What's the best way to integrate off site inventory?
-
I can't seem to make any progress with my car dealership client in rankings or traffic. I feel like I've narrowed out most of the common problems, the only other thing I can see is that all their inventory is on a subdomain using a dedicated auto dealership software. Any suggestion of a better way to handle this situation? Am I missing something obvious? The url is rcautomotive.com
Thanks for your help!
-
All the images on the page are not on a subdomain of rcautomotive.com but a completely different domain " images.dealerfire.com ". Even the image that is used to populate social media thumbnails is from dealerfire.com. I would start with looking at moving those over to rcautomotive.com if possible
-
Hi Todd! Are you able to let Andy know your search terms? Did you get this worked out?
-
Hi Todd,
Just to check, is the site setup in terms of Google listing / local? Have you used any Structured Data on the site? Are you pulling in reviews from the likes of Yelp?
I doubt that something running on a subdomain is going to be the cause of your issues, but without delving into it, I can't be sure.
What sort of search terms are you trying to improve the rankings for?
-Andy
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to get into Google's Tops Stories?
Hi All, I have been doing research for a few weeks and I cannot for the life of me figure out why I cannot get my website (Racenet) into the top stories in Google. We are in Google News, have "news article" schema, have AMP pages. Our news articles also perform quite well organically and we typically dominate the Google News section. We have two main competitors (Punters and Just Horse Racing) who are both in top stories and I cannot find anything that we are doing that they aren't. Apparently the AMP "news article" schema is incorrect and that could be the reason why we aren't showing up in Google Top Stories, but I can't find anything wrong with the schema and it looks the same as our competitors. For example: https://search.google.com/structured-data/testing-tool/u/0/#url=https%3A%2F%2Fwww.racenet.com.au%2Fnews%2Fblake-shinn-booked-to-ride-doncaster-handicap-favourite-alizee-20190331%3FisAmp%3D1 Does anyone have any ideas of why I cannot get my site into Google Top Stories? Any and all help would be greatly appreciated. Thanks! 🙂
Technical SEO | | Saba.Elahi.M.0 -
One company, 3 countries, 3 sites - best solution?
Hi all, I'm working with a company that has 3 x websites all on separate WordPress platforms. One is at .com, the others .fr and .de - they are essentially very similar. I have suggested that it is worth exploring setting all of these websites up on the .com domain with country-specific directories to combine their authority and help all 3 websites naturally rank due to combining incoming links, authority etc. Quesitons: To ensure each country has control of their site, would you maintain a separate install of WP at each directory, i.e: .com/fr/ and .com/de or would you put it all on the same WP? Would you go down this route of combining all 3 sites onto one domain with country-specific directories? What are the pitfalls?
Technical SEO | | Bee1590 -
Conversion of URL's for Readability
Reading over Rands latest Post about URL structure I had a quick question about the best way to convert URL's that don't have perfect URL structure... Current the Structure of our E-commerce store has a structure that is not friendly with domain.com/product/zdcd-jobd3d-fdoh what is the easiest way to convert these to read URL's without causing any disruptions with the SERP. Are we talking about a MOD-Rewrite in the CMS.......
Technical SEO | | CMcMullen0 -
Are backlinks the reason for my site's much lower SERP ranking, despite similar content?
Hi all, I'm trying to determine why my site (surfaceoptics.com) ranks so much lower than my competitor's sites. I do not believe the site / page content explains this differential in ranking, and I've done on-site / on-page SEO work without much or any improvement. In fact I believe my site is very similar in quality to competitor sites that rank much higher for my target keyword of: hyperspectral imaging. This leads me to believe there is a technical problem with the site that I'm not seeing, or that the answer lies in our backlink profile. The problem is that I've compared our site with 4 of our competitors in the Open Site Explorer and I'm not seeing a strong trend when it comes to backlinks either. Some competitors have more links / better backlink profiles but then other sites have no external links to their pages and lower PA and DA and still outrank us by 30+ positions. How should I go about determining if the problem is backlinks or some technical issue with the site?
Technical SEO | | erin_soc0 -
Should I worry about these 404's?
Just wondering what the thought was on this. We have a site that lets people generate user profiles and once they delete the profile the page then 404's. I was told there is nothing we can do about those from our developers, but I was wondering if I should worry about these...I don't think they will affect any of our rankings, but you never know so I thought I would ask. Thanks
Technical SEO | | KateGMaker1 -
Moz Reporting Incorrect 404's
Hi Guys SEOMoz is telling me that we have 191 404 errors f. I have checked this with several other crawlers and this not the case. For example, http://www.opticalexpress.co.uk/eyecare/corporate-savings.html%0D%0A2027 But correct links its http://www.opticalexpress.co.uk/eyecare/corporate-savings.html which is fine... We have no record of these links so why is it appending these characters at the end of the URL which is causing the 404's....
Technical SEO | | EwanFisher0 -
What's the website that analyzes all local business submissions?
I was recently looking at a blog post here or a webinar and it showed a website where you could see all of the local sites (yelp, Google places) where your business has been submitted. It was an automated tool. Does anyone remember the name of the site?
Technical SEO | | beeneeb0 -
Whats the best tools for site architecture
Look for tools that can visualise a sites architecture (idealy automated). Also looking for tools that can visualise internal linking sturures
Technical SEO | | Motionlab0