We are moving to HTTPS and wanted to know if our link building efforts were in vain or will the link juice pass to HTTPS?
-
We are switching to HTTPS and want to make sure the links we've gotten in the past will still transfer since they are pointing to HTTP? I'd hate to go back through and ask people to please add an s to the link.
-
To echo the previous responses, rely on redirects to successfully migrate your site to HTTPS without any hitches. Afterall, security has been a top priority for Google and since they've called for HTTPS everywhere across the web, they're likely to reward those who stay up with the trends. Read more about it here: https://webmasters.googleblog.com/2014/08/https-as-ranking-signal.html
-
Yes, indeed. HTTPS does carry a minor ranking signal. A nice article on this (and the other benefits of migrating from HTTP to HTTPS, here: http://searchengineland.com/http-https-seos-guide-securing-website-246940
-
If i'm correct, i'm sure Google use https:// as a minor SEO ranking factor now so it should only improve your SEO and as Hurf mentioned you need to push your traffic from the old http:// to the https://.
You'll also need to reconfigure your webmaster console to work with https://yoursite.com, then select this as the default URL appearance.
Hope this helps!
Adam
-
You'd want to create a redirect (usually within .htaccess - assuming you are using a Linux & Apache setup) which will automatically redirect from HTTP to HTTPS:
RewriteEngine On RewriteCond %{HTTPS} off RewriteRule ^(.*)$ https://%{HTTP_HOST}%{REQUEST_URI} [L,R=301]
Your web host will likely have information about this in their support section or simply Google "301 redirect from http to https" More useful 301 reading: [https://moz.com/learn/seo/redirection](https://moz.com/learn/seo/redirection) and, if you're still hungry for more: [https://moz.com/blog/301-redirection-rules-for-seo](https://moz.com/blog/301-redirection-rules-for-seo) This guide on migrating from HTTP to HTTPS might be useful reading for you, too: [https://www.keycdn.com/blog/http-to-https](https://www.keycdn.com/blog/http-to-https/) I hope that helps. Good Luck!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is guest posting recommended as a link building strategy?
Is guest posting a powerful methods when it comes to building backlinks? There are many relevant websites that have been set up to accept guest posts, still with good DA and PA and traffic Many relevant websites where it's easy to get a guest post on with good DA, PA and traffic What are the metrics to approach websites for guest posting?
Link Building | | elenamendez0 -
Link Building where link building is dead. Latest tactics in a land of content.
Hello, What is your latest link building techniques considering manual link building is basically dead, and you should really build good content to drive results. Link building has really become less important. It seems to be much more 10X content now. What would you recommend for basic link building considering this besides the 50 first Links video by Rand, which is excellent. Thanks, Bob
Link Building | | BobGW0 -
Why Links from Top Level Domains doesn't Pass Link Equity?
Hello, I have a doubt about Equity-Passing links report of OpensiteExplorer.org According to Sam Weber http://moz.com/community/users/432678 links which pass value from one page to another including followed 301 and Meta refresh links are under Equity-Passing links. I am surprising after looking at the links report generated by opensiteexplorer.org. Most of the article and directory links which have low DA and PA are under Equity-Passing links. Whereas websites like EzineArticle or Articlebase which have good DA and PA are not found in either Equity-passing links or under only nofollow category. Please suggest me if the report of Opensiteexplorer is not good enough or the links from the site like Ezine Article doesn’t pass the link equity. Thanks.
Link Building | | TopLeagueTechnologies0 -
Does Open Site Explorer show juice passing links
I'm a little confused between all the link types. Internal / External - easy Linking Root Domain - easy Followed / No followed - easy But then there's talk about "juice passing links" and I can't quite get how this is defined, and why it's something you can get from the API, but not from Open Site Explorer... or can you get that info from OSE?
Link Building | | eatyourveggies0 -
Is a no-follow link/sponsored link a good editorial link?
Ok maybe this is a dumb question. I really need some better, more quality backlinks pointing to my site. There is a site that has domain authority of 72, page rank 5 that is offering me a sponsored blog post. Do sponsored posts count as a good editorial link? Also what if they are no-follow (and how would I find out ahead of time), does that still give me link juice?
Link Building | | tutugirl0 -
Top 3 Link Building Courses - Who Are They ?
Interested in taking a link building course ...any suggestions on top 3 ? Aaron Wall ...at seo book has something there at a whopping $300 a month not sure if this worth it any feedback on this ?
Link Building | | helpwanted0 -
What is the best way to transfer a sites link juice.
We have been building a new website for one of our clients which he wants it to replace an existing website which will be taken down shortly. The existing site has a reasonable amount of inbound links and we would like to redirect that link juice to the new website, can anyone tell me what the best way to do this would be. Thanks Fraser
Link Building | | fraserhannah0