Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Domain Authority dropped 10 points and I don't know why
-
In my latest site crawl, the domain authority dropped 10 points for no apparent reason. There have been no changes to the site. The only change I have made this month is to block referral spam to the site. My competitors' DAs have stayed the same too.
website name: https://knowledgefront.co.uk/
Any ideas?
-
Check for incoming links and see if there's any pattern. Check referral traffic and see if any bot traffic is landing on your website or not. Try the following steps:
- Create a filter in analytics
- Block spam IPs
- Block bot traffic to land on your website.
- Create quality backlinks
- Find out pages that are performing lower in SERP i.e. 5,6,7 or 8,9th positions. Optimize them and push them for better CTR.
Once you are done, submit sitemap and wait for some time, I hope this will help you out recovering the lost DA as it works for me.
Regards,
Ravi Kumar Rana
TheSEOGuy -
@lisababblebird said in Domain Authority dropped 10 points and I don't know why:
With just a quick look, you've got 53ish links and many of them are questionable at best, or directory links.
So, link quality may be an issue, also, did you manually disavow links? If so, you probably just brought unwanted attention to your site.
We never tell clients to disavow on their own... only if they receive a manual penalty do we take that step.
Instead, focus on building actual valuable links as Google and other search engines have gotten pretty good at recognizing and ignoring spam links on their own.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
PA and DA for Homepage
I've been looking at the PA and DA scores for the homepage of websites we have built and have been comparing this to competitors. What I'm finding is that the PA score is always higher than the DA, however on competitors sites the PA is much higher in relation to the DA. What could be the reason for this? For example, some of our website homepages may have PA / DA scores such as the following: Website #1: PA37 DA25 (PA:DA = 1.48)
Link Building | | getnoticedlocally
Website #2: PA31 DA21 (PA:DA = 1.47) However competitors often have figures like this: Website #3: PA40 DA21 (PA:DA 1.9)
Website #4: PA 25 DA 11 (PA:DA 2.27) I even saw one website with the following scores: Website #5: PA36 DA5 (PA:DA 7.2) How do you explain such a high Page Authority in relation to the domain authority for that site? When I look at the scores for our websites I often feel that the DA is at a good level, but the PA for the homepage doesn't seem as high as it could be compared to competitors. My initial thought was that maybe we had a lot of backlinks to other pages on the website (not the homepage) but this is not the case at all - pretty much all our backlinks are to the homepage. Could it be to do with internal linking structure? Any other ideas? Many thanks in advance for any help with this.0 -
improve my da
hello
SEO Tactics | | zlbvasgabc
i work on my site fore 2 mounth and i still cant increase my DA
how can i increase that?
its my site:
https://bandolini.ir/0 -
looking for strategies to increase DA
any pointers or information on strategies to increase DA. I'm just starting to understand and get results on my website so I'm looking for any idea sharing.
Link Building | | libertyjumpers
my names mike, i have a Las Vegas bounce house party rental business.
website
https://www.libertypartyjumpers.com/0 -
Unsolved Links to my website are wrong
Hi, I have launch a new website, lorraine on october of 2021 and I have added it to a bunch a local and national directories to improme it local rankings. But when I get the domain authority and link data from MOZ it has only ten links and no one of them is from local/national directories. I have three questions: Do you know if it is normal that after 9 months DA is 1? Is there any problem with local/national directory links? I dont like buy links like others do but it seems the only way to improve domain authority and rankings.
Link Explorer | | Lorraine.es1 -
The word 'shop' in a page title
I'm reworking most of the page titles on our site and I'm considering the use of the word 'Shop' before a product category. ex. Shop 'keyword' | Brand Name As opposed to just using the keyword sans 'Shop.' Some of the keywords are very generic, especially for a top level category page. Question: Is the word 'Shop' damaging my SEO efforts in any way?
Technical SEO | | rhoadesjohn0 -
Can I format my H1 to be smaller than H2's and H3's on the same page?
I would like to create a web design with 12px H1 and for sub headings on the page to be more like 24px. Will search engines see this and dislike it? The reason for doing it is that I want to put a generic page title in the banner, and more poetic headings above the main body. Example: Small H1: Wholesale coffee, online coffee shop and London roastery Large h2: Respect the bean... Thanks
Technical SEO | | Crumpled_Dog
Scott0 -
How much authority does a 301 pass to a different domain?
Hi, A client of mine is selling his business to a brand new company. The brand new company will be using a brand new domain (no way to avoid that unfortunately) and the current domain (which has tons of authority, links, shares, tweets, etc.) will not be used. Added to that, the new company will be taking over all the current content with just a few minor changes. (I know, I wish we could use the old domain but we can't.) Obviously, I am redirecting all pages on the current domain to the new domain via 301 redirects on a page by page basis. So, current.com/product-page-x.html redirects to new.com/product-page-x.html. My client and the new company both are asking me how much link juice (and other factors) are passed along to the new domain from the old domain. All I can find is "not the full value" or variants thereof.My experience with 301 redirects in the past has been within a single domain and I've seen some of those pages have decent authority and decent rankings as a result of the 301 (no other optimization work was done or links were added). Are there any studies out there that I'm missing that show how much authority/juice gets passed and/or lost via a 301 redirect? Anybody with a similar issue see any trends in page/domain authority and/or rankings? Thanks for any insights and opinions you have.
Technical SEO | | Matthew_Edgar0 -
Do or don't —forward a parked domain to a live website?
Hi all, I'm new to SEO and excited to see the launch of this forum. I've searched for an answer to this question but haven't been able to find out. I "attended" two webinars recently regarding SEO. The above subject was raised in each one and the speakers gave a polar opposite recommendations. So I'm completely at a loss as to what to do with some domains that are related to a domain used on a live website that I'm working to improve the SEO on. The scenario: Live website at (fictitious) www.digital-slr-camera-company.com. I also have 2 related domain names which are parked with the registrar: www.dslr.com, www.digitalslr.com. The question: Is there any SEO benefit to be gained by pointing the two parked domains to the website at www.digitalcamercompany.com? If so, what method of "pointing" should be used? Thanks to any and all input.
Technical SEO | | Technical_Contact0