All page files in root? Or to use directories?
-
We have thousands of pages on our website; news articles, forum topics, download pages... etc - and at present they all reside in the root of the domain /.
For example:
/aosta-valley-i6816.html
/flight-sim-concorde-d1101.html
/what-is-best-addon-t3360.htmlWe are considering moving over to a new URL system where we use directories. For example, the above URLs would be the following:
/images/aosta-valley-i6816.html
/downloads/flight-sim-concorde-d1101.html
/forums/what-is-best-addon-t3360.htmlWould we have any benefit in using directories for SEO purposes? Would our current system perhaps mean too many files in the root / flagging as spammy? Would it be even better to use the following system which removes file endings completely and suggests each page is a directory:
/images/aosta-valley/6816/
/downloads/flight-sim-concorde/1101/
/forums/what-is-best-addon/3360/If so, what would be better: /images/aosta-valley/6816/ or /images/6816/aosta-valley/
Just looking for some clarity to our problem!
Thank you for your help guys!
-
To my knowledge there hasn't been a definitive conclusion on this one.
The general advice as I know it seems to be: they are equally good, pick one, and make sure the other one (with slash if you choose to go for 'without slash' or vice versa) redirects to the chosen one (to avoid duplicate content).
-
I would personally place the keywords at the end for clarity. It indeed seems unnatural to have the id as the final part of the URL. Even if that does indeed cost you a tiny bit of 'keyword power', I would glady sacrifice that in exchange for a more user-friendly URL.
Limiting the amount of words in the URL does indeed make it look slightly less spammy, but slightly less user friendly as well. I guess this is just one of those 'weigh the pros/cons and decide for yourself'. Just make sure the URLs don't get rediculously long.
-
OK, so I have taken it upon myself to now have our URLs as follows:
/news/853/free-flight-simulator/
Anything else gets 301'd to the correct URL. /news/853/free-flight-simulator would be 301'd to /news/853/free-flight-simulator/ along with /news/853/free-flight-sifsfsdfdsfmulator/ ... etc.
-
Also, trailing slash? Or no trailing slash?
Without
/downloads/878/fsx-concorde
With
/downloads/878/fsx-concorde/
-
Dear Theo,
Thank you for your response - i found your article very interesting.
So, just to clarify - in our case, the best URL method would be:
/images/aosta-valley/6816/
/downloads/flight-sim-concorde/1101/
/forums/what-is-best-addon/3360/This would remove the suffixes and also have the ID numbers at the end; placing the target keywords closer to the root of the URL; which makes a very slight difference...
EDIT: Upon thinking about it, I feel that the final keyword-targeted page would be more natural if it appeared at the end of the URL. For example: /images/6816/aosta-valley/ (like you have done on your blog).
Also, should I limit the amount of hyphenated words in the URL? For example in your blog, you have /does-adding-a-suffix-to-my-urls-affect-my-seo/ - perhaps it would be more concentrated and less spammy as /adding-suffix-urls-affect-seo/ ?
Let me know your thoughts.
Thank you for your help!
-
Matt Cutts states that the number of subfolders 'it is not a major factor': http://www.youtube.com/watch?v=l_A1iRY6XTM
Furthermore, a blog I wrote about removing suffixes: http://www.finishjoomla.com/blog/5/does-adding-a-suffix-to-my-urls-affect-my-seo/
Another Matt Cutts regarding your seperate question about the keyword order: http://www.youtube.com/watch?v=gRzMhlFZz9I
Having some structure (in the form of a single subfolder) would greatly add to the usability of your website in my opinion. If you can manage to use the correct redirects (301) from your old pages to your new ones, I wouldn't see a clear SEO related reason not to switch.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
SEO: How to change page content + shift its original content to other page at the same time?
Hello, I want to replace the content of one page of our website (already indexeed) and shift its original content to another page. How can I do this without problems like penalizations etc? Current situation: Page A
Intermediate & Advanced SEO | | daimpa
URL: example.com/formula-1
Content: ContentPageA Desired situation: Page A
URL: example.com/formula-1
Content: NEW CONTENT! Page B
URL: example.com/formula-1-news
Content: ContentPageA (The content that was in Page A!) Content of the two pages will be about the same argument (& same keyword) but non-duplicate. The new content in page A is more optimized for search engines. How long will it take for the page to rank better?0 -
Splitting down pages
Hello everyone, I have a page on my directory for example:
Intermediate & Advanced SEO | | SamBayPublishing
https://ose.directory/topics/breathing-apparatus The title on this page is small yet a bit unspecific:
Breathing Apparatus Companies, Suppliers and Manufacturers On webmaster tools these terms hold different values for each category so "topic name companies" sometimes has a lot more searches than "topic name suppliers". I was thinking if I could split the page into the following into three separate pages would that be better: https://ose.directory/topics/breathing-apparatus (main - Title: Breathing Apparatus)
https://ose.directory/topics/breathing-apparatus/companies (Title: Breathing Apparatus Companies)
https://ose.directory/topics/breathing-apparatus/manufacturers (Title: Breathing Apparatus Manufacturers)
https://ose.directory/topics/breathing-apparatus/suppliers (Title: Breathing Apparatus Suppliers) Two Questions: Would this be more beneficial from an SEO perspective? Would google penalise me for doing this, if so is there a way to do it properly. PS. The list of companies may be the same but the page content ever so slightly different. I know this would not effect my users much because the terms I am using all mean pretty much the same thing. The companies do all three.0 -
Should I merge these pages
I have this business and am not sure if I should have a separate page for all