimization | | zorsto1 -
The word "in" between 2 keywords influence on SEO
Does anybody know when you have the word "in" between two keywords has this a negative influence in Google? For example: "Holiday Home Germany" is the search term in Google
On-Page Optimization | | Bram76
"Holiday Home in Germany" as h1 on our website or do we have to use "Holiday Home Germany" on our website?0 -
SEO Optimizing in UMBRACO
Hi there, I am planning to use UMBRACO to manage my existing website, so my question to Seomozzers out there is what should I be aware of, how safe is it to have UMBRACO in terms of SEO. By using this software, would it be possible to get a positive or negative impact on my keyword rankings? Thanks!
On-Page Optimization | | matti_wilson0 -
Give me your SEO Review
Hi Mozzers, I've been working on redesigning and revamping this site, http://www.canvaspaintings.com. Their domain and keyword are a match but not ranking #1. Some initial things I feel that needs to be changed are the links on the side and top bar, viewing the on page report, it does have a lot of links on every page. Trying to figure out how to remove them without having the top nav look empty. Previous category descriptions were written by possibly an article spinner or keyword stuffed writer. Need to start building more links, although PR5, it doesn't rank too well. Let me know your opinions and thoughts, I would love to hear them out. TMI!
On-Page Optimization | | William.Lau0 -
Home Page SEO
Hi! We recently re-designed our home page in early March. After Google panda, we re-tweaked it again, before we take it live, we really want to get some expert's opinions. We would be grateful for any comments/suggestions/feedback, particularly in the following area (you will need to click a few times to get the page to real size): is the bottom content ok? please scroll down all the way. 2) We used semantic keywords for 5-6 anchor interlinks to the same page to promote core products from the home page. Is this too much? 80% links on the footer is a repetition of header navigation links, do these footer serve any SEO value or is it over - optimization? Here is the URL: https://www.dropbox.com/gallery/36547134/1/WebDesign?h=109d4a Thanks a lot!
On-Page Optimization | | ypl0 -
SEO and Pagination on search results
Hi Our new site is still in beta mode, and I just wanted to check from an SEO perspective that on search results and on the pagination at the bottom of the page, is there anything we need to do so its compatible with the search engines and not have duplicate content issues etc I have implemented search friendly URL's, but I would welcome any other issues or suggestions you have that will help improve the sites SEO performance The URL of a search results page is http://www.cheapfindergames.com/category-arcade-and-platform
On-Page Optimization | | ocelot0