Do You Add City Name & Key Word For Every Page?
-
Hello,
I'm new to SEO but feel I have a decent grasp on it. However, I had a question pertaining to key words and using my city name in it. For instance, if I am using the key word "herniated disc treatment" do I need to put in my city name behind it or does google recognize that I am already in my city area because of my geo tagging and having it listed on the footer of my site? Any help would be greatly appreciated. Thanks!
-Scott
-
Hi Scott,
Donna has offered some good advice. Something else you need to consider:
If you have a single location, then yes, most of your content should be mentioning your city. Your Herniated Disc Treatment page can talk about how you treat this problem in your office in San Diego, and that's completely natural to do so. However, if your practice expands to more than one location, then you'll have to revisit this strategy. If you have 2 offices, or 10, or 100, how much city-oriented optimization you can do of your service pages will have to be rethought, because you're not going to want to put a list of 10 cities on your service pages.
But, for now, if you've got just one location, a moderate mention of your city terms on your service pages (and other page like Home, About, etc.) is totally fine. Just don't overdo it.
-
It's a good question and the answer depends on how much competition you're up against.
Yes Google recognizes your location using geo tags and footer content. I generally try to optimize without using too heavy a hand when it comes to city names. But if you're having trouble ranking using the more subtle tactics alone, then, by all means, employ the city name in your title tags, meta description, H1 headers, and so on. Just make sure your content doesn't start to look "stuffed" or unnatural as it may turn off visitors. It's most important to keep them interested and engaged.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to improve page authority?
Hello guys, I am in need of some helpful tips to improve my page authority for this site www.servicii-funerare-iuliana.ro . I have page authority 0, and I don't know why... Thanks.
On-Page Optimization | | iulianafun0 -
Losing Page Rank
Hello Moz I launched a re-design of our site over the summer and we jumped in organic search for some keywords. Recently one of our landing pages is being hammered by Google last we we lost one position this week we lost 5 positions. Although, when I check the on-page grade Moz gives it an A is there a check sheet anyone has that I could go through to see if I have any common problems. Ryan
On-Page Optimization | | ryanparrish0 -
Page 2 is ranking
Hey All, I'm working on a wordpress site project and in analytics the sites ranking url is page 2. is this a problem?
On-Page Optimization | | CobraJones950 -
Wordpress Post as Slideshow - One long page vs many short pages?
We are working on implementing a slideshow format for some of the posts on a website, and it appears that using this format breaks a long post into several shorter pages. That's what we want from a user experience standpoint, but are wondering if there are negative SEO implications from having the content broken up in this way, and whether search engines will view it as one longer page or several very short pages? Here is an example: http://www.forthebestrate.com/10-cheap-ideas-for-summer-fun/ Thanks for the help!
On-Page Optimization | | ILM_Marketing0 -
Keywords per Page
Iv'e looked through the QA here and there are a lot of different conflicting opinions on what is a generally a good idea. For Example Florist Clearwater Clearwater Florist Florist in Clearwater Florist in Clearwater FL Clearwater FL Florist Clearwater Florida Florist Florist in Clearwater Florida Florist near Clearwater FL etc.... So for something like this example....should I have one page represent all of these keyword iterations or split them among different pages?
On-Page Optimization | | BenGMKT0 -
On-page Optimization empty
My website is new. My On-page Optimization (Reports Updated: 1/2/13) is empty. Is there a problem, I have to wait longer or am I doing something wrong? Thanks
On-Page Optimization | | franzneves0 -
Dupelicate content home page and custom page question
I am working on a website that got hit by the penguin update. Didn't get hit terribly bad, but dropped from number one to number 9. As I'm going through the pages, the theme and content is a mess. To give an example, say the site is about custom colored marbles. The main page content covers custom colored marbles, custom promotional marbles, custom glass marbles, etc. Custom colored marbles is mentioned and covered on all pages, which I am going back and trying to make each page theme specific. There is also a custom page, so I am at a cross roads on how best to employ the focus of the custom page and the home page. I am thinking the home page should emphasize colored marbles, and the custom page should emphasize custom colored marbles. My fear is that making such a drastic change will bounce the site completely off front page and that it will take time for the custom page to come up in rankings. AS it stands now I am confused as to how it even ranks on first page as there's two pages with custom colored marbles emphasis. Id like to clean this up as much as possible so there are no big hits with future google updates, but I don't want the site to drop off either as that would be hard to explain to the owner. Yeah, we are cleaning up your site and making it google compliant and in so doing you no longer rank on first page. That won't put food on the table. Thanks for any advise on this.
On-Page Optimization | | anthonytjm0 -
Multiple silos/products/landing pages. How to design the root page for conversion?
Hi everyone, First post. Tried a few awkward searches on the topic but I must be using bad keywords. I'm re-designing a site that has multiple products and matching multiple audiences. This means we have multiple sillos for multiple groups of keywords with the supporting pages for each silo landing page. Currently I'm working on updating the look and text of those landing pages for each silo to increase conversion. This leaves me with the root web page. We get quite a lot of search traffic from people searching our brand name - so this results in clicks straight through to our root domain. There are no product specific landing pages because it could be any one of the 3-5 different personas we have hitting the site from that source. Does anyone have any good examples of where a site has had multiple products and needed to segregate their audience on a root top page? I'd like to see some examples and hear peoples thoughts. At the moment I'm thinking I need to fill that page up with trust factors as to why people should use us as a company, along with navigational elements in relation to each and every product so they can click through to the proper landing page. The main way I can see on executing that is to have a rotating banner with the same tag line "this is what we do" but be alternating between banners relating to each product.. with their own click through button to go to the respective landing page. Thoughts anyone? Example of sites doing this well?
On-Page Optimization | | specific0