Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Removing duplicate content
-
Due to URL changes and parameters on our ecommerce sites, we have a massive amount of duplicate pages indexed by google, sometimes up to 5 duplicate pages with different URLs.
1. We've instituted canonical tags site wide.
2. We are using the parameters function in Webmaster Tools.
3. We are using 301 redirects on all of the obsolete URLs
4. I have had many of the pages fetched so that Google can see and index the 301s and canonicals.
5. I created HTML sitemaps with the duplicate URLs, and had Google fetch and index the sitemap so that the dupes would get crawled and deindexed.
None of these seems to be terribly effective. Google is indexing pages with parameters in spite of the parameter (clicksource) being called out in GWT. Pages with obsolete URLs are indexed in spite of them having 301 redirects. Google also appears to be ignoring many of our canonical tags as well, despite the pages being identical.
Any ideas on how to clean up the mess?
-
Where this is appearing the most is on cross domain canonicals. We have duplicate content across 2 websites, and we've canonicaled some pages from Site A to Site B, and some from Site B to Site A. In theory, pages that were canonicaled to the other domain should be deindexed. When I run a rankings report, I see pages for the wrong domain ranking, a month later. They are pages with parameters, or old URLs that we've changed. It's like a game of whack a mole. Every time we get a page deindexed, a duplicate with a different parameter takes its place. And this is in spite of calling out these parameters in GWT.
What I imagine is happening is that we have several URLs for the same page indexed. When Google crawls our site, it is correctly canonicaling the page it crawls. In the rankings, however, Google is probably pulling a duplicate page out of its index, and ranking it without crawling it. If it was crawling it, Google would see the canonical tag, and not rank it. So we have an ongoing battle to get Google to crawl the page it just pulled out of its index to see the the canonical tag.
The reason for all this is that when a page cross domain canonicals correctly, the rankings for the duplicate page on the other site goes up dramatically. As long as Google keeps ranking the wrong pages, we don't get the rankings bump on the other site.
-
Are you basing this on a site: search? It's fairly common for URLs to appear in a site: search that otherwise will not appear for any actual searches. Are the undesirable versions of the URLs getting any search traffic?
-
Yes, as Patrick said, surprisingly often something like this is a result of a simple oversight because we have been looking at the same code over and over...
Do you have access to Screaming Frog? You could crawl your site and see whether redirects/canonicals are behaving as you expected.
Have you taken a look at the html of one of the incorrectly indexed pages when it is loaded in your browser? Can you see the canonical? If you try going to a redirected page, does it redirect? [I know--way to obvious, but sometimes it is good to start at the beginning again when we can't root out an issue.]
Another culprit in these cases can be internal links. Do you link internally using any of the undesirable URLs? That can send a message to Google that those URLs are still in play. Again, you can use Screaming Frog to find those strings.
-
It sounds like part of the problem may be the sitemaps you're sending. By including duplicates in a sitemap, you're basically telling Google that each version of the page is valid. I would remove them and resubmit a sitemap with only the canonical versions you want indexed and see if that helps.
-
Hi there
Are you sure you are using all of the tools above properly? Not saying you're not but people make mistakes and it's just something to look into.
When did you implement all of the changes? Was it recently or was it a long time ago?
How is your organic traffic and rankings? Did you check if you have a manual action at all?
Let me know - thanks!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
SEM Rush & Duplicate content
Hi SEMRush is flagging these pages as having duplicate content, but we have rel = next etc implemented: https://www.key.co.uk/en/key/brand/bott https://www.key.co.uk/en/key/brand/bott?page=2 Or is it being flagged as they're just really similar pages?
Intermediate & Advanced SEO | | BeckyKey0 -
Do I need to add the actual language for meta tags and description for different languages? cited for duplicate content for different language
Hi, I am fairly new to SEO and this community so pardon my questions. We recently launched on our drupal site mandarin language version for the entire site. And when i do the crawl site, i get duplicate content for the pages that are in mandarin. Is this a problem or can i ignore this? Should i make different page titles for the different languages? Also, for the metatag and descriptions, would it better in the native language for google to search for? thanks in advance.
Intermediate & Advanced SEO | | lynetteboss0 -
Directory with Duplicate content? what to do?
Moz keeps finding loads of pages with duplicate content on my website. The problem is its a directory page to different locations. E.g if we were a clothes shop we would be listing our locations: www.sitename.com/locations/london www.sitename.com/locations/rome www.sitename.com/locations/germany The content on these pages is all the same, except for an embedded google map that shows the location of the place. The problem is that google thinks all these pages are duplicated content. Should i set a canonical link on every single page saying that www.sitename.com/locations/london is the main page? I don't know if i can use canonical links because the page content isn't identical because of the embedded map. Help would be appreciated. Thanks.
Intermediate & Advanced SEO | | nchlondon0 -
Real Estate MLS listings - Does Google Consider duplicate content?
I have a real estate website. The site has all residential properties for sale in a certain State (MLS property listings). These properties also appear on 100's of other real estate sites, as the data is pulled from a central place where all Realtors share their listings. Question: will having these MLS listings indexed and followed by Google increase the ratio of duplicate vs original content on my website and thus negatively affect ranking for various keywords? If so, should I set the specific property pages as "no index, no follow" so my website will appear to have less duplicate content?
Intermediate & Advanced SEO | | khi50 -
Best practice for duplicate website content: same root domain name but different extension
Hi there I have a new client who has two websites: http://www.bayofislandsteambuilding.co.nz
Intermediate & Advanced SEO | | turnbullholdingsltd
http://www.bayofislandsteambuilding.org.nz They are the same in every regard apart from the domain extension (.co.nz & .org.nz) which is likely to be causing them issues with Google ranking given the huge amount of duplicate content. What is the best practice approach to fixing this? Normally, if I was starting from scratch, I would set one of the extensions as an alias which redirects to the main domain. Thanks in advance. Laurie0 -
Copying my Facebook content to website considered duplicate content?
I write career advice on Facebook on a daily basis. On my homepage users can see the most recent 4-5 feeds (using FB social media plugin). I am thinking to create a page on my website where visitors can see all my previous FB feeds. Would this be considered duplicate content if I copy paste the info, but if I use a Facebook social media plugin then it is not considered duplicate content? I am working on increasing content on my website and feel incorporating FB feeds would make sense. thank you
Intermediate & Advanced SEO | | knielsen0 -
Could you use a robots.txt file to disalow a duplicate content page from being crawled?
A website has duplicate content pages to make it easier for users to find the information from a couple spots in the site navigation. Site owner would like to keep it this way without hurting SEO. I've thought of using the robots.txt file to disallow search engines from crawling one of the pages. Would you think this is a workable/acceptable solution?
Intermediate & Advanced SEO | | gregelwell0 -
Can PDF be seen as duplicate content? If so, how to prevent it?
I see no reason why PDF couldn't be considered duplicate content but I haven't seen any threads about it. We publish loads of product documentation provided by manufacturers as well as White Papers and Case Studies. These give our customers and prospects a better idea off our solutions and help them along their buying process. However, I'm not sure if it would be better to make them non-indexable to prevent duplicate content issues. Clearly we would prefer a solutions where we benefit from to keywords in the documents. Any one has insight on how to deal with PDF provided by third parties? Thanks in advance.
Intermediate & Advanced SEO | | Gestisoft-Qc1