MOZ for initial keyword research?
-
Can I use MOZ for initial keyword research? Can't create an AdWords campaign (no website yet to register) to get use of Google's Keyword Planner & my subscription to Wordtracker is showing me too many unrelated keywords... Peter
-
I can share a couple of free tools I find useful (other than Google Keyword Planner)...
Google Trends is always a good broad tool to look at to see where popularity for those keywords are at. Of course your keywords will need to have enough volume, but you can get pretty good segmentation now in GTrends.
Ubersuggest is a great tool to find a huge list of related variations to your keywords. Very useful for planning out content.
Moz's Keyword Analysis tool I find is very useful for judging the difficulty of the keywords you are researching. You want to target keywords that have enough traffic, but also are not to competitive if you are starting some initial optimization.
SEMRush is another useful and popular tool for keyword research. You can get traffic estimates and competition level estimates for a large index of keywords in localized Google serps. It is free for limited data - paid for full results.
You can also use tools like Fresh Web Explorer, AllTop, Topsy and even Google Alerts to give you ideas of popularity of keywords and different content groups.
TL;DR Moz is great for difficulty and competition research, but there are better tools (and free!) on the market for traffic and popularity measuring - use a combination of both!
Hope this gives you some ideas!
-
Hey Peter!
I replied to your email with some helpful links. I will change this to a discussion so others can provide some recommendations.
Cheers!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Attempts to fix MOZ recommended issues resulted in drastic ranking drop.
I have a website built in SquareSpace. https://www.ruffhaus.com/ I recently started working with MOZ to track and improve organic SEO. After my initial site crawl, search visibility was reported at a waping 2.38%. Moz showed several critical crawler issues. Most were redirect, 4xx and long URL. So I started working on fixing the redirect and 4xx issues first. I thought this was a good thing. But now my already sad search visibility has dropped to .07% (-95.97%!). I also went from #1 on keyword, brand implementation plan (and 3 variations), to #27. What? Wondering where I went wrong and how to remedy? This is all new to me so I am sure I'm not providing all the info you need to answer my question. Hoping providing the site URL will help. Fire away!
Getting Started | | RuffHaus0 -
MOZ point
I don't know why, but since a week ago I'm not receiving moz point for my activity on moz forum. Example
Getting Started | | Roman-Delcarmen
Today I posted 3 answer in the Question section but in my moz profile does not show the 3 moz point that normally I receive for that. I week ago suddenly I received 20 moz point, why I dont have any idea, maybe someone mark one of my asnwer as good answer. So my point is where I cant found the exact tracking record of my activity1 -
Anyone use On-Page Grades in Moz? Please Give us Feedback!
Jackie from Moz here. We're looking to get some feedback on the letter grades we use for On-Page Grades (in the application and in the Research Tools). We made this super easy survey to collect our Community's thoughts. Tell us what you think! Thanks for all your help!
Getting Started | | JackieRae2 -
MOZ custom report is spamming my inbox
Hello, There seems to be a bug regarding MOZ's customized report. I set it up as a weekly report but i received up to 3 emails (4-5 hours interval) with incomplete data. Kindly fix. I'm using gmail. Thanks!
Getting Started | | leecourt0 -
Why Moz New Users Are Left Alone?
New users when sign up to an application like Moz need concrete support to make them familiarized the basics at least, but Moz seems to be not realizing this hardship of the new users or intentionally ignoring it. There is no chat service or phone numbers to quickly contact the designated agent for some quick help. Mail responses that are received after much time have their limitations -- not much interactive. What the new users should do, because the Moz is not that simple for new users. [edited question for formatting]
Getting Started | | Sequelmed1 -
When connecting your Google Analytics account to your Moz account, Moz provides a drop-down of accounts & UA codes to select from. Where is Moz pulling those selection options from?
The list of Google Analytics accounts and UA codes listed are outdated. How can I update them to reflect the most up-to-date accounts (& UA codes associated with those accounts)?
Getting Started | | SearchParty0 -
Moz Analytics - Custom Report Question
Hello Moz! I haven't been here since the days of SEOMoz, but it's great to be back and i'm really pleased to see lot of shiny new tools at my disposal, but I do have a question in regards to functionality. If I have, for example, 15 clients in my dashboard and would like to run the same report for all of them. Assuming that I just finished creating a custom report for my first client, how can I duplicate this report without having to re-create this report 15 times? Additionally, while I am here. I have noticed that when I add a campaign, the last screen never finishes loading and the window seems to freeze. A quick refresh fixes this, but I thought i'd flag it 🙂
Getting Started | | Paul_Tovey0 -
Back on Moz
I quick my seomoz subscription a long time ago. I got an invite to the new moz analytics. I don't see anything new at first glance. What's changed?
Getting Started | | joseph11790