Twitter stats

[cjkimber]

I am trying to increase the position of one of my deeper links (my site.com/targetpage) trying to use twitter to up this page as a new strategy.  I have 18 on OSE for my twitter metrics but none on the deeper link (i havent tried yet for this). How do i actually get the a twitter metric score for this deeper link? Does the tweet have to be the actual target page URL? Or is it a twitter share button on the page? Confused how it works.

Thanks,

Chris

[JaneCopland]

Hi,

Federico is right - there is no good evidence that a large number of tweets directly influences the rankings of a page... it is a good signal, but it is not nearly as directly correlated to rankings as links are.

Definitely not saying that Twitter campaigns are useless: I assume with some confidence that Google analyses content's popularity and spread on Twitter and will have a good grasp on what constitutes real Twitter popularity and what is manipulated or done entirely by spam accounts. This could be used as a signal to indicate a page's current popularity, and on-going success would indicate a good resource. This isn't well studied or proven yet though, so keep that in mind when looking at social metrics from an SEO point of view.

[FedeEinhorn]

Those metrics show you in fact the times that the URL was twitted. If you publish a tweet with yoursite.com/targetpage then that tweet will count towards that page but not towards yoursite.com

In any case, no one knows the extend of social signals on ranking algorithms... I don't think you are going to get a higher position because you have more tweets... (all those links are nofollow anyway)

FYI: If you put a tweet button on a page, you can "tell" the button which URL you want to tweet or it will use the page where it is placed (same applied for the count that it shows).