Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Soft 404's on a 301 Redirect...Why?
-
So we launched a site about a month ago. Our old site had an extensive library of health content that went away with the relaunch. We redirected this entire section of the site to the new education materials, but we've yet to see this reflected in the index or in GWT. In fact, we're getting close to 500 soft 404's in GWT. Our development team confirmed for me that the 301 redirect is configured correctly.
Is it just a waiting game at this point or is there something I might be missing?
Any help is appreciated. Thanks!
-
Mememax, thank you. I did not know this.
Have you tried the Custom 404 Widget?
-
Yes that happened to me a couple of years ago too.
If you're redirecting a lot of different content to the exact same generic page (like a section/category homepage) google will consider that the page is like a container, not the location where that exact content was moved. A clear signal for them would be that they can't find any portion of the old content.
Here you can read some guidance from google regarding returning 404s. It seems that mask 404 witha 301 is not the way to go anymore, just limit that to pages with backlinks pointing there, because if not you can just return 404 and delete those pages from google index (you don't want google to waste your crawl budget on those pages).
Hope this helps!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
My old URL's are still indexing when I have redirected all of them, why is this happening?
I have built a new website and have redirected all my old URL's to their new ones but for some reason Google is still indexing the old URL's. Also, the page authority for all of my pages has dropped to 1 (apart from the homepage) but before they were between 12 to 15. Can anyone help me with this?
Technical SEO | | One2OneDigital0 -
Sudden drop in Rankings after 301 redirect
Greetings to Moz Community. Couple of months back, I have redirected my old blog to a new URL with 301 redirect because of spammy links pointed to my old blog. I have transfer all the posts manually, changed the permalink structure and 301 redirected every individual URL. All the ranking were boosted within couple of weeks and regained the traffic. After a month I have observed, the links pointed to old site are showing up in Webmaster Tools for the new domain. I was shocked (no previous experience) and again Disavowed all links. Today, all the positions went down for new domain. My questions are: 1. Did the Disavow tool worked this time with new domain? All the links pointed to old domain were devaluated? Is this the reason for ranking drop? Or 2. 301 Old domain with Unnatural links causes the issue? 3. Removing 301 will help to regain few keyword positions? I'm taking this as a case study. Already removed the 301 redirect. Looking for solid discussion.Thanks.
Technical SEO | | praveen4390 -
301 redirect relative or absolute path?
Hello everyone, Recently we've changed the URL structure on our website, and of course we had to 301 redirect the old urls to the coresponding new ones. The way the technical guys did this is: "http://www.domain.com/old-url.html" 301 redirect to "/new-url.html"
Technical SEO | | Silviu
meaning as a relative redirect path, not an absolute one like this:
"http://www.domain.com/old-url.html" 301 redirect to "http://www.domain.com/new-url.html" This happened for few thousands urls, and the fact is the organic traffic dropped for those pages after this change. (no other changes were made on these pages and the new urls are as seo friendly as possible, A grade on On-Page Grader). The question is: does the relative redirect negatively affects seo, or it counts the same as an absolute path redirect? Thanks,
S.0 -
301 redirect from Blogger
Hello, I have a client with a Wordpress network of blogs, each blog is owned by a different blogger. Many of them were migrated time ago from Blogger. I have seen that the way used to redirect them is a meta refresh, so no authority is being passed. I cannot find any reliable way of making a 301 from Blogger, There are some plugins, but I'm afraid of using them. Any of you have experience with this situation please? I have even thought about placing a global rel canonical before the meta refresh, but I think that here the problem is the meta refresh itself.... Thank you in advance
Technical SEO | | Juandbbam0 -
Structuring URL's for better SEO
Hello, We were rolling our fresh urls for our new service website. Currently we have our structure as www.practo.com/health/dental/clinic/bangalore We like to have it as www.practo.com/health/dental-clinic-bangalore Can someone advice us better which one of the above structure would work out better and why? Should this be a focus of attention while going ahead since this is like a search engine platform for patients looking out for actual doctors. Thanks, Aditya
Technical SEO | | shanky10 -
Can you do a 301 redirect without a hosting account?
Trying to retire domain1 and 301 it to domain2 - just don't want to get stuck having to pay the old hosting provider simply to serve a .htaccess file with the redirect rule.
Technical SEO | | TitanDigital0 -
We have set up 301 redirects for pages from an old domain, but they aren't working and we are having duplicate content problems - Can you help?
We have several old domains. One is http://www.ccisound.com - Our "real" site is http://www.ccisolutions.com The 301 redirect from the old domain to the new domain works. However, the 301-redirects for interior pages, like: http://www.ccisolund.com/StoreFront/category/cd-duplicators do not work. This URL should redirect to http://www.ccisolutions.com/StoreFront/category/cd-duplicators but as you can see it does not. Our IT director supplied me with this code from the HT Access file in hopes that someone can help point us in the right direction and suggest how we might fix the problem: RewriteCond%{HTTP_HOST} ccisound.com$ [NC] RewriteRule^(.*)$ http://www.ccisolutions.com/$1 [R=301,L] Any ideas on why the 301 redirect isn't happening? Thanks all!
Technical SEO | | danatanseo0 -
301 Redirect with an Exact Domain name Match
My Client had a site that ranked for a pretty competitive two word phrase, but for a variety of reasons had to transfer the site to a different domain name (with none of the previous keywords). We've 301'd everything just fine to the new site, but our traffic for that two word phrase, as well as related long tail traffic, is beginning to drop. Could the drop be related to something that we didn't do well in the transfer? Or is it due to the new domain name now not being an exact match? Sitenote question: Our Google Analytics is still set up for the former domain name and shows data just fine. Is there any reason to switch GA to the new domain? What are the pros/cons? Much thanks in advance!
Technical SEO | | TrevorMcKendrick0