Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
All page files in root? Or to use directories?
-
We have thousands of pages on our website; news articles, forum topics, download pages... etc - and at present they all reside in the root of the domain /.
For example:
/aosta-valley-i6816.html
/flight-sim-concorde-d1101.html
/what-is-best-addon-t3360.htmlWe are considering moving over to a new URL system where we use directories. For example, the above URLs would be the following:
/images/aosta-valley-i6816.html
/downloads/flight-sim-concorde-d1101.html
/forums/what-is-best-addon-t3360.htmlWould we have any benefit in using directories for SEO purposes? Would our current system perhaps mean too many files in the root / flagging as spammy? Would it be even better to use the following system which removes file endings completely and suggests each page is a directory:
/images/aosta-valley/6816/
/downloads/flight-sim-concorde/1101/
/forums/what-is-best-addon/3360/If so, what would be better: /images/aosta-valley/6816/ or /images/6816/aosta-valley/
Just looking for some clarity to our problem!
Thank you for your help guys!
-
To my knowledge there hasn't been a definitive conclusion on this one.
The general advice as I know it seems to be: they are equally good, pick one, and make sure the other one (with slash if you choose to go for 'without slash' or vice versa) redirects to the chosen one (to avoid duplicate content).
-
I would personally place the keywords at the end for clarity. It indeed seems unnatural to have the id as the final part of the URL. Even if that does indeed cost you a tiny bit of 'keyword power', I would glady sacrifice that in exchange for a more user-friendly URL.
Limiting the amount of words in the URL does indeed make it look slightly less spammy, but slightly less user friendly as well. I guess this is just one of those 'weigh the pros/cons and decide for yourself'. Just make sure the URLs don't get rediculously long.
-
OK, so I have taken it upon myself to now have our URLs as follows:
/news/853/free-flight-simulator/
Anything else gets 301'd to the correct URL. /news/853/free-flight-simulator would be 301'd to /news/853/free-flight-simulator/ along with /news/853/free-flight-sifsfsdfdsfmulator/ ... etc.
-
Also, trailing slash? Or no trailing slash?
Without
/downloads/878/fsx-concorde
With
/downloads/878/fsx-concorde/
-
Dear Theo,
Thank you for your response - i found your article very interesting.
So, just to clarify - in our case, the best URL method would be:
/images/aosta-valley/6816/
/downloads/flight-sim-concorde/1101/
/forums/what-is-best-addon/3360/This would remove the suffixes and also have the ID numbers at the end; placing the target keywords closer to the root of the URL; which makes a very slight difference...
EDIT: Upon thinking about it, I feel that the final keyword-targeted page would be more natural if it appeared at the end of the URL. For example: /images/6816/aosta-valley/ (like you have done on your blog).
Also, should I limit the amount of hyphenated words in the URL? For example in your blog, you have /does-adding-a-suffix-to-my-urls-affect-my-seo/ - perhaps it would be more concentrated and less spammy as /adding-suffix-urls-affect-seo/ ?
Let me know your thoughts.
Thank you for your help!
-
Matt Cutts states that the number of subfolders 'it is not a major factor': http://www.youtube.com/watch?v=l_A1iRY6XTM
Furthermore, a blog I wrote about removing suffixes: http://www.finishjoomla.com/blog/5/does-adding-a-suffix-to-my-urls-affect-my-seo/
Another Matt Cutts regarding your seperate question about the keyword order: http://www.youtube.com/watch?v=gRzMhlFZz9I
Having some structure (in the form of a single subfolder) would greatly add to the usability of your website in my opinion. If you can manage to use the correct redirects (301) from your old pages to your new ones, I wouldn't see a clear SEO related reason not to switch.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Would You Redirect a Page if the Parent Page was Redirected?
Hi everyone! Let's use this as an example URL: https://www.example.com/marvel/avengers/hulk/ We have done a 301 redirect for the "Avengers" page to another page on the site. Sibling pages of the "Hulk" page live off "marvel" now (ex: /marvel/thor/ and /marvel/iron-man/). Is there any benefit in doing a 301 for the "Hulk" page to live at /marvel/hulk/ like it's sibling pages? Is there any harm long-term in leaving the "Hulk" page under a permanently redirected page? Thank you! Matt
Intermediate & Advanced SEO | | amag0 -
Should I use the on classified listing pages that have expired?
