Keyword strong domains`and Good Link Building Techniques
-
Is it still a vital tactic if you can get a keyword strong domain in your seo strategy.
I have been using an outsourced link building company and we have been soing social bookmarks and directory listings and forum posts. What i sthe best way to check if a link is good ?
Look forward to any help, I am a new member
-
Social bookmarks, directory listings and forum posts from an outsourcer are probably not good links. Good links are links you get editorially - guest blogs, linkbait, content marketing, high quality directories, etc. Good links are a lot harder to get than posting a bookmark or submitting to a directory. Don't get discouraged, though - there are a lot of good resources that can help you.
Here are a few resources that come to mind:
http://www.seomoz.org/blog/the-noob-guide-to-link-building
http://www.blueglass.com/blog/the-content-marketers-guide-to-web-content/
-
Keyword domain names mean very little. What means everything is your actual company name and how trendy the name sounds and how easy it is to remember. Some of the best ranking companies in certain market segments don't have keywords but they are always #1 in every keyword search. Think about zappos.com which is the worlds largest online shoe store and they do over 1 billion in sales a year. No keywords in the name there but its short sweet and people like it.
Now that doesn't mean not do it. Rather it means don't let this be your focus. A company IMO needs a quality name and slogan behind that name to show what they are about. We operate several websites and some that use keywords and some that don't. Ironically the ones that don't often dominate. If you have a good back links, social media marketing and really good quality content, then your probably going to rank well. Its the cookie cutter websites that often have a hard time as they don't have unique content to go anywhere. Good luck and I hope that helps.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Redirecting dofollow, high-domain-authority links from one site to another: good idea?
I have two sites that offer help for freelance writers. The first gets almost no search traffic and is very low priority for me. The second is my main priority and gets substantial search traffic. The low-priority site has a significant number of dofollow backlinks from high-domain-authority sites. Is it a good idea to 301 redirect these links to similar/related posts on my high-priority site? Would this potentially boost the SEO of my high-priority site? Thanks for any help!
Link Building | | John88990 -
We are moving to HTTPS and wanted to know if our link building efforts were in vain or will the link juice pass to HTTPS?
We are switching to HTTPS and want to make sure the links we've gotten in the past will still transfer since they are pointing to HTTP? I'd hate to go back through and ask people to please add an s to the link.
Link Building | | bryant25560 -
Link Building Paralysis
I have been hesitant to build links with all these penalties and need a few good tips for building good quality links. I have a wedding and photography business and we produce tons of photo content which we: blog - 1-5 times per week Facebook Social bookmark Get our work featured on other sites 1-2 times per month Any other ideas I'm missing? I know their is a ton. Just need some fresh, clean link building ideas.
Link Building | | photoseo10 -
Are High Domain Authority, Low Page Authority Links Good?
I recently created a scholarship with the hopes of getting .edu backlinks (as well as helping students in need, of course). So far, I have received 8 followed backlinks from very authoritative .edu sites (70+ domain authorities). The pages that link back to me are the "outside scholarships" pages. I've seen these pages range from having a page authority of 10 to 50+. For example, I just reached out to Johnson & Wales for a link on their outside scholarships page: http://www.jwu.edu/scholarships-from-outside-agencies/ You can see this page has a PA of 1 and a DA of 73. I'm wondering if Google will see the low page authority and not give me much valuable juice (if any). Are these types of links worth it?
Link Building | | jampaper0 -
Is anyone using Pinterest for link building?
They have dofollow links and I have read somewhere that every repin will be counted as a new link. Is this true?
Link Building | | BridalHotspot0 -
Link Building - Post Penguin
Hi, We have an eCommerce site that has recently been hit for some unnatural linking, resulting in a warning in our Google Webmaster Tools account. We weren't doing anything particularly underhand (and indeed before Penguin there wasn't a cause for concern) but nevertheless Google has picked up and penalised us. We've instantly removed the worst offending links and requested a resubmission. If this doesn't result in positive action from Google we're planning on employing the services of an Oracle member on SEOmoz who was kind enough to give us some fantastic free advice in order to go through and remove any further links that may be seen as questionable. Moving forward however I'm a little bit overwhelmed as to exactly what we should be doing in order to create a positive, natural link portfolio. I understand the emphasis is on ‘natural’ linking but we’ve been online for 8 years and I think it’s fairly safe to say that the number of links we have now is probably representative of about our ‘lot’ when it comes to 100% natural links. It would be nice to give our portfolio a nice gentle push in the right direction. I’ve checked through SEOmoz and the most up to date link building article they have appears to be http://www.seomoz.org/beginners-guide-to-seo/growing-popularity-and-links - This guide however does seem to suggest some things that are potentially frowned upon now (for example, highly optimised anchor text I understand is now a no-no). Obviously, in days gone by I could look at Open Site Explorer to try to emulate my competitors but, to be honest, most of them have what I would describe as a fairly poor link profile and if I'm going to invest real time in to this I want to make sure I'm heading off in the right direction. Does anybody on here know of a really high quality post penguin link building guide, either on SEOmoz or elsewhere that I can use as some bedtime reading? Our website is eCommerce in nature so an article tailored towards online selling would be ideal. Thanks for reading! Chris
Link Building | | ChrisHolgate0 -
Linking to root domain or specific sub-site
Hello, When optimizing for multiple keywords, should I try to get links back to the root domain of the company I work with, or would it be better to link back to sub-sites specific to the keyword I am optimizing for? Does 'getting the root up' help all keywords I work with? Cheers, Mike
Link Building | | Malarowski0 -
301 Redirect Domains with old links
I came across a nice discovery of about 20 old domain names that each have many root domains and a bit of DA. I want to know the best way to utilize them without any type of penalty. Currently, (as of an hour ago) I am 301 redirecting all of them to the most relative pages on a single domain. Will i get the majority of the link juice from the domains? I'm excited to see what will happen here. Thanks in advance, Daniel
Link Building | | seoninja200