Multi Keyword URL Ranking at Number 1
-
Here is part of a URL that takes the local number 1 spot for "implant dentist glasgow"
[website] /implant-dentistry-glasgow-scotland/implant-dentistry-glasgow-scotland.html
The first /implant-dentistry-glasgow-scotland/ directory or page is protected and presumably just exists for ranking reasons.
I am tempted to copy that URL on a client's implant page to compete for the keyword (I believe I have better content).
Given that it works well for the other site, can you think of any reason that would that be a bad idea?
Thanks very much.
-
Yeah, I have to agree that it's pretty unlikely the URL alone is the thing helping them rank.
Since you're a Pro subscriber, I'd suggest using the Keyword Difficulty Tool to run a Full SERP Report on that keyword. That might help you work out what's going on.
Cyrus Shepard made a video explaining that report that I think could be useful.
-
Thanks very much for your response.
They definitely don't have higher quality links.
That's why I was trying to match them in other departments. Trying to find out why they have an edge.
However I'll follow your advice.
Thanks
Neil
-
I would avoid duplicating it exactly, if anything, just use the /implant-dentistry-glasgow-scotland one time. Not duplicated like the site that ranks #1. It's important to keep in mind that URLs aren't the only ranking factor. There could be plenty of other reasons they rank #1, such as higher quality links.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Am I accidentally Keyword Stuffing?
Hey Guys, So I updated some copy on my site recently and noticed that whatever slender rankings I had (often on page 😎 have completely disappeared. The copy was the only change I have made. Now I haven't intentionally keyword stuffed however I have noticed that there happens to be a lot keywords in there. For example on my PPC page I use the phrase PPC 16 times however it has just naturally fallen into the content as that is what I'm writing about. I'm wondering if there are maybe too many mentions here? 16 repeats of the word PPC and on the page there are 490 words. Does that feel like too much repetition or am I barking up the wrong tree? Thanks, Matt
On-Page Optimization | | MattStott40 -
Google rankings
I have encountered a serious problem with google rankings and the sequence of events goes like this for a high volume phrase. I make changes to the page which gets a score of 98 in Moz and equally good scores in other tools. I resubmit the page to Google for searching via crawl in google webmasters. After about 1/2 to 1 day, the page will be ranked between 30 and 50. Within another 1/2 to 1 day, the ranking goes completely away. This page has much higher scores than pages that are ranked. Other phrases continue to rank OK.
On-Page Optimization | | tiedyedshop0 -
.co.uk ranking in serps and .com ranking on local
Hi im not sure what the best course of action is my client has one site but it has 2 TLD the .co.uk and the .com they wanted all .co.uk redirected to the .com but the .co.uk is ranking in the serps postion 2 and the .com is ranking in local, but is way back in the serps. So i have a bit of a dilemma, by the way it is a local business based in the uk. what should i do?
On-Page Optimization | | juun0 -
Are Meta-keywords coming back?
I'm currently doing some benchmarking for a big realtor site here in México, while looking at the biggest players in the US I noticed most if not all are using the Keywords meta tag in their detail listings. I've been really open to my client about not using this tag at all given the current common knowledge but when sites like: Trulia.com, Realtor.com, appartments.com and the like, are using them I'm second guessing their utility. Does anyone have any insights on this? Should or should not we use meta-keywords? On a side note, there is some interesting microdata going on, in those sites.
On-Page Optimization | | makote1 -
Competitor Out Ranks My Site
Hi This is my first question on SEOMoz and I am confused how a competitor can out rank me for a local search term SEO Tamworth. I have a higher Page Authority, Domain Authority, Number of links etc.. Would this be down to the quality of the links to my site or could it be down to the structure. I score an A for SEO on the on page analysis. Regards James
On-Page Optimization | | Cocoonfxmedia0 -
Keyword canibalization
Hi, I'm ranking for 'bodybuilding schema' with two separate pages (see attachment). Is this a problem? I heard that's it's better to only have one page ranking per keyword. If so, how do I prevent this? Thanks! Jasper MhcOI
On-Page Optimization | | Japking0 -
Why is this page ranking highest?
I've just used Open Site Explorer to compare some sites whose (unpaid) Google ranking I aspire to. They all have higher authority than my site, but the top ranking site out of the 3 I've looked at has the lowest Page Authority, hardly and links (when the others have hundreds), lowest page rank and lowest page trust. In fact, when you look at the top ranking page (ranks #1), it does not even have the search term in it as a complete phrase. One thing I do notice is that it does have 100,000s of linking root domains from one linking root domain. So how can it rank number one on Google?
On-Page Optimization | | Beemer0 -
Absolute vs Relative URLs
What are the pros and cons of these two types of URLs and what type of weight does this hold. It doesn't seem to be a big issue in regards to ranking. Any qualified clarity would help.
On-Page Optimization | | Romancing0