Local Business Audit Help.....
-
Hello Every one,
I recently got a big project for cleaning up some old listings (around 120 locations), witch means to claim and delete them, as you guys know most of the directory's don't give the option to delete the listing after you claim that.
I am trying to figure out the approach for something like that.......considering time consuming and efficiency!
any help will be appreciated!!
Cheers
-
That's an amazing resource. How have I not landed on that before !
Thanks Miriam !
-
Isn't that a gem, Donna? Really a nice resource!
-
That's my understanding as well. You have to submit your own information unless a member previously submitted your business along with a review.
http://support.business.angieslist.com/app/answers/detail/a_id/99/~/getting-onto-angies-list
-
Thanks for the reengage consulting link Miriam. Great resource!
-
So glad that helped, Steve. Regarding Angie's List, I am not 100% sure on this - their data could be proprietary. Our Local Search Ecosystem does not show any system pushing to Angie's List: https://moz.com/learn/local/local-search-data-us
-
Thanks Guys!
The info you provided was very helpful specially Miriam Ellis reference, there is a lot of useful information!
By the way any one know witch Data provider angieslist.com get the data ?
-
I like Donna and Travis' answers, and I would also like to add an automation/scripting option. This only works on certain directories, social networks, etc, and is dependant on your drive to automate/scripting experience, scale of issue, and structure of the target directory/website code/process. The easiest way is to use something like this - https://chrome.google.com/webstore/detail/imacros-for-chrome/cplklnmnlbnpmjogncfgfijoopmnlemp?hl=en
Basically, you play through the process once, it records the "steps", then loop it with any variations or csv data pull needed to automate browser tasks.
-
Hi Steve,
If you are dealing with citations for 120 locations, there is pretty much no way you should be doing that manually ;). That's an enormous project!
As others have mentioned on this thread, there are going to be several options for you to choose from in terms of a purchased service, and, you may need to implement that with some manual follow-up in case these programs don't correct everything, in which case, this resource may help: http://www.reengageconsulting.com/be-where-your-customers-are-with-local-business-listings/
-
As Donna mentioned, it does matter which listings/directories you need to access and change. For some directories, you may have to use Yext. I personally don't care for the service, as it's a data overlay. Stop paying, and the data reverts to whatever was there in the first place.
Why would you claim and delete the listings? That sounds like it may be counterproductive, in many instances. Claim and modify the listings so they reflect an accurate NAP, where possible.
At any rate, here is a guide from Moz that should help you with your local listing problem. There are some opportunities for automation there. Hopefully the work has been priced accordingly.
-
You haven't said which directories you want help with. I'm assuming you know to use the data aggregators to deal with most problems.
In terms of Google, I was told a while ago that you can just call Google and they'll delete duplicates for you. Go to https://support.google.com/places/contact/c2c_places and click "contact us" in the upper right hand corner.
I haven't tried this myself, so let us know if it works. It also doesn't solve your efficiency problem, but at least it's a place to start.
-
I think you can actually do this with Yext but I'm not 100% sure as I haven't used them though I have looked into them recently as an option. I know you can pretty easily delete duplication and from my understanding I can't see why you couldn't use the same system to remove old listings.
Obviously you'd want to ask them before committing though as it's not cheap but you should be able to get some volume discounts.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Local SEO for E-commerce
Hi there I am running an ECommerce site that supplies products globally! We have 2 administrative offices - the UK and Ireland. When setting Google my business, do you suggest setting 2 listings - one for the UK and one for Ireland? Both listings will link to the same E-Commerce homepage but with different phone numbers. Please give me advice=)
Local Listings | | Insightful_Media0 -
Local Ranking Factors?
For Google, has anyone got a finger on how much of a factor the address type "service customers only at their location" versus "service customers at my business location AND customers location is" is as far as local search ranking especially for 3-pack results? (The former they hide the address the latter they show the street address) It seems to me the primary factors are obviously (a) proximity of user's location or location intent to the business location, then (b) natural organic ranking (age of business, domain authority, inbound links, quality content, relevance to the actual keywords searched for). But where does the address type rank amongst all the "secondary factors" like is business currently open, number of reviews and average rating, etc. etc. My guess would be reviews and average rating along with is business currently open would be third, and then address type would factor in - but for all I know the address type could be given much more importance than I am guessing?
Local Listings | | MrSem0 -
Local Listing - Service Business with Three Areas Served
A client of mine owns a business that is a service (i.e. they do not have a storefront). They service three major markets - Atlanta, GA; Charlotte, NC; Nashville, TN. When talking to the Google My Business team, they said we needed to set up only one listing based on where we were headquartered (which is Atlanta) and then list that we service the other markets so that it shows in the listing. So we have one business listing set up as a service but headquartered in Atlanta and show the service area as Atlanta, Nashville and Charlotte. Does this seem correct? There is a lot of competition for them so looking to boost local search as much as possible. Thanks!
Local Listings | | maghanlinchpinsales0 -
Evidence that high organic rankings impact positioning in the Google local pack?
I'm looking for articles/evidence that if you have a high ranking organic listing that it will improve your chances of being in the local pack. I came across this about a year ago, but I have had trouble finding articles to support this. Does anybody know of any recent articles and/or studies that show a correlation of high organic listings and local pack visibility? Thanks!
Local Listings | | BigChad20 -
How do I measure the results of my local spam crackdown?
I've recently been cracking down on some spammy listings. How do I measure the success? Can I only do so with a third party tool like Moz? Thanks!
Local Listings | | DigitalMarketingSEO1 -
Should I claim a non-local Google business listing?
If I have a business which is non-local, but has one location and is showing up with the address and directions already in the knowledge panel, should I claim the business? Eg: the company manufactures a single product and ships directly to customers all over the world. On the one hand, of course it seems I should claim it and get more control. On the other hand, part of that process is setting a service area and I worry that by doing so I may be making the company seem less relevant outside the service area in Google's eyes.
Local Listings | | PlusROI0 -
Google My Business - duplicate and previous owner uncooperative
Hi there, One of my SEO clients, a summer camp, is having a problem with their GMB listing. They have two listings: the one they set up, with the correct address and other business info, and the one the previous camp owners set up, with an incorrect NAP. When we try to edit the duplicate listing, we're unable to verify that we own it because it's connected to the previous owner's phone number. They've passed away and their sons are now the contact, but they're not interested in helping out. Any suggestions on how to close the duplicate listing without being able to verify that it's your own business? Thanks, Susannah
Local Listings | | SusannahK.Noel0 -
Local SEO for a company with 3 sites, for 3 different type of businesses
Hi I've been working for an employment lawyer in Sydney for 3 years now, all good, I built many citations and fixed all ones and the website/blog are ranking fine. Imagine I created the citation using e.g Anton Forester Employment lawyers, name, phone and address. Now the client just launched a website about property with the same name/brand and a different business title e.g Anton Forrester Property Lawyer and another 3rd website about conveyancing with the same name/brand and another business title e.g Anton Forrester Conveyancing law. My question is how do I build citations now that the name is different in the 3 cases, 3 websites but possibly the same phone and address? Thanks a lot Cheers Nico
Local Listings | | niclaus780