Yell.com have been on the phone selling me advertising. Is this negative seo ,
-
Yell.com shall i or shall i not.
-
Thanks again for the help and Ill monitor the Blog review idea.
Peter
-
Hi Peter,
Thank you for the additional info. So, do not be worried about earning a penalty of any kind from having directory listings. Citation building is one of the core disciplines of Local SEO and is perfectly fine. Whether you want to pay money for directory listings or stick with free ones is completely up to you. I would thoroughly research any paid directory before investing in being listed on it.Regarding having people review your products - if the sites are a good match for your subject, that can be a good thing. If it's just on blogs that review everything under the sun, it may not be worth the time/effort.
-
Cheers Andy.
When I do a local search we are listed locally in organic listings and rank well for them also. I also see my competition with rubbish web sites ranking along side me with yell listings.
I will take your comments on board and let you know what I decide and how things go.
Appreciate your comment
-
Hi
No, just to list me on there yell directory with links to my web site plus optimization to 5 key words. There is a page also what looks like a google places page.
Thanks for your help. Im not a seasoned seo expert but my web site was hit by Penguin a while back while in the hands of seo professionals who I sacked. I have used Moz to learn the ropes in general. My web site is doing very well and Im happy with what I have acheived but still im very wary of paid Links. I think the yell one should be Ok.
Im working with some high page authority bloggers at present to review our services and products. Do you have an opinion on this idea ?
-
Hi Peter,
I want to be sure I'm understanding something you wrote here:
The last thing I need is to be penalized when I appear several times on page one of google for a local search. ie 1 as yell, 2 as an organic listing, 2 my facebook, 3 places listing
I want to clarify - did Yell offer to build you another website? That would be the only thing that would cause you problems. There is no reason you would be penalized for having multiple directory listings. A branded search for your business should, in fact, bring up lots of citations for your business, including your Google+ Local page, Facebook page, directory listings, etc. There is nothing taboo about this, so I want to be sure I understand what it is, precisely, that Yell offered you and what you think might be putting you at risk for a penalty.
-
Peter - I have tried Yell myself and over 12 months, I never had a single enquiry - Not a one!
You won't be penalised for being in there, but I urge you to put your money into something different. Find something around your niche that people visit, and don't fall for the stories they tell you at Yell. I am in the progress of going through the complaints procedure right now to get my money back. I was warned about this myself and wish I would have listened.
-Andy
-
Thanks for the response. This is where I was getting confused. I think Yell.com will benefit me as a local business which has a shop. The shop has a good clean web site which has good links and a good web presence. Both are important but the web site is more important. The last thing I need is to be penalized when I appear several times on page one of google for a local search. ie 1 as yell, 2 as an organic listing, 2 my facebook, 3 places listing
I think they are fighting for business right now and the price is right.
-
Yell.com is a directory now you may be thinking Google doesn't like directories which is half true. However there are some exceptions here, niche directories that may help the user (e.g the user might find you via the directory) can be alright.
So lets ignore Google for just a second here and think: will a user find you through yell.com? Will you make a return on it from a user finding you through it?
Negative SEO tends to come from competitors building thousands of spammy links so its not negative SEO.
in short:
Yell.com can be great if you think it help help your niche and it alone wouldn't get you a penalty.
Good luck & I hope that helps a bit
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Special Characters in Negative Keywords in Ads
Howdy, fellow mozzers, I came across this weird suggestion in my Bing account (screenshot link: https://dmitrii-regexseo.tinytake.com/tt/NDY3OTc5NF8xNDgyMzY4OA) It almost that the dollar sign in the negative keyword is acting like a wildcard character, or being disregarded completely. I did some tests, it seems that in Google Ads that is not happening. Does anyone have an idea if this is normal behavior? I have never seen this before.
Paid Search Marketing | | DmitriiK0 -
Can Google shopping listings affect SEO rankings?
Hello everyone. Here is my question: Until 4 weeks ago we used to have just around 2,000 product/pages on Google shopping of our product pages, then we added over 40,000 more items/pages to it, and our Google natural search rankings dropped on most of our long-tail keywords pointing to the same product pages. Do you think that's just coincidence or could the number of products/pages on Google shopping affect natural search results?
