How does Google Tell which are the keywords you're targetting?

[Caleb-Seah]

Hi!

I've quite a number of synonyms and common related keywords and i know that it needs to be only at one page instead of many different pages.

The keywords are: delivery service singapore, delivery service, singapore delivery service and delivery service in singapore.

Do i need to have an exact variations of each in the content of the page so that google will know i want to target for these keywords. Because i'm trying to make my page to receive an A grade for all these keywords in a page? Do i need to split the keywords into 2 different page to achieve that goal?

Thanks!

[irvingw]

don't just think broad vs exact match, also think synonyms and tenses. and don't write for seo write for the user, if it reads weird then don't do it, or make it fit as well as you can like "We operate the best delivery service singapore has to offer."

research your keywords very well to make sure your main targeted and secondary ones are truly the ones people are searching for most. best delivery service singapore seems like too long tail just based on intuition, you may be able to rank well for it, but if no one is searching for it you'll get no traffic

[Caleb-Seah]

True! Why didn't i think about that.... Thanks!

But my best keyword that i'm banging on is "delivery service singapore" which is quite incoherent if i use title:"best delivery service singapore" as it is grammatically not right?

Any thoughts on that?

[DJ123]

Bingo, yes - this is good advice!

[WhoWuddaThunk]

First off, don't split them up on different pages.  They are very relevant to each other.

What I'd do is target the main keyword in the title tag.  Maybe something like "Best Delivery Service in Singapore."  I'd also reflect his keyword in the H1 of the page.  From there you could use a variation in one of the h2's on the page, and just synonyms in other h2's.

You could do something like:

title: Best Delivery Service in Singapore

H1: Delivery Service in Singapore

H2: Why Choose Our Singapore Delivery Service

H2: Some Variation of Keyword

H2: Some Other Variation

Also, don't worry about the letter grades.  An "A" doesn't guarantee top rankings.  Aim for an "A" with the main keyword, and "A" or "B" with the variations.