Number of Links for Internal E-commerce Search Pages (and Anchor Text)
-
Hello!
We have an internal search engine for different email, postal, and phone data products on our website (75,000 product pages... calling all direct marketers!),
I've noindexed all our dynamic search pages, but I'm wondering how else I can improve these pages.
Should I reduce the amount of links on each page?
Currently there are 20 search results per page." <variable>Mailing List" has been a pretty good source of traffic for our product pages.
Should I change the anchor text for all the product pages listed to include the added long-tail keyword, or would that be extremely spammy, having the word "Mailing List" 20+ times on my page?We have both static and dynamic search pages - here is one of static ones: http://www.consumerbase.com/direct-marketing-mailing-lists.html
My main problem with adding the long tail KWs to the anchor text is that we still want our static search pages indexed.</variable>Thanks!
-
I advise you to make them look natural. If you ever went through a manual review they would obviously flag you for spam. I suggest you create your pages with broad keywords. If you make sure your keyword diversity is 1 - 1.5% for onpage SEO your fine. Backlinks are what will rank your site anyways right now, onpage SEO isn't doing a very good job of ranking on it's own for any type of keywords that will send you quality hits. There are a few exceptions out there, but the average site will need backlinks created to a site.
Take a look at this page for some SEO hints I just wrote http://moz.com/community/q/does-anyone-have-an-seo-strategic-plan-template-for-a-beginning-seomoz-r
Have a great day.
-
If you are wanting those pages to rank and not seem keyword stuffed then I would not have it listed again and again with the same keyword. Is there another way for you to edit the template or something to add the keyword and content in a more standard way?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Poor internal linking?
Hi guys, Have a large e-commerce site 10,000 pages as a client and they are currently not getting much organic traffic to their level 3 sub-category pages, the URLs are like: https://www.domain.com.au/category/s...-category-type These pages have been on-page optimised, category content added, yet hardly any traffic. However the site level 1, level 2 pages do quite well. So this suggests this might be an internal linking issue? The site is definitely not penalized and as enough authority for these level 3 pages to rank. Any ideas would be very much appreciated! Cheers.
Intermediate & Advanced SEO | | bridhard80 -
Internal Linking
Hi, I'm doing internal anchor text links. Relative path. if I use /destination-page instead of https://website.com/destination-page will I still receive a transfer of internal Google trust to the destination page? Does google treat just the / url the same as full url??
Intermediate & Advanced SEO | | Scotty_Wilson0 -
OK to change the anchor text of a link?
I have built a link on behalf of a ciient in a long, well-written article on a reputable website that accepts contributor accounts. I therefore control the link. I have since realised that the anchor text of the link could be optimized much better than it currently is (while still only being a partial match). Would I be punished by the algorithm for going in and changing the link? I know it's not 100% "natural," but then we're SEOs, and i don't think it's too implausible that a website owner may go in and do the same... Maybe if I add some text as well, it would make things look more natural?
Intermediate & Advanced SEO | | zakkyg1 -
Internal Link Quantity Advisable Limit
We have a group of category-like pages that have a lot of authority. We're interested in adding more internal links on these pages in kind of a "Popular Discussions" sidebar format (these are forum pages). These pages already have about 90 internal and 5 external pointing links on them. About how many new links would you add to give those newly-linked-to pages a little boost? Thanks!
Intermediate & Advanced SEO | | 945010 -
Do image "lightbox" photo gallery links on a page count as links and dilute PageRank?
Hi everyone, On my site I have about 1,000 hotel listing pages, each which uses a lightbox photo gallery that displays 10-50 photos when you click on it. In the code, these photos are each surrounded with an "a href", as they rotate when you click on them. Going through my Moz analytics I see that these photos are being counted by Moz as internal links (they point to an image on the site), and Moz suggests that I reduce the number of links on these pages. I also just watched Matt Cutt's new video where he says to disregard the old "100 links max on a page" rule, yet also states that each link does divide your PageRank. Do you think that this applies to links in an image gallery? We could just switch to another viewer that doesn't use "a href" if we think this is really an issue. Is it worth the bother? Thanks.
Intermediate & Advanced SEO | | TomNYC0 -
How to avoid too many "On Page Links"?
Hi everyone I don't seem to be able to keep big G off my back, even though I do not engage in any black hat or excessive optimization practices. Due to another unpleasant heavy SERP "fluctuation" I am in investigation mode yet again and want to take a closer look at one of the warnings within the SEOmoz dashboard, which is "Too many on page links". Looking at my statistics this is clearly the case. I wonder how you can even avoid that at times. I have a lot of information on my homepage that links out to subpages. I get the feeling that even the links within the roll-over menus (or dropdown) are counted. Of course, in that case then you will end up with a crazy amount of on page links. What about blog-like news entries on your homepage that link to other pages as well? And not to forget the links that result from the tags underneath a post? What am I trying to get at? Well, do you feel that a bad website template may cause this issue i.e. are the links from roll-over menus counted as links on the homepage even though they are not directly visible? I am not sure how to cut down on the issue as the sidebar modules are present on every page and thus up the links count wherever you are on the site. On another note, I've seen plenty of homepages with excessive information and links going out, would they be suffering from the search engines' hammer too? How do you manage the too many on page links issue? Many thanks for your input!
Intermediate & Advanced SEO | | Hermski0 -
I currently have a client that has multiple domains for multiple brands that share the same IP Address. Will link juice be passed along to the different sites when they link to one another or will it simply be considered internal linking?
I have 7 brands that are owned by the same company, each with their own domain. The brands work together to form products that are then sold to the consumer although there is not a e-commerce aspect to any of the sites. I am looking to create a modified link wheel between the sites, but didn't know if my efforts would pay off due to the same IP Address for all the sites. Any insight on this would be greatly appreciated.
Intermediate & Advanced SEO | | HughesDigital0 -
Can I reduce number of on page links by just adding "no follow" tags to duplicate links
Our site works on templates and we essentially have a link pointing to the same place 3 times on most pages. The links are images not text. We are over 100 links on our on page attributes, and ranking fairly well for key SERPS our core pages are optimized for. I am thinking I should engage in some on-page link juice sculpting and add some "no follow" tags to 2 of the 3 repeated links. Although that being said the Moz's on page optimizer is not saying I have link cannibalization. Any thoughts guys? Hope this scenario makes sense.
Intermediate & Advanced SEO | | robertrRSwalters0