Paid Search Marketing | | fablau0 -
Google Account verification requires phone number - too many clients!
Hello, all! I like to create a Google Account for my smaller clients, so that I can associate Analytics, AdWords, GMB, etc. all with the same account. Problem: I've used my phone number too many times, so I can't get the new account verified. I've also used all three of the other phones in our family. 🙂 I tried using the "Burner" iPhone app to create a new number, but apparently the all-knowing Google even has info on phone numbers, as it returned "This phone number cannot be used for verification." I'm sure that there's an obvious solution out there - who among you has found it, and is willing to share?! 🙂
Paid Search Marketing | | measurableROI0 -
Adwords account suspended for talking about SEO. Why isn't Moz suspended, too?
First let me say that we don't care that much about Adwords. We were spending about 20 bucks a month and we never optimized it, tinkered with it, or cared that much. Business is booming for us just with organic search and referrals from happy customers. (We're a blog writing service called BlogMutt. Motto: We work like a dog to fill up your blog.) But we just got suspended from Adwords. After multiple inquiries and multiple unhelpful responses, we got a note that said: "Please note that your website contains matter which states your site's SEO increases. Anything which relates to SEO is not allowed as per Google Policies. Please make appropriate changes to your website." Now, we don't say your site's SEO increases with BlogMutt. What we do say is what everyone says, that blogging is a best practice for any modern marketing effort. We certainly are less clear about improving search rankings than, for example, moz.com. Why is it OK for Moz, but not for us? Don't get me wrong. I think Moz should be able to continue advertising. I'm just wondering how we got into the Adwords crosshairs. Any thoughts?
Paid Search Marketing | | scodtt0 -
PPC seems to have had a seriously negative impact on organic rankings?!?
We've been targeting a keyword on behalf of a client for the last few months. The page had good content and had been steadily climbing the rankings. It reached a position of #12 and then suddenly dropped off. Within 2 weeks it was out of the top 50 and is now around the 10th or 11th page (useless). This drop off matched exactly with the cleint switching on a low level PPC campaign, driving traffic from this specific keyword. The stats on this have shown a really high bounce rate (so we'll need to ask some other questions about content) - but could this be the reason that organic stats have taken a hammering? If Google associated people landing n that page from that keyword (even though its paid) as not finding relevant content, I'm assuming this could have a negative impact on the organic rank? Any Thoughts Welcome....!!!
Paid Search Marketing | | Purestone0 -
Negative Keyword Help
I am working on compiling a list of both broad and phrase-matched negative keywords for my AdWords campaigns, but I feel like I am encountering a problem. We offer payment gateway services and business owners often search terms including online payment gateway, Internet payment gateway, credit card payment gateway, etc to see our ads. However, we have been getting bad leads from consumers searching for terms such as online payment, online payments, online bill pay, and various other phrases regarding consumers paying their bills online. We work specifically with business owners who want to accept payments and NOT consumers who want to make payments. Here is my dilemma: If I have "online payment gateway" or [online payment gateway] as keywords as well as "online payment" or "online payments" as negative keywords, then I will be blocking business owners from seeing my ads when they search the term online payment gateway. Correct? Is there any way to get around this? Am I wrong?
Paid Search Marketing | | Instabill0 -
Your thoughts on Pay-Per-Rank (Performance based) SEO firms
I am seeing several Pay-Per-Rank (performance based) SEO firms popping up lately. The model is interesting. They only take on the work that they know they can achieve good results. Most seem advertise white hat SEO. Overall thougts? Anyone have any experience with these firms? Any recommendations?
Paid Search Marketing | | paddlej0 -
PPC + SEO - Both well ranked, which penalty if there's any.
Hello everyone, I have a doubt about the PPC and SEO. For example if i rank at first page ( something like 5th position ) for one specific keyword, and then I decide to add this keyword to my PPC campaign. My 5th rank will be penalized by google if i buy the PPC keyword ? Thanks.
Paid Search Marketing | | augustos0
