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    Does embedding Google map help local SEO?

    Local Listings
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    • Berner
      Berner last edited by

      Hi I am curious if adding a embedded Google map to a footer helps for Local seo?

      Thank you

      1 Reply Last reply Reply Quote 1
      • David-Kley
        David-Kley last edited by

        Sorry to double post, but I went and looked and they also have one specifically for local business.

        http://schema.org/LocalBusiness

        1 Reply Last reply Reply Quote 0
        • David-Kley
          David-Kley last edited by

          I think adding the map by itself couldn't hurt, but I would combine it with schema organization or business markup  for the best results. You can specify where your physical location is with either of those two mentioned.

          1 Reply Last reply Reply Quote 0
          • GaryVictory
            GaryVictory last edited by

            Thanks for sharing Matt - we did a similar test and found improved SERP results with a full address/G map on the contact page above the fold.

            1 Reply Last reply Reply Quote 0
            • stephenfishman
              stephenfishman Subscriber @MattAntonino last edited by

              Thank you very much for sharing those results.

              1 Reply Last reply Reply Quote 0
              • EGOL
                EGOL last edited by

                Awesome information, Matt.

                Thank you.

                1 Reply Last reply Reply Quote 0
                • MattAntonino
                  MattAntonino last edited by

                  We've tested this a few ways.

                  1. Add map to the footer - seems to help somewhat.  Not a big jump but definitely a boost.

                  2. Add map to the contact page along with the address - this helped the most in our testing.

                  3. Add map to any other page - no effect in our tests.

                  We tested 2 controls and 4 sites set each way = 14 total.

                  Of the 14, the 2 controls and the 2 "any other page" had very little improvement.  The 8 on #1 and #2 had definite moves and so it does seem to affect the results. Putting the address on the page, along with an embedded G map was by far the best for us.

                  stephenfishman 1 Reply Last reply Reply Quote 12
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