Hit by a penalty... but which one?!
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Hi all,
One of our sites has seen a huge drop in traffic beginning in January 2012 and continuing to this day. However, even after spending a great deal of time going through analytics I'm none of the wiser to what penalty has caused the drop in traffic (please see attached - grey line is minus one year).
The problem is that our traffic is particularly seasonal, hence the difficulty in highlighting what algorithm update(s) has hit us.
I'm tearing my hair out with this one, so any advice would be most appreciated!
Cheers
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The dropped seems to have started with Panda 3.2, why do you think that is not the problem?
Did you get any messages in google webmaster tool? e.g. un-natural links warning, etc?
What is your url? You might not want to supply your url, but its would help people here tell you what is wrong.
Considering your traffic has been down for nearly 18 months and you have been unable to fix it, it would be wise to either ask here or pay an SEO to do an audit. e.g.
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Based on the graph you provided, it looks like a panda hit.
I would check your landing pages and keywords reports in Analytics, and see if you can identify head terms that were hit, or if this is more a sitewide, across the board issue.
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