SEO Friendly Review websites?
-
What are some SEO friendly online review websites? I remember Google Reviews used to show up high in the rankings but i'm not sure what the best place to direct customers to write reviews? Yelp is strong on Bing and Yahoo...but what's good on Google?
-
We really like YotPo - for a few reasons. As an e-commerce site, submitting reviews by customers can be a hassle - as most "native" review systems require the customer to come to your site, login, and then write the review. YotPo has a a really cool system where they send the emails and those emails are so special, the customer need only write the review IN THE EMAIL they are looking at - not sure how this works technically - but YotPo will get you a lot more reviews than any native ecommerce system.
In our experience, YotPo does require tech-saavy integration to get the full features. One of these is to allow for crawl-able reviews. IT IS DO-ABLE, but you need to look for their advanced integration instructions. This has something to do with the review content being seen by google as being on 3rd party site, and thus not part of your site. Trust me, you CAN fix this with Yotpo.
I do hope this is helpful.
-
Hi Souk!
Good question. I'm not totally clear on what you mean by SEO-friendly reviews. Any review that can be found and crawled will be a help to your customers and to bots, so I wasn't sure if there was something beyond this you were asking about.
If your business is local, than in nearly any industry, the two major players are going to be Google and Yelp. There are, indeed, others like Bing, Yahoo, etc. and beyond these basics, there may be industry-relevant review platforms where you want to be sure you are listed.
Phil Rozek of Local Visibility System authored the most comprehensive post on this topic back in 2013. Not too much has changed in the review world in the last 1-2 years, so I believe you'll find some really good info here on major players, plus some tips for determining review platform quality:
Beyond the majors, you should research industry-specific sites that support reviews. Diversity is very healthy when it comes to this area of marketing.
-
Google plus reviews are great, so are reviews on BizRate, YotPo or any other 3rd party site where reviews can be left. Have you thought about getting involved with Google Trusted Stores? That is an awesome review system.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Can I use two feeds for Products Reviews Stars
My client has two sources of reviews - productsreview.com.au and judgeme.com - both have about 30 reviews each and we would like to combine these to get to the required 50 (so that they both show on the product ratings feed). I cannot find any information on this so would be grateful for some guidance - thank you!
Reviews and Ratings | | E2E0 -
PPC: How do we get our reviews into AdWords?
Hi there, I know that Google have sadly discontinued ratings extension in AdWords but does anyone know a get-around for this? If possible, we'd like to show off the good reviews we have from Google My Business' Knowledge Panel in our ads. We're an online product/service so I don't want to link GMB through the location extension if possible (it doesn't make sense for anyone to pay us a visit in real life). Is there a better way of linking our AdWords to our GMB or is there an alternative extension/ AdWords feature we can use to get review ratings in our ad? Thanks 🙂
Reviews and Ratings | | Fubra0 -
User ganarated reviews and SEO
Have ideas on how to present hundreds of user ganarated reviews on website in a Google friendly way? "Load more" / calling APIs / or pagination seems to have disadvantages for ranking for this content. Any suggestions, inspiration, tools and articles appreciated.
Reviews and Ratings | | Joseph-Green-SEO0 -
Review stars dropped off in Google from Rich Snippets (started in October '17 - Jan '18 timeframe)
Our review stars from Rich Snippets are not showing up in Google for Novus products. I believe these are structured correctly or at least there are no errors. We have tried to troubleshoot on our own and asked multiple SEO'er's and partners, but have not had success. Turning to MOZ! They were there in September/October timeframe but dropped off in October to January timeframe. example URL: https://www.google.com/search?q=hif+1+alpha+antibody&oq=hif+1+alpha+antibod (It seems to be off all products); This started in October to January time frame so was before the latest algo update.
Reviews and Ratings | | revelkayla0 -
What do the symbols in the profile avatars in Google listing reviews mean?
A client of mine noticed that some of their customers that leave GMB listing reviews have special symbols in their profile avatars (please look at the attachment). Is this a sign of a influencer? Has anybody else noticed this? r6mhX
Reviews and Ratings | | BigChad20 -
How does decimal rounding of reviews to stars work in ios appstore? Starting from which average review score to get full 5 star rating?
How does decimal rounding of reviews to stars work in ios appstore?
Reviews and Ratings | | lcourse
Starting from which average review score to get full 5 star rating? Duolingo has a 5 star rating, but I doubt that they really have an all time review average larger than 4,75. In the google playstore their average of the android version is 4,6. Does anybody know how apple calculates the star ratings or has an URL reference where this is explained?0 -
Google reviews only show up in local results, right?
Two quick questions: 1. google reviews only show up in local results right? 2. If you're 100% e-commerce business with no office location, can you even get a google review? Thanks, Ruben
Reviews and Ratings | | KempRugeLawGroup0 -
How to Google Product Reviews?
Hello, I have a client that sells only 1 item. What will be the best way to start getting reviews? I thought about opening a placess account, so the reviews will also start showing on his Adwords campaign. Or can I get products reviews on google+ ? Thanks
Reviews and Ratings | | ogdcorp0