3 Month Delay in Domain Rank?

[allurez]

Our domain rank was around 40, then we hired an SEO company and our Domain Rank went up to 80, now we see it back down to 40. When we asked our SEO company, they said this was due to a 3 month delay in Domain Rank numbers. Is this true?

[allurez]

Yes, domain authority. We were tracking this ourselves using open site explorer. Thank you for the information, my suspicion was either 1) Our SEO company did as you suggested, Cyrus, or 2) They were building some good links, but google devalued a bunch of them due to algo changes, although they are not telling us which algo changes we were affected by.

[Cyrus-Shepard]

By Domain Rank, do you mean Domain Authority?

You can manipulate Domain Authority by redirecting a bunch of high authority pages to your domain. If you stopped the redirects, the Domain Authority would drop again. If this is what happened, it's not something a reputable SEO would do.

Typically, it Domain Authority updates every few weeks, usually within a month, maximum.

[RobMay]

Where did they get the information for your original 40 rank, before it shot up to 80? Do you know what software they were using to gauge this value? More information would help us put 2+2 together and help get you an answer. Happy to look into it for you if you need and get you a domain authority and page authority score/value.