Top Level Category Pages
-
On certain sections e.g. Top Level Brand Pages i would like to include history, images of products in use, videos, and possibly even a timeline of the manufacturers history. Being that its a store this would push the products quite a bit lower on the page. Can i still have a great positive effect if its below the product listings?
-
Do you have any examples of this being done on stores? Should i maybe just make a best of the web blog entry which links back to the product pages?
-
I would prepare very high quality content pages - best content on the web in their topic area - and use them to build links, earn rankings and pull huge traffic. These types of pages will usually outperform sales pages.
However, you can have "ads" on these pages that direct visitors to where items can be purchased. Placing those ads immediately adjacent to relevant content can be very effective.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Website and seo for categories and pages
I have a website with a number of specific locations listed in a directory. The locations are in categories but i also have several pages with the same titles and descriptions. Will this be a problem when it comes to seo
On-Page Optimization | | twiguins0 -
Google Search Console issue: "This is how Googlebot saw the page" showing part of page being covered up
Hi everyone! Kind of a weird question here but I'll ask and see if anyone else has seen this: In Google Search Console when I do a fetch and render request for a specific site, the fetch and blocked resources all look A-OK. However, in the render, there's a large grey box (background of navigation) that covers up a significant amount of what is on the page. Attaching a screenshot. You can see the text start peeking out below (had to trim for confidentiality reasons). But behind that block of grey IS text. And text that apparently in the fetch part Googlebot does see and can crawl. My question: is this an issue? Should I be concerned about this visual look? Or no? Never have experienced an issue like that. I will say - trying to make a play at a featured snippet and can't seem to have Google display this page's information, despite it being the first result and the query showing a featured snippet of a result #4. I know that it isn't guaranteed for the #1 result but wonder if this has anything to do with why it isn't showing one. VmIqgFB.png
On-Page Optimization | | ChristianMKG0 -
Best category page structure on MY ecommerce site? Advice please
Hi all, I run the site: http://goo.gl/YATL2i I have had this category set up like this for a while now - but wonder if its confusing to google, and potentially my users... let me start by saying my products are available in 3 formats (soon to be 4), so for example i have 3 pages for cctv systems: Analogue / SD cctv systems: http://goo.gl/SPkdYW hd sdi systems: http://goo.gl/uksRAD ip systems: http://goo.gl/UMHBd0 each of the above sub categories then have a further sub category of 2, 4, 6, 8, 10 or 16 camera kit page... I am trying to figure out if it would be better to just have one "cctv systems" page, and use filters in the left menu so users can filter by format, number of cameras etc etc... but these filters would not navigate to other pages but simply limit the view on the one "cctv systems" page. If you think 1 page with filters is best - can you then advise what should i do with all the sub category pages i no longer need? 301 rediret to the main cctv systems page? Basically i currently have my site set up so cctv products are categorised by the format i,e SD, HD-SDI or IP... Which i thought was very important the user doesnt mix formats as it can not work - but am thinking maybe i should catorgorize by type i.e CCTV Camera, CCTV Recorders or CCTV Systems, and then use filters to drill further down in the categories. Any thoughts on this would be much appreciated. thanks
On-Page Optimization | | isntworkdull0 -
On Page Optimization Reports
How is it determined which terms and associated urls are chosen when SEOmoz tracks your On-Page Report Card? I'm receiving a lot of F Grades for terms I'm not really interested in and a lot of terms I'd like to be tracked aren't. Is there a way I can manually choose which terms and pages I'd like to be shown?
On-Page Optimization | | ClaytonKendall0 -
Is there a SEO penalty for multi links on same page going to same destination page?
Hi, Just a quick note. I hope you are able to assist. To cut a long story short, on the page below http://www.bookbluemountains.com.au/ -> Features Specials & Packages (middle column) we have 3 links per special going to the same page.
On-Page Optimization | | daveupton
1. Header is linked
2. Click on image link - currently with a no follow
3. 'More info' under the description paragraph is linked too - currently with a no follow Two arguments are as follows:
1. The reason we do not follow all 3 links is to reduce too many links which may appear spammy to Google. 2. Counter argument:
The point above has some validity, However, using no follow is basically telling the search engines that the webmaster “does not trust or doesn’t take responsibility” for what is behind the link, something you don’t want to do within your own website. There is no penalty as such for having too many links, the search engines will generally not worry after a certain number.. nothing that would concern this business though. I would suggest changing the no follow links a.s.a.p. Could you please advise thoughts. Many thanks Dave Upton [long signature removed by staff]0 -
Title tag for category page
I’d love some clarification on what would be the best title tag for a shopping category page. The category page is “prams” , the brand is Baby Huddle and the top keywords in order of importance are pushchairs, strollers and buggies. Here are the options I suggest: Buy Prams | Pushchairs, Strollers, Buggies | Baby Huddle Buy the best prams, pushchairs, strollers and buggies on Baby Huddle Buy prams with free delivery and great prices on Baby Huddle
On-Page Optimization | | walidalsaqqaf0 -
Home page ranking dropped below internal pages
The index page for a site I manage has dropped significantly - internal pages rank above it. It's a new site, 2 months old but was ranking at 1st. Any suggestions as to how I can debug this?
On-Page Optimization | | OptioPublishing0 -
Woah, my A-grade optimized pages that were on the first page have all vanished outside the top 50 in Google... is this Panda?
Yep as mentioned, I had some pages hit the top ten pretty quickly after ensuring they were A-grade for pretty uncompetitive keywords however, today, all bar 2 have just vanished from the top 50! All were ranking in Google.co.uk and I know we were predicting the Panda update to hit soon but WOW! My client is understandably a little upset, what on earch do I tell him and what should I do about it? Cheers! jT
On-Page Optimization | | Switch_Digital0
