Track effects of content changes on specific page SERP
-
We are planning to implement changes to the content and layout of a page on our website due to the results of an A/B test. The URL, title, and meta will remain the same.
How can we track the effect of these changes on this specific page has on SERP?
We are being vague because we don't want to guide any answers to a specific question as I have not fully figured out MOZ's capabilities.
-
Chris,
You can track it in a couple of ways--via the ranking for the keyword(s) the page is optimized for and/or via the search traffic that the URL generates. For tracking it by the traffic generated by the URL, you'd click on the traffic from search link in Moz Analytics and then on the URL tab. For tracking via the keyword rankings for the page, just click on the Rankings tab in your keyword rankings report. By documenting your starting position and traffic before your make your changes, you'll be able to see the impact of the changes you make to that page as the optimization takes hold.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
On page Grader is not working on blogvali.com
Hope you people are doing well. I am getting error while using MOZ onpage grader. Page Optimization Error There was a problem loading this page. Please make sure the page is loading properly and that our user-agent, rogerbot, is not blocked from accessing this page. ScreenShot of error: http://prntscr.com/v2wv3f My Site link: https://blogvali.com/ v2wv3f
Getting Started | | ismailvela0330 -
Track rank by multiple zip codes, radius, or state?
I work for a hospital that serves patients in multiple states. I'd love to track keywords locally, but entering one town or zip code at a time would take days. Is it possible to track locally by multiple zip codes, by radius, or by states?
Getting Started | | jaclyn_stevens1 -
Correct Moz Settings for Tracked Keywords Summary
Hi,For some reason, on my tracked keywords summary page, the URL shown to the right of each keyword appears to default to my homepage and not the page I want that keyword to rank on. How do I resolve this? I've tried looking around but can't see how to change it so that the correct URL is shown against the correct keyword. Many thanks! Bob
Getting Started | | SushiUK0 -
Can someone tell me where the page is that had links to the 3 SEO study guides on here?
Can someone tell me where the page is that had links to the 3 SEO study guides on here?
Getting Started | | Connect4Web0 -
How do you link a specific keyword to a landing page
I've been away from Moz for a little while and the inferface has change alot. I'd like to know how I link a specific keyword to a specific landing page. I'm getting a bit confused?
Getting Started | | GooglePlusGirl0 -
How to locate page with the duplicate title? (Crawl Diagnostics - Duplicate Titles Warning)
I am looking through my crawl diagnostics and one of my errors states that a page has a duplicate title. My problem is that I do not know how to find the duplicate. Any advice here?
Getting Started | | bearpaw0 -
Competitor Rank: DA Tracking Available but Keyword Ranking Not Tracked?
I'm tracking a competitor who is very active and also very successful in terms of DA (via MOZ.) However, their domain shows up as "Not in Top 50" for every keyword ranking I track. I've verified via manual tracking of natural results (even with a proxy) that they are competitive with my rankings. It stands to reason that MOZ can track the domain because of the ability to monitor DA successfully. Is there any reason keyword rankings would be "cloaked" or unavailable to the MOZ algorithm when DA metrics are available?
Getting Started | | benjesse0
