Alt tags advice
-
Hello,
When describe an alt tag from what I understand you need to put your keyword when you can and not literally describe the image.
For example let's say I have a picture with 2 cyclists on a road in the dolomites. I would tend to describe it saying " 2 cyclists riding in the dolomites"
But for google it is better to describe it saying "Bike riding in Italy and through the dolomites" based on the fact that I am looking to rank on "italy bike tours"
Isn't it ?
Thank you,
-
Yes that's right.
But there are better ways of researching keywords. My favourites in order:
Google search
Moz keyword explorer.I shot a video of it here for page titles: https://carouselprojects.co.uk/crafting-killer-meta-titles/
This is for the beginner but I hope it's informative
Regards
NIgel
-
Ok, thanks.
By the way I was reading the link you send a while ago about rank brain https://backlinko.com/google-rankbrain-seo
and got a question about the last slide when it talks about watson natural language.
The concepts that are found when I click on the tab concepts are found based on the keywords that are in the keyword tab, correct ?
-
Hi
yes exactly - make teh feature image or if it's a single image on a page, the primary keyword.
Regards Nigel
-
So you confirm it is mistake to write 2 cyclists riding up a road in the dolomites because it describes the cyclists and isn't a related keyword to my target keyword, correct ?
Thank you Nigel,
-
Hi SEO analytics
I would Alt the image "Italy Bike Tours"
I would simply put the primary keyword in here for the main or featured image.
Secondary images can help support this so, yes for other images 'cycling through Italy', 'Bike riding in Italy' just don't make them too long.
Think of these as keywords for the images to be found, so the more succinct the keywords used and the better searched - then the easier they will be found in Google image search and the better they will help the SEO of the page.
Regards Nigel
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Less Tags better for SEO?
I am currently reviewing my strategy when it comes to categories and tags on my site. Having been no-indexed for some time, and having many tags with just one entry I am thinking that this is not optimal for SEO purposes. This is what I am planning: Categories - Change these to Index, but only after adding a hundred words or so by way of introduction (see this example - https://www.besthostnews.com/news/hosting/a-small-orange-news/). With the categories I am thinking of highlighting key articles as well to improve link juice distribution to older articles that are important. Tags - About half my tags have only 1 entry, with a few more just having 2 entries. I am thinking of deleting all tags with just one entry, and trying to merge those with just two or 3 entries where it makes sense to do so. I will keep these as no-index, but I think this will mean more optimal distribution of link juice within the site. I would appreciate your thoughts \ suggestions on the best practices here.
On-Page Optimization | | TheWebMastercom0 -
H1 Tag on Homepage
The name of our company is LEDSupply; our tag line is: "For All Your LED Project Needs!". Currently the H1 Tag for our homepage is LEDSupply: For All Your LED Project Needs - Low Prices, Big Bulk Discounts & Free Shipping My questions is should I break out everything but the tag line so the new H1 tag is: LEDSupply: For All Your LED Project Needs! Which is better in your opinion? Here is a link to our homepage: http://www.ledsupply.com/ Thanks! -Brooke
On-Page Optimization | | saultienut0 -
How should I rephrase these pages to avoid Phrase duplication within Title Tags
How should I rephrase these pages to avoid Phrase duplication within Title Tags Duplicate Page Title Page1-http://organicfruitbasketsflorist.com/index-2.html Page2- http://organicfruitbasketsflorist.com/Fruit_Baskets_Organic_Fruit_Baskets_New_York_NY.html Page3- http://organicfruitbasketsflorist.com/Fruit_Baskets_Edible_Fruit_Baskets_New_York_NY.html Page4organicfruitbasketsflorist.com/Fruit_Baskets_Business_Fruit_Baskets_New_York_NY.html Page5-http://organicfruitbasketsflorist.com/Fruit_Baskets_Fresh_Flowers_Delivered_New_York_NY.html Page6-http://organicfruitbasketsflorist.com/Coupons.htmlAmi
On-Page Optimization | | amydiamond0 -
Optimize Page Title - Advice
I am currently going through my site and re-doing the page titles to try and optimize each specific product's page. I know that having the part number as the first piece of text in the title is the best practice. My question is, if i add a bunch of terms to the title, after the part number, is that taking away from the important part (the product number)? For example, my product is Audi A4. The term i want to optimize for is Audi A4. Which would be the better title for ranking purposes? A) Audi A4 | Automobile or B) Audi A4 | Automobile | 4 Cylinder | Made in Germany Thanks for the advice!
On-Page Optimization | | Prime851 -
Whats the point of Geo Tagging?
Hi from quaint & folksy Wetherby Town UK... Ok so Geo tagging is easy to apply http://www.geo-tag.de/generator/en.html but whats the big benefit? & can any moz guest show me a site that has Geo Tagging and what visible benefits it holds. I mean does a flashing compass or something appear in the serps? Any insights welcome 🙂 p.s No theory answers just some examples woukd be good...
On-Page Optimization | | Nightwing0 -
Should I noindex both category and tag archive pages if I have an excerpt format?
I am creating a blog and want to know if I should noindex archives for categories and tags. I changed the format of my blog to excerpts to prevent duplicate content, but I want to make sure I also need to noindex those pages. Please help!
On-Page Optimization | | lwilkins1 -
Title tag for category page
I’d love some clarification on what would be the best title tag for a shopping category page. The category page is “prams” , the brand is Baby Huddle and the top keywords in order of importance are pushchairs, strollers and buggies. Here are the options I suggest: Buy Prams | Pushchairs, Strollers, Buggies | Baby Huddle Buy the best prams, pushchairs, strollers and buggies on Baby Huddle Buy prams with free delivery and great prices on Baby Huddle
On-Page Optimization | | walidalsaqqaf0 -
Alt tag using photoshop
Simple question i think. Ive started adding alt tags to images using the slice tool in photoshop. This takes up a menu were the last part of is alt tag: This way to add alt tags does work right? I used SEO-browser afterwards and couldnt see the tag. There are maybe other better ways to see if your tags are in there ? Dan L.
On-Page Optimization | | danlae0