Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
All page files in root? Or to use directories?
-
We have thousands of pages on our website; news articles, forum topics, download pages... etc - and at present they all reside in the root of the domain /.
For example:
/aosta-valley-i6816.html
/flight-sim-concorde-d1101.html
/what-is-best-addon-t3360.htmlWe are considering moving over to a new URL system where we use directories. For example, the above URLs would be the following:
/images/aosta-valley-i6816.html
/downloads/flight-sim-concorde-d1101.html
/forums/what-is-best-addon-t3360.htmlWould we have any benefit in using directories for SEO purposes? Would our current system perhaps mean too many files in the root / flagging as spammy? Would it be even better to use the following system which removes file endings completely and suggests each page is a directory:
/images/aosta-valley/6816/
/downloads/flight-sim-concorde/1101/
/forums/what-is-best-addon/3360/If so, what would be better: /images/aosta-valley/6816/ or /images/6816/aosta-valley/
Just looking for some clarity to our problem!
Thank you for your help guys!
-
To my knowledge there hasn't been a definitive conclusion on this one.
The general advice as I know it seems to be: they are equally good, pick one, and make sure the other one (with slash if you choose to go for 'without slash' or vice versa) redirects to the chosen one (to avoid duplicate content).
-
I would personally place the keywords at the end for clarity. It indeed seems unnatural to have the id as the final part of the URL. Even if that does indeed cost you a tiny bit of 'keyword power', I would glady sacrifice that in exchange for a more user-friendly URL.
Limiting the amount of words in the URL does indeed make it look slightly less spammy, but slightly less user friendly as well. I guess this is just one of those 'weigh the pros/cons and decide for yourself'. Just make sure the URLs don't get rediculously long.
-
OK, so I have taken it upon myself to now have our URLs as follows:
/news/853/free-flight-simulator/
Anything else gets 301'd to the correct URL. /news/853/free-flight-simulator would be 301'd to /news/853/free-flight-simulator/ along with /news/853/free-flight-sifsfsdfdsfmulator/ ... etc.
-
Also, trailing slash? Or no trailing slash?
Without
/downloads/878/fsx-concorde
With
/downloads/878/fsx-concorde/
-
Dear Theo,
Thank you for your response - i found your article very interesting.
So, just to clarify - in our case, the best URL method would be:
/images/aosta-valley/6816/
/downloads/flight-sim-concorde/1101/
/forums/what-is-best-addon/3360/This would remove the suffixes and also have the ID numbers at the end; placing the target keywords closer to the root of the URL; which makes a very slight difference...
EDIT: Upon thinking about it, I feel that the final keyword-targeted page would be more natural if it appeared at the end of the URL. For example: /images/6816/aosta-valley/ (like you have done on your blog).
Also, should I limit the amount of hyphenated words in the URL? For example in your blog, you have /does-adding-a-suffix-to-my-urls-affect-my-seo/ - perhaps it would be more concentrated and less spammy as /adding-suffix-urls-affect-seo/ ?
Let me know your thoughts.
Thank you for your help!
-
Matt Cutts states that the number of subfolders 'it is not a major factor': http://www.youtube.com/watch?v=l_A1iRY6XTM
Furthermore, a blog I wrote about removing suffixes: http://www.finishjoomla.com/blog/5/does-adding-a-suffix-to-my-urls-affect-my-seo/
Another Matt Cutts regarding your seperate question about the keyword order: http://www.youtube.com/watch?v=gRzMhlFZz9I
Having some structure (in the form of a single subfolder) would greatly add to the usability of your website in my opinion. If you can manage to use the correct redirects (301) from your old pages to your new ones, I wouldn't see a clear SEO related reason not to switch.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Rel canonical tag from shopify page to wordpress site page
We have pages on our shopify site example - https://shop.example.com/collections/cast-aluminum-plaques/products/cast-aluminum-address-plaque That we want to put a rel canonical tag on to direct to our wordpress site page - https://www.example.com/aluminum-plaques/ We have links form the wordpress page to the shop page, and over time ahve found that google has ranked the shop pages over the wp pages, which we do not want. So we want to put rel canonical tags on the shop pages to say the wp page is the authority. I hope that makes sense, and I would appreciate your feeback and best solution. Thanks! Is that possible?
