Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Track AI Overviews in Keyword Research
      Moz Pro

      Track AI Overviews in Keyword Research

      Try it free!
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Access 20 years of data with flexible pricing
      Moz API

      Access 20 years of data with flexible pricing

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Intermediate & Advanced SEO
    4. Should I set up no index no follow on low quality pages?

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Should I set up no index no follow on low quality pages?

    Intermediate & Advanced SEO
    3
    7
    1381
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • Michael_Rock
      Michael_Rock Subscriber last edited by

      I know it is a good idea for duplicate pages, blog tags, etc. but I remember somewhere that you can help the overall link juice of a website by adding no index no follow or no index follow low quality content pages of your website.

      Is it still a good idea to do this or was it never a good idea to begin with?

      Michael

      1 Reply Last reply Reply Quote 0
      • MickEdwards
        MickEdwards @RyanPurkey last edited by

        As Ryan suggests you still want to FOLLOW rather than giving the bots a dead end as I notice your heading suggests no-follow.

        1 Reply Last reply Reply Quote 1
        • RyanPurkey
          RyanPurkey @Michael_Rock last edited by

          I see. One thing that might help you with the customer is looking at the Analytics and highlighting the performance of the low quality pages. If they're never being seen you could make the case for getting the key information from those pages, adding it to the better pages, and redirecting.  Cheers!

          1 Reply Last reply Reply Quote 2
          • Michael_Rock
            Michael_Rock Subscriber last edited by

            I had suggested combining the low quality pages to higher quality pages of the same topic, but the customer does not want to do that and wants to keep the content.

            The content itself is a blog post that relates to their service. So in short the content is not necessary but is relevant to the website.

            Michael

            RyanPurkey 1 Reply Last reply Reply Quote 0
            • RyanPurkey
              RyanPurkey @Michael_Rock last edited by

              Are the low quality pages necessary to the site? Or are they going to be developed at a further date? If they're not necessary to the site and always going to be low quality, it might be better to redirect them to higher quality pages. If they are necessary, then using noindex/follow is fine. The greater question is why keep them on the site if they're not necessary. Wouldn't the low quality reflect poorly on the site?

              1 Reply Last reply Reply Quote 3
              • Michael_Rock
                Michael_Rock Subscriber last edited by

                Yes, but is this a good practice to use for low quality pages? Would it help the whole site overall?

                Michael

                RyanPurkey 1 Reply Last reply Reply Quote 0
                • RyanPurkey
                  RyanPurkey last edited by

                  Hi Michael. Sites can freely employ a NOINDEX / FOLLOW on low quality content pages or other non-critical pages. It's fairly trivial and easy to change work that can be handled in-house. Obviously other things like high quality content, linking, and freshness will go much farther in terms of overall strategy, this technique is valid.  See: https://support.google.com/webmasters/answer/79812.  Cheers!

                  MickEdwards 1 Reply Last reply Reply Quote 2
                  • 1 / 1
                  • First post
                    Last post

                  Got a burning SEO question?

                  Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


                  Start my free trial


                  Browse Questions

                  Explore more categories

                  • Moz Tools

                    Chat with the community about the Moz tools.

                  • SEO Tactics

                    Discuss the SEO process with fellow marketers

                  • Community

                    Discuss industry events, jobs, and news!

                  • Digital Marketing

                    Chat about tactics outside of SEO

                  • Research & Trends

                    Dive into research and trends in the search industry.

                  • Support

                    Connect on product support and feature requests.

                  • See all categories

                  Related Questions

                  • katseo1

                    Best way to set up URL structure for reviews off of PDP pages.

                    We are adding existing customer reviews to Product Detail Pages pages. There are about 300 reviews per product so we're going to have to paginate reviews off of the PDP page. I'm wondering what the best url structure for reviews pages is to get the most seo benefit. For example, would it be something like this?  site.com/category/product/reviews/page-1 or something that used parameters, such as: site.com/reviews?product=a Also, what is the best way to show that the internal link on the PDP page to "All Reviews" is a higher priority link than the other links on the page?

                    Intermediate & Advanced SEO | | katseo1
                    0
                  • Alexcox6

                    Category Page as Shopping Aggregator Page

                    Hi, I have been reviewing the info from Google on structured data for products and started to ponder. 
                    https://developers.google.com/search/docs/data-types/products Here is the scenario.
                    You have a Category Page and it lists 8 products, each products shows an image, price and review rating. As the individual products pages are already marked up they display Rich Snippets in the serps. 
                    I wonder how do we get the rich snippets for the category page. Now Google suggest a markup for shopping aggregator pages that lists a single product, along with information about different sellers offering that product but nothing for categories. My ponder is this, Can we use the shopping aggregator markup for category pages to achieve the coveted rich results (from and to price, average reviews)? Keen to hear from anyone who has had any thoughts on the matter or had already tried this.

                    Intermediate & Advanced SEO | | Alexcox6
                    0
                  • Blink-SEO

                    Do internal links from non-indexed pages matter?

