Cornerstone Page And Outbound Links
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I have a cornerstone page and 10 related articles that all have links to the cornerstone page. My question is, should the cornerstone page link back to those 10 articles as well or will it lose juice by doing so?
Thanks in advance
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Understood. I read EGOL for months before I really grokked what he was saying about how to optimize a site for search engines.
Best,
Christopher -
That is great and all. But since this entire site is devoted to search engine optimization, your suggestion to forget about optimizing my cornerstone page doesn't really help ...
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Comment... I stopped thinking about linkjuice a long time ago. I don't regret it.
+1
I find things are easier now that I devote my energy developing content.
Best,
Christopher -
Thanks.
I guess all of my pages are cornerstones. Don't know why I would build anything else.
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I do have some groups of pages like you describe. They consist of..... One page that is narrowly optimized for a very difficult short-tail keyword (widgets) and that page links to supplemental pages on many related keywords (brass widgets, wooden widgets, plastic widgets, etc).
My page for the root keyword links to all of the supplemental pages, and all of the supplemental pages link back to the root keyword page. There links appear two places. 1) in the bread crumbs; and 2) in the paragraph text of the page.
I have had great results with these pages. My root page will have paragraphs and photos for every supplemental page topic... then the supplemental pages have extended content on that topic and lots more images.
Comment... I stopped thinking about linkjuice a long time ago. I don't regret it.
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A page that is specifically designed to rank for a particular keyword or group of keywords ...
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What's a "cornerstone page"?
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