Structured Data
-
On our panel for Google webmaster tools we had a problem where there was an error when we did some testing of our products. Missing prices seemed to be the problem. This has now been fixed but on checking when testing it returns the prices in US Dollars. We are a UK company with a number of currency options. Should we be worried about this or should the system return the prices in UK Pounds as this is our main currency?
Thank you in advance.
-
Gary
Thank you for your response. I have asked my web developers if they can point the domains to the same directory. I used to rent a virtual office in the USA but our main supplier took humbridge to this and ordered us to remove the address and telephone number from our website.
John
-
This is correct, Googlebot crawls from the US and will see your site in dollars if your code is serving up currency based on the users location.
In an ideal world you would want to use hreflang for this, you could setup a co.uk for the UK and the .com for the USA. Point the domains to the same directory with some clever code by detecting the TLD and swap out a few basics like currency. (you could also use sub directories or sub domains)
I run a company with the headquarters in the UK with large sales in the US and across the world. I would also consider a US phone number to boost sales and really give the customer more confidence in your company.
A $ currency symbol is a good indication to Google what your target audience is but at the same time your site does have a UK address at the bottom and your contact us page has a UK map etc... So I would not be surprised if Google can figure this out as its been a common issue for a long time and an unknown issue for may website owners.
If you feel that your UK rankings are being affected by this then you do have those options above.
FYI, DO NOT change your code to show £'s just for Googlebot, this can be a sure way to get a penalty.
Have a good read of the MOZ hreflang guide below, they mention Currency and other useful aspects of a site like yours.
-
Patrick
Thank you for your response. I have come to another conclusion which I did not think of when I posted my question. My website is set up so that if anyone from the USA visits it the prices are shown in U.S. Dollars automatically. I would imagine that when Google scans my site they do this from the USA so it would automatically show dollars as the currency. I am not sure if in the long term this is a good thing but we do get a lot of orders from the USA.
-
Hi there
Take a look at the priceCurrency markup via Schema. You can find out more here from Google.
Let me know if this helps - otherwise, could you share an example of the code? Thanks so much!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Potential new URL structure for my ecommerce site
At the moment my site suffers from a flat product category structure where over 600 items fall into one category alone. This category is then filtered using a faceted search which appends query strings to the category URL and changes the products displayed on the page. At the moment our product category URL is as follows, www.domain.com/category/greeting-cards and this holds all cards including occasions such as anniversary, birthdays etc and also themes such as animal cards, contemporary cards etc I have proposed changes to my developer to change this structure to include subcategories. I can now go two subcategories deep. For example, "greeting cards > occasions > birthday cards" or "greeting cards > themes > animals". This is reflected in the new URL structure, which has been proposed, www.domain.com/greeting-cards/occasions/birthday-cards. In this URL do I need "occasions" in the URL as I don't think it adds much value to the user? Would I be better of having www.domain.com/greeting-cards/birthday-cards. If a user searches for "birthday cards" then I think this would be more relevant?
On-Page Optimization | | joe-ainswoth0 -
Pyramid link structure - how to noindex, nofollow
I'm talking about this article: https://moz.com/learn/seo/internal-link Take this sample: HOME --> Shirts --> Plain shirt --> shirt#1 Product page: noindex, follow all links except 1 from breadcrumbs to nearest category (plain shirts). SubCategory page (plain shirts): noindex, follow all links except 1 link from breadcrumbs to nearest category (shirts) and all products belonging to current subcategory. Category page (shirts): noindex, follow all links except 1 link from breadcrumbs to front page (site.com) and links to own subcategories. Front page: noindex, follow all links except 12 links to main categories (shirts, pants etc.) Is it correct? If I noindex some parts of website, will it be harmful?