                    Hi everybody! Here's my question. After a site migration, a client has seen a big drop in rankings. We're trying to narrow down the issue. It seems that they have lost around 15,000 links following the switch, but these came from pages that were blocked in the robots.txt file. I was wondering if there was any research that has been done on the impact of internal links from no-indexed pages. Would be great to hear your thoughts! Sam

                    Intermediate & Advanced SEO | | Blink-SEO
                    0
                  • khi5

                    "noindex, follow" or "robots.txt" for thin content pages

                    Does anyone have any testing evidence what is better to use for pages with thin content, yet important pages to keep on a website? I am referring to content shared across multiple websites (such as e-commerce, real estate etc). Imagine a website with 300 high quality pages indexed and 5,000 thin product type pages, which are pages that would not generate relevant search traffic. Question goes: Does the interlinking value achieved by "noindex, follow" outweigh the negative of Google having to crawl all those "noindex" pages? With robots.txt one has Google's crawling focus on just the important pages that are indexed and that may give ranking a boost. Any experiments with insight to this would be great. I do get the story about "make the pages unique", "get customer reviews and comments" etc....but the above question is the important question here.

                    Intermediate & Advanced SEO | | khi5
                    0
                  • WebServiceConsulting.com

                    Dev Subdomain Pages Indexed - How to Remove

                    I own a website (domain.com) and used the subdomain "dev.domain.com" while adding a new section to the site (as a development link). I forgot to block the dev.domain.com in my robots file, and google indexed all of the dev pages (around 100 of them). I blocked the site (dev.domain.com) in robots, and then proceeded to just delete the entire subdomain altogether. It's been about a week now and I still see the subdomain pages indexed on Google. How do I get these pages removed from Google? Are they causing duplicate content/title issues, or does Google know that it's a development subdomain and it's just taking time for them to recognize that I deleted it already?

                    Intermediate & Advanced SEO | | WebServiceConsulting.com
                    0
                  • webestate

                    Yoast SEO Plugin: To Index or Not to index Categories?

                    Taking a poll out there......In most cases would you want to index or NOT index your category pages using the Yoast SEO plugin?

                    Intermediate & Advanced SEO | | webestate
                    0
                  • kbbseo

                    How does a canonical work and is it necessary to also have a no index, follow tag in place?

                    Across our site, we have canonical tags in place for URLs that contain duplicate content and for URLs without a trailing slash since we are using URLs WITH a trailing slash for all URLs across our site. We also recently added a no index, follow tag to all non-canonical URLs since we noticed a high number of duplicate content URLs in Google Webmaster Tools. The first part of my question is: How does a canonical work? Does the robot read the canonical and immediately go to the canonical URL or does it continue to read past the canonical tag and get to the no index, follow tag if there is one present? The second part of my question is: Is it necessary to have both a canonical tag and no index, follow tag in place? Or should the canonical tag be sufficient to avoid duplicate content? And lastly, if both a canonical tag and no index, follow tag are in place, should they be in a specific order? Canonical tag first then no index, follow tag second or no index, follow tag first then canonical tag second? I would appreciate any insight you can give. Thank you!

                    Intermediate & Advanced SEO | | kbbseo
                    0
                  • CareerBliss

                    Can a XML sitemap index point to other sitemaps indexes?

                    We have a massive site that is having some issue being fully crawled due to some of our site architecture and linking. Is it possible to have a XML sitemap index point to other sitemap indexes rather than standalone XML sitemaps? Has anyone done this successfully? Based upon the description here: http://sitemaps.org/protocol.php#index it seems like it should be possible. Thanks in advance for your help!

                    Intermediate & Advanced SEO | | CareerBliss
                    0

                  Get started with Moz Pro!

                  Unlock the power of advanced SEO tools and data-driven insights.

                  Start my free trial
                  Products
                  • Moz Pro
                  • Moz Local
                  • Moz API
                  • Moz Data
                  • STAT
                  • Product Updates
                  Moz Solutions
                  • SMB Solutions
                  • Agency Solutions
                  • Enterprise Solutions
                  • Digital Marketers
                  Free SEO Tools
                  • Domain Authority Checker
                  • Link Explorer
                  • Keyword Explorer
                  • Competitive Research
                  • Brand Authority Checker
                  • Local Citation Checker
                  • MozBar Extension
                  • MozCast
                  Resources
                  • Blog
                  • SEO Learning Center
                  • Help Hub
                  • Beginner's Guide to SEO
                  • How-to Guides
                  • Moz Academy
                  • API Docs
                  About Moz
                  • About
                  • Team
                  • Careers
                  • Contact
                  Why Moz
                  • Case Studies
                  • Testimonials
                  Get Involved
                  • Become an Affiliate
                  • MozCon
                  • Webinars
                  • Practical Marketer Series
                  • MozPod
                  Connect with us

                  Contact the Help team

                  Join our newsletter
                  Moz logo
                  © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                  • Accessibility
                  • Terms of Use
                  • Privacy

                  Looks like your connection to Moz was lost, please wait while we try to reconnect.