Questions About Link Building .

[businessowner]

Hello Moz Community,

I am about to hire a SEO firm for my website ranking. I have few questions about their link building plan.

http://priceperlink.com/SEO-Link-Building/

Their link building plan ! I have purchased package 4. I have noticed they will use same article and PR again and again . Is that acceptable ? This plan is not authenticated to me. I hope google will catch me for duplicate content. Anyone can clear it please ?

Another question is , If i provide unique articles , will that plan be helpful ? Still i have confusion. As I read few days ago, google don't give any value to article submission and press release distribution without any news !

So, help me quickly and suggestion as well. Will i continue with them or not. Thanks

[MickEdwards]

Cut the rope and run!

To build links you need high authority (mixed with some lower authority), highly relevant in context sites that suit your niche.  Imagine how many thousands of niches there out there, now imagine that company has such a complex portfolio of opportunities it can cater for anyone who buys a 'package'.  It's not going to happen!  That would be like the holy grail.

You would be far better spending on time $200 for 1 single powerful link than spend $xxx + for the privilege of getting penalized.

You'd be better off investing time in:

• https://www.youtube.com/watch?v=MkLFlaWxgJA
• http://moz.com/beginners-guide-to-seo/growing-popularity-and-links
• http://moz.com/blog/category/link-building

[MoosaHemani]

You are in a danger Chris; my advice is to kill the contract immediately as they are selling the snake oil services and nothing else.

-          One article and submitting on different article submission websites, you soon will e the victim of Google penguin update. This is indeed a duplicate content plus Google don’t really like the links coming from article submission sites.

When buying link building services from any company always keep few things in mind.

-          If someone guarantee certain number of links in a certain time, you probably should question their quality as link building in most cases cannot be time specific.

-          Press Release links? Google don’t like it unless the links are no-follow.

-          Social Bookmarking links :O. I would not even consider them quality links.

-          Web Directories, unless they are highly relevant to your business and contain quality, its again will hurt you.

I would recommend reading this post as this will give you a quick idea of how to hire a digital marketing consultant for your business: http://www.setalks.com/how-to-find-quality-seo-consultant-for-my-business/

Hope this helps!

[Wagada]

I know it can be really tempting to buy links in packages such as this in order to facilitate link building, it is a very dangerous area. Low quality links will harm your website. And it can be very difficult to recover.

You don't know which websites these people are going to target. You are paying for something and you don't really know what it is. For this sort of service to work, you need URLS. You need to know exactly which websites they are going to put links on to your website - before you do it.

This sort of pile them high, sell them cheap link building service is so obvious to Google. If you are happy to change your domain name when it all goes wrong, then try this service out. If you are attached to your domain name then I really wouldn't even consider this sort of service.

You don't need an enormous number of links to get good results on Google - these days it is all about quality. You need strong keyword research, structured on-page optimisation, quality content production, quality links, engagement on social media and the building of a community around your brand.

Yes that is a lot of hard work, but all the above actually builds your brand, improves the user experience for your customers and makes your website a better place to be.