I'm a beginner. I want to know what this is 'DA'

[ddox]

http://kumho-modelhouse.kr

What's a DA?

[NguyenBaoThanh]

DA stands for Domain Authority. Moz uses the DA algorithm to make a single score for the whole site. The Algorithm takes into account the links pointing to your site, total number of referring domains, total number of backlinks etc. It's co related to how powerful your site is and how would you rank/get traffic from Google.

[bagia]

DA stands for Domain Authority. Moz uses the DA algorithm to make a single score for the whole site. The Algorithm takes into account the links pointing to your site, total number of referring domains, total number of backlinks etc. It's co related to how powerful your site is and how would you rank/get traffic from Google.

[samantha.chapman]

Hi there!

Sam from Moz's Help Team here!

That's such a good question, we made an entire resource page about it. (https://moz.com/learn/seo/domain-authority)

There's also a video!

Here's a preview: Domain Authority is a score (on a 100-point scale) developed by Moz that predicts how well a website will rank on search engines.

Use Domain Authority when comparing one site to another or tracking the “strength” of your website over time.

We calculate this metric by combining all of our other link metrics—linking root domains, number of total links, etc.—into a single score.

I hope this helps - just let me know if you have any other questions!