On-Page Optimization | | SilverStar10 -
Structuring navigation for maximum effect
Hi, I am working with a client (in the property niche) who has 200+ links on each page of their site mainly due to an extensive navigation menu. They have good domain authority (although some competitors have a lot better) and some excellent links from some fantastic domains but the keywords just aren’t moving. (Sidenote: most links point to the home page with some going to property detail pages not location pages which is where I’d like people to be landing). I am reviewing the site structure and other technical aspects and have some questions regarding how the navigation is structured. Firstly is 200+ links an ok number to have? Everything I read points to 100 being a magic number to aim for. Secondly, the site navigation menu contains a list of locations. The first tier being country, the second tier drops down to list the regions within that country, then a third tier drop down appears to list the towns and cities in those regions. So from any page in the site you can drill down to town/city locations. (Sidenote: I have run Hotjar on the site which shows most people are using the search facility not the navigation menu to search) Is this style of navigation ok or does it dilute the link authority/pagerank/juice being past to each page? Would a better option be to have the first and second tier in the drop down then the third level town navigation to appear in the sidebar at page level in the appropriate sections? What effect would such a change have on rankings?
On-Page Optimization | | caravan0 -
URL structure for professional services across multiple industries
I am working with a company who does consulting work across multiple industries, but the services are essentially the same. Example Services: They implement "Customer Relationship Management" systems and "Data Archiving" Solutions. Example Industries: The services above can each apply to "Oil & Gas" or "Retail". Example URL Structures: mysite.com/oil-gas <-- This page would also contain links to all of the services provided to the Oil & Gas industry. mysite.com/oil-gas/customer-relationship-management-system mysite.com/retail mysite.com/retail/customer-relationship-management-system This seems like the best way to go, as long as i'm writing unique content, for each industry, for each service (i.e. I need to explain how a CRM solution solves specific problems in retail and OTHER specific problems in Oil & Gas). While there will certainly be some overlap, this approach seems logical to me. The URL length isn't too long either, which is nice. The company currently solely focuses on services in URL structure (not a very deep site): mysite.com/customer-relationship-management-system mysite.com/data-archiving Since they have already worked with hundreds of clients in multiple industries, it seems smarter to start focusing more on individual customer segments. Would anyone else do this differently? Thanks, Alex
On-Page Optimization | | MeasureEverything0 -
URL SEO: Better directory structure vs. exact keyword phrase
I am trying to understand how to best optimise a url for a page to rank high for specific keywords. Example: a top keyword search is "rental properties in new york". Question is does this keyword need to appear as this exact phrase in the url or should it be broken up into different directories for a better structure e.g.: www.abc.com/en/properties/new-york/rental OR www.abc.com/en/rental-properties-in-new-york Which will help the page rank higher (given all other things on the page are exactly the same)? Thanks!
On-Page Optimization | | MH190 -
URL Structure
What's the best way to set up a url structure? When a user goes through the funnel should it show it in the url? Like this: domain.com/thickness/high-density/1-mil-plastic-bags (1 mil plastic bags is a subcategory - when the user is at this page they will see many products. When they select one - it brings them to a product detail page which I think should be done like this: domain.com/product-name regardless of the funnel that brought them there. Does this make sense?) or **domain.com/1-mil-plastic-bags ** Also, is there a limit of how many "/" could be used?
On-Page Optimization | | EcomLkwd0 -
How to Recover From Unstable Site Structure History
I have a site that has suffered several phases of restructuring. Apparently its owners were unsure as to which direction to take when it came to structuring their content and URL schema and subjected the site to several rounds of poorly thought through implementations (i.e. example.com/content/page-title, example.com/page-title, example.com/"silo"/page-title, etc.), all within a 8 month period. I posted the originating question here on this Q&A Forum. I want to thank EGOL and Cody for taking a stab at it. What would be a good strategy to help a site like the one I describe above begin ranking again?
On-Page Optimization | | UplinkSpyder0 -
Optimization for pages with lists of data
I am looking for some ideas on what best practices are for pages that contain lists similar to this page: http://www.backcountrysecrets.com/outdoor-sport/15/places-to-swim-and-swimming-holes.aspx Is it better to break up the list into seperate pages of 25 listings or keep everything on the same page?
On-Page Optimization | | kadesmith0