Is it worth to get links from startup directorys?
-
Hi,
I have a startup that connects people with lawyers.
There are a lot of directories of startups. These are legitimate directories and not like the spammy directories.
Is it worth getting links from these types of directories?
Let me know.
-
There is one more and very important point here. Can almost anyone get a link here? if so, then I would say no.
-
In a word - definitely.
Certainly don't go crazy and focus all your efforts on building startup directory links as it's always best to have a varied and natural-looking link profile. I would say to just focus on the top directories such as CrunchBase which are highly authoritative as well as relevant. It's also particularly important for startups to be listed in these kinds of directories as it will give a certain level of credibility and perhaps even provide potential investors with key information that would otherwise not be on your main website.
Things to stay away from:
- paid directories
- any directories which are not "human-edited" ie, there is a no editorial control of which sites go into the directories
- general web directories except for the likes of dmoz.org
Additionally, it's relatively straightforward to get some results in terms of link building from PR coverage; startups can be particularly news-worthy, especially if the startup is disruptive.
-
Internet points to Patrick Delehanty!
-
Hi there
Of course! But do a bit of manual research. For instance, ask yourself...
-
Does this link help my website?
-
Is this link relevant to my website?
-
Would I trust this site (that's linking to me) if I landed on it?
-
Is the website or content in which I am being linked from topically relevant to my website?
-
If you check metrics - does anything about the metrics (domain authority, page authority,Majestic, SEMRush traffic/ranking data, etc) make me feel uneasy?
-
Are the links from directory templates? (example)
-
Inspect URLs with blatant spam words
-
Free
-
Porn
-
XXX
-
Submit
-
Directory
-
Paid
-
Links
-
URL
-
Sex
-
etc.
-
Check for multiple domains and URLs on the same IPs
-
This can usually show link farms or spam
As long as your bases are covered, there are no issues with be listed in directories that are relevant to your site. Here are some great resources for startup SEO:
SEO Checklist For Startup Websites (SEL)
Startup SEO: How to Get the Ball Rolling on a Limited Budget (Huffington Post)
14 Steps To Successful SEO For Startups (TechCrunch)
SEO for Startups & New Businesses: An 11 Step Plan (SEW)I would also pay attention to some of the articles and tips that GrowthHackers.com posts - some really neat stuff happens there and gives you a TON of great ideas to try out.
Hope this all helps! Good luck!
-
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Backlinks vs External Links vs Referral Links vs Outbound links
Hello all, I was just wondering if you could explain the difference between all the links above? I'm confused as they all seem to be the same or similar and I would just like to clearly know what distinguishes them from eachother. Thanks for your help, Jayne
Link Building | | NCOREGSEO0 -
Links
Hi, im wondering if links that is not exact anchor links gives any boost for rankings? Example if lets say somebody links to my site http://domain.com/category/article with anchor: domainname or url link.
Link Building | | Rob_I0 -
Paying to be listed on link directories... a little help?
So, I was perusing SEOMoz's suggested link directory list and noticed some sites there require paid links. I have a couple questions regarding this: Is paying for directory listings a good idea? I'm not crazy enough to buy a bunch of links; I want to create a sustainable SEO strategy. But I do know that most everyone does at least a little paid linking. Is there a budget or percentage of ones total links you would recommend for this? Is it REALLY ok to do this at all? Also, assuming I have about $200-$500/month I could spend purchasing links, what sites are best to get links for first? Just a bit of background: we're starting a content marketing strategy for our business and are spending about $2,000 per month "buying" content (design, data, writing, etc.) so purchasing links is definitely NOT our strategy and never will be. Thanks!
Link Building | | Kibin1 -
Why does my website have 2,000+ links, but only 16 linking root domains?
Why does my website have 2,000+ links, but only 16 linking root domains?
Link Building | | thestudio40 -
Where to link?
Hi I need to gert this page up in the rankings http://www.kerryblu.co.uk/wedding-headbands-70-c.asp but am getting no where fast. When applying for links should I direct them to this page or to the homepage, and let them filter through. Thanks
Link Building | | Yorkie0 -
Link Bait - Directory Style Resources Page
Hello Mozzers! Basically I want to add a beefed up "resources" page (directory style) to my site to attract in bound links. Below is an example of a site that has a similar directory style resources area. http://www.petfinder.com/shelters.html I was thinking that it might be good to add a resource box in my site footer with links to these resource pages such as: 1) Dog breeder resources
Link Building | | k9byron
2) Dog training resource
3) Dog shelters/kennels
4) Pet health resources
5) Pet care resources And funnel links to my category pages from there .. I was looking for some feedback or any tips or the best way to go about doing this and if anyone knew of a SE friendly script or something that that I might be able to integrate with my site (x-cart / PHP) platform that would make it easy to populate / update, ect Below is a paste of how one person I talked to envisions it: I'd suggest building some pages of value, such as dog resources pages (rescue groups & resources, etc.), adoption resources, etc. I'd guarantee if the resources were very comprehensive and built correctly, you'd get more bang for the buck versus throwing hundreds (or even thousands) away on sub-par links. Case:
http://www.tnj.com/black-history-makers/major-inventions-african-americans (a simple test content page to show this client we could build lifetime links with a few hours of work for a decent-sized resource page) Although very ugly, this is more of a gold mine for links taking the example above:
http://www.enchantedlearning.com/inventors/black.shtml This is just one simple example but I hope you get the concept versus ongoing payments for junk links.The more links you get to internal pages - even the resource guide pages - the more opportunity to link back to core product pages contextually or within the content portion of the page of side columns. The goal is to create funneled links from these resource pages back to your other pages, but doing it in a manner that's not outlandish or spammy in nature.0 -
Reciprocal Links Or One Way Links?
After reading a recent blog post on guest blogging and ways to build relationships for link building purposes, I began to wonder about something. It is my understanding that one way backlinks are superior to reciprocal linkage, but reciprocal is better than no link at all. So is it still worthwhile to do reciprocal guest blogging, and will the value of the links be worth it when completed? Or should we just be of the opinion that: One Way Link > Reciprocal > No link
Link Building | | dignan990 -
Link Churn - where have all my links gone?
I am sure most of you have asked yourself the question I'm asking right now.. Where have all my links gone? I am starting to get twitchy now. I would estimate we have lost around 60% of our links in the past 3 weeks. Does anyone have any comeback stories? Feel like I am back to the start again. I have made a number of changes on the site not least removing a reciprical link page.. that had over 200 links on it but from reading one of Rand's tweets is it true that linking out could be good again?
Link Building | | robertrRSwalters0