Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Copy/pasting the article from another website and referencing correctly not to get penalized
-
Hi all
I am looking at copy/pasting an article from another website which is very relevant to my business, is there a standard practise/best practise for SEO to do this and ensure Google doesn't think i am plagerizing content etc.. Link to source down the bottom? Using Quotations... making a page noindex or no follow etc?
-
rel=canonical is a good alternative to noindex. Both will prevent the article on your site from going into the index of Google or other search engines who honor rel=canonical. From what I have seen, noindex works quicker.
The advantage of rel=canonical is that much of the link value of the article with the rel=canonical will be transferred to the specified source article. I have used it on content that I own and have published on two domains. The copy that receives the benefit of rel=canonical ranks better than expected.
-
If the article is public domain then there is no legal problem with republishing it verbatim with attribution.
If you have written a unique summary of substantive length of a public domain article then there is no need to noindex, worry about duplicate content, or a potential Panda problem. That is best practice for reuse of public domain.
-
What is your opinion of doing everything you said but, skipping the no-index and pointing the canonical at the original publishers site?
-
Thanks for that, I've done my own summary of the article and how it relates to my business.
Just to be more specific so I know for future reference, the article is from an Australian Government body and a non profit organization who's goal is for this to be seen by as many people as possible, is this possibly the exception to the rule of contacting for permission?
Link to article:
http://www.nutritionaustralia.org/national/news/2015/05/new-look-healthy-eating-pyramid-help-tackle-nutrition-confusion -
is there a standard practise/best practise for SEO to do this and ensure Google doesn't think i am plagerizing content etc
The best practice is to contact the author of the content and obtain permission. That is the legal way to do it. Otherwise you are committing copyright infringement which can land you in court. If the owner files a DMCA with google (millions of pages get a DMCA each month) your page will be removed from the SERPs. If you get a few DMCAs filed against you, it is possible that your whole site will be removed from the SERPs.
If you start republishing a lot of articles, even with permission, without setting them to noindex, then google will see your site as a duplicate content site and will either filter your site from the SERPs or hit you with a Panda problem.
Even better practice is to write unique content for your website. Then nobody is going to take you to court, nobody will file DMCA, google will not filter you, and google will not Panda you. If you can do that repeatedly with excellent content that visitors love then you will be in a position to make buckets of money.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Should I submit the same blog post on Linkedin as an article with permalink?
Hello All, I just want to know that is it the right way in SEO to submit the same blog post as an article on Linkedin or other social sites or article sites.
Branding | | DenorL0 -
Why is Google appending a different website's brand name to the end of SERP title?
I've recently been shown some SERP results where Google is appending a different website's brand name to the end of the SERP title. It's actually rewriting the brand's name to that of the other website. (This is obviously not ideal.) Why would this be? The other website doesn't even stock the same product, so there shouldn't be any confusion there. But even if it did, many websites stock the same products. Just confusing...
Branding | | Ria_1 -
Organic Brand Clicks/Traffic Drop - Why?
Hi Moz Community, I've been reviewing Search Console and have been noticing that there has been a consistent drop in brand clicks. The overall number of keywords (especially for the top 2 pages) have been increasing, according to SEMRUSH, however, traffic and sales are still in decline. There are no algorithmic and manual penalties, in addition, paid search activity has been increasing in the leadup to Christmas. Has anyone experienced this and potentially advise how to diagnose and resolve this issue?
Branding | | rec1230 -
How to get an Updated Logo in Search Results?
I'm having trouble getting a new logo in search results. My company, RealSelf, updated our logo over a year ago and both Google and Bing continue to show our old logo in image results. Worst of all, this means that when people look for our logo, they find the wrong one and include that in new, external content. Here's a list of what we've tried: We've modified all the logos on our site with the new one (not including a few PDF whitepapers from before the redesign Added schema.org logo and organization markup Featured a high resolution image on our "Logos" page (top result for "RealSelf logo") Verified wikipedia has the proper image Modified all social profile logos: Twitter, Facebook, G+, etc.. Begun outreach efforts to have high ranking image results update our logo I'm wondering if there are other ideas besides getting more creative/successful with our outreach tactics?
Branding | | RealSelf0 -
In the Google search results, the company name (with the drop down arrow) next to the result URL is incorrect. The company being displayed here is a company we acquired many years back. How do I adjust/fix this?
When I search any term for my organization, we are getting good results BUT the company name, next to the results URL is of an orgnization we acquired many years back and not the name of our company. The URL is correct page JUST the company name next to this URL is incorrect on the Google search results page. How do I go about changing so the company name next to the URL ?
Branding | | DigitalNTT0 -
Best Directories to Get Listed On?
Hello, I'm looking for a list of the best, most trusted, SEO friendly directories to list my company on. Can you guys please provide some directories that you have seen help increase your rankings and also drive targeted traffic? No Black Hat directories, only high quality ones. Thanks!
Branding | | Prime850 -
How to get Google to link external review sites in Google Places
Hi, I have several company profiles in Google Places and Google Sites, I also have the same profiles for those companies in review sites like Yelp! and so on. I have seen that other sites have links on the bottom where Google points to those external review sites, but that doesn't happen for me yet, is there a way to tell Google that I have profiles on other review sites so they can link them or is it Google whenever they find them that will link them? Here's an example: http://maps.google.com/maps/place?cid=14126341780178539960&hl=en At the bottom you'll see that it says: Reviews from around the web Now this is one of mine: http://maps.google.com/maps/place?cid=12168877126282825032&hl=en Now how do I get that line at the bottom provided that I know there are reviews out there in other sites? Is there something I can do? Or is it all about Google doing it whenever they see fit? Thank you!
Branding | | tass0 -
Looking for examples of a B2B brand spinning off B2C products on to separate websites
Does anyone have any good examples or case studies? Right now I'm working on a site with both B2B and B2C products crowded onto one site. I'd love to find some examples of companies that have built their online B2B brand separately from their consumer products. I found the Constructive Playthings case study on Marketing Sherpa but nothing else.
Branding | | TexaSEO0