We have went back and forth on this and wanted to get some outside input. I work for an online listing website that has classified ads on it. These ads are generated by companies on our site advertising weekend events around the country. We have about 10,000 companies that use our service to generate their online ads. This means that we have thousands of pages being created each week. The ads have lots of content: pictures, sale descriptions, and company information. After the ads have expired, and the sale is no longer happening, we are currently placing the in the heads of each page. The content is not relative anymore since the ad has ended. The only value the content offers a searcher is the images (there are millions on expired ads) and the descriptions of the items for sale. We currently are the leader in our industry and control most of the top spots on Google for our keywords. We have been worried about cluttering up the search results with pages of ads that are expired. In our Moz account right now we currently have over 28k crawler warnings alerting us to the being in the page heads of the expired ads. Seeing those warnings have made us nervous and second guessing what we are doing. Does anybody have any thoughts on this? Should we continue with placing the in the heads of the expired ads, or should we be allowing search engines to index the old pages. I have seen websites with discontinued products keeping the products around so that individuals can look up past information. This is the closest thing have seen to our situation. Any help or insight would be greatly appreciated! -Matt
Intermediate & Advanced SEO | | mellison0 -
What are best page titles for sub-folders or sub-directories? Same as website?
Hi all, We always mention "brand & keyword" in every page title along with topic in the website, like "Topic | vertigo tiles". Let's say there is a sub-directory with hundreds of pages...what will be the best page title practice in mentioning "brand & keyword" across all pages of sub-directory to benefit in-terms if SEO? Can we add "vertigo tiles" to all pages of sub-directory? Or we must not give same phrase? Thanks,
Intermediate & Advanced SEO | | vtmoz0 -
Why does Google rank a product page rather than a category page?
Hi, everybody In the Moz ranking tool for one of our client's (the client sells sport equipment) account, there is a trend where more and more of their landing pages are product pages instead of category pages. The optimal landing page for the term "sleeping bag" is of course the sleeping bag category page, but Google is sending them to a product page for a specific sleeping bag.. What could be the critical factors that makes the product page more relevant than the category page as the landing page?
Intermediate & Advanced SEO | | Inevo0 -
Google indexing only 1 page out of 2 similar pages made for different cities
We have created two category pages, in which we are showing products which could be delivered in separate cities. Both pages are related to cake delivery in that city. But out of these two category pages only 1 got indexed in google and other has not. Its been around 1 month but still only Bangalore category page got indexed. We have submitted sitemap and google is not giving any crawl error. We have also submitted for indexing from "Fetch as google" option in webmasters. www.winni.in/c/4/cakes (Indexed - Bangalore page - http://www.winni.in/sitemap/sitemap_blr_cakes.xml) 2. http://www.winni.in/hyderabad/cakes/c/4 (Not indexed - Hyderabad page - http://www.winni.in/sitemap/sitemap_hyd_cakes.xml) I tried searching for "hyderabad site:www.winni.in" in google but there also http://www.winni.in/hyderabad/cakes/c/4 this link is not coming, instead of this only www.winni.in/c/4/cakes is coming. Can anyone please let me know what could be the possible issue with this?
Intermediate & Advanced SEO | | abhihan0 -
PDF or HTML Page?
One of our sales team members has created a 25 page word document as a topical page. The plan was to make this into an html page with a table of contents. My thoughts were why not make it a pdf? Is there any con to using a PDF vs an html page? If the PDF was properly optimized would it perform just as well? The goal is to have folks click back to our products and hopefully by after reading about how they work.
Intermediate & Advanced SEO | | Sika220 -
Does an H1 have to be at the top of a page?
Because H1 "may" carry some weight with Google does it have to be placed at the top of the page? Can I place it towards the bottom of the page instead in normal body size? My goal is to keep the main keywords in the H1 but create a much friendlier title for the customer to read at the top of the page.
Intermediate & Advanced SEO | | PottyScotty0 -
Could you use a robots.txt file to disalow a duplicate content page from being crawled?
A website has duplicate content pages to make it easier for users to find the information from a couple spots in the site navigation. Site owner would like to keep it this way without hurting SEO. I've thought of using the robots.txt file to disallow search engines from crawling one of the pages. Would you think this is a workable/acceptable solution?
Intermediate & Advanced SEO | | gregelwell0