Intermediate & Advanced SEO | | shabbirmoosa0 -
For FAQ Schema markup, do we need to include every FAQ that is on the page in the markup, or can we use only selected FAQs?
The website FAQ page we are working on has more than 50 FAQs. FAQ Schema guidelines say the markup must be an exact match with the content. Does that mean all 50+ FAQs must be in the mark-up? Or does that mean the few FAQs we decided to put in the markup are an exact match?
Intermediate & Advanced SEO | | PKI_Niles0 -
Landing pages for paid traffic and the use of noindex vs canonical
A client of mine has a lot of differentiated landing pages with only a few changes on each, but with the same intent and goal as the generic version. The generic version of the landing page is included in navigation, sitemap and is indexed on Google. The purpose of the differentiated landing pages is to include the city and some minor changes in the text/imagery to best fit the Adwords text. Other than that, the intent and purpose of the pages are the same as the main / generic page. They are not to be indexed, nor am I trying to have hidden pages linking to the generic and indexed one (I'm not going the blackhat way). So – I want to avoid that the duplicate landing pages are being indexed (obviously), but I'm not sure if I should use noindex (nofollow as well?) or rel=canonical, since these landing pages are localized campaign versions of the generic page with more or less only paid traffic to them. I don't want to be accidentally penalized, but I still need the generic / main page to rank as high as possible... What would be your recommendation on this issue?
Intermediate & Advanced SEO | | ostesmorbrod0 -
Redirecting homepage to internal page (2nd Tier page)
We are planning to experiment redirecting our homepage to one of the 2nd tier page. I mean....example.com to example.com/page. We need this page to rank well, but it doesn't have much internal links or external back-links, so we opt for this redirect. Advantage with this page is, it has "keyword" we want to rank for in URL. "page" in example.com/page. Will this help or hurt us in SEO? I think we are missing keyword in our root domain, so interested to highlight this page. Thanks, Satish
Intermediate & Advanced SEO | | vtmoz0 -
Can noindexed pages accrue page authority?
My company's site has a large set of pages (tens of thousands) that have very thin or no content. They typically target a single low-competition keyword (and typically rank very well), but the pages have a very high bounce rate and are definitely hurting our domain's overall rankings via Panda (quality ranking). I'm planning on recommending we noindexed these pages temporarily, and reindex each page as resources are able to fill in content. My question is whether an individual page will be able to accrue any page authority for that target term while noindexed. We DO want to rank for all those terms, just not until we have the content to back it up. However, we're in a pretty competitive space up against domains that have been around a lot longer and have higher domain authorities. Like I said, these pages rank well right now, even with thin content. The worry is if we noindex them while we slowly build out content, will our competitors get the edge on those terms (with their subpar but continually available content)? Do you think Google will give us any credit for having had the page all along, just not always indexed?
Intermediate & Advanced SEO | | THandorf0 -
PDF or HTML Page?
One of our sales team members has created a 25 page word document as a topical page. The plan was to make this into an html page with a table of contents. My thoughts were why not make it a pdf? Is there any con to using a PDF vs an html page? If the PDF was properly optimized would it perform just as well? The goal is to have folks click back to our products and hopefully by after reading about how they work.
Intermediate & Advanced SEO | | Sika220 -
Should I use rel=canonical on similar product pages.
I'm thinking of using rel=canonical for similar products on my site. Say I'm selling pens and they are al very similar. I.e. a big pen in blue, a pack of 5 blue bic pens, a pack of 10, 50, 100 etc. should I rel=canonical them all to the best seller as its almost impossible to make the pages unique. (I realise the best I realise these should be attributes and not products but I'm sure you get my point) It seems sensible to have one master canonical page for bic pens on a site that has a great description video content and good images plus linked articles etc rather than loads of duplicate looking pages. love to hear thoughts from the Moz community.
Intermediate & Advanced SEO | | mark_baird0 -
How to resolve Duplicate Page Content issue for root domain & index.html?
SEOMoz returns a Duplicate Page Content error for a website's index page, with both domain.com and domain.com/index.html isted seperately. We had a rewrite in the htacess file, but for some reason this has not had an impact and we have since removed it. What's the best way (in an HTML website) to ensure all index.html links are automatically redirected to the root domain and these aren't seen as two separate pages?
Intermediate & Advanced SEO | | ContentWriterMicky0
