Anyone Else Frustrated with the new Keyword Planner

[CSawatzky]

...This is a general discussion.

[William.Lau]

I was doing keyword research earlier today and now see the replaced landing page. This tool is garbage for SEO and more tailored for SEM.

The search volume for some terms are remarkably inaccurate. I really hope they start fine tuning this tool because it is definitely that great.

[Schwaab]

Is there a Duck Duck Go research tool?

[Schwaab]

I'm curious, what search data has been lost?

[TopFloor]

I think it's pretty clear Google is more interested in doing whatever they can do convince marketers that PPC should be the most important tool in your digital arsenal.

Hopefully, bing will overtake Google in the next five years.

[CSawatzky]

Thanks, Rob. I'll certainly check this out as soon as I can. I'll have to get on the Bing side of things too!

[RobMay]

Of course. BING data is for BING search and Google Data for Google. I should have clarified that to make sure they understood, but at the same time. BING is just doing some kick ass stuff that Google should have been paying attention too in the last year

[Linda-Vassily]

Bing's keyword tool is of course based on Bing searches, so not directly correlated with Google search. (Though I imagine there would be some similarity.) I too really like Bing's webmaster interfaces.

[RobMay]

Bing has great search and keyword data in the BWMT section of the site. You can also explore the data for your sites. I'm very impressed with what BING has done in the last 1-2 years and their webmaster tools central is really great. I've just started using Jaxxy and have a full 30 day test account running now. It's only free for the 1st 30 days, and I'm not sure yet where they are pulling there data from.

Google dropped the ball on changing up their KW tool. I don't think they took the time to work with and poll SEO's as BING did. Duane Forrester was really involved with making sure the data we get, KW data etc, and the UX on it was what SEO's really needed when working on sites. Check out this Duane Forrester WBF from a while back. I'm sure he would have even more to share on top of that!

[CSawatzky]

Yes I have to agree. My Adwords advisor told me similar things. Basically he said "we're working on it" and that "I'm not the only one with the complaints. Sad if you ask me. So much data has been lost and it's really hard to get new ideas.

Rob, the old Google keyword tool seems to have been removed from all of my accounts that I manage. There is no more "go back" button as of this morning. It sucks really.

Along these lines, can anyone suggest new keyword research tools to use? Rob, I've never used Bing or Jaxxy - what's your opinion on those?

[RobMay]

Yes! I actually find it very frustrating. I'm not happy with the new tool by Google, and with the new tool, we will be losing more valuable search data to make decisions from the old Keyword Tool. I'm currently use Jaxxy (testing it out) and Bing. I'm still using the old Google keyword tool, until the take it out of commission in the coming months.

[Linda-Vassily]

Yes! I am having multiple problems, including values that would change when I sorted my columns.

I contacted Adwords support and was told, "Unfortunately the information in the Keyword Planner Tool is currently not the best source of data for your analysis."

She went on to say that she would get back to me when the tool was usable. I have not heard back yet, so I am not using it.

At the very least, they should say that this is in beta and have it on the side, rather than as the primary resource that someone who wasn't paying attention might use, and end up spending  money based on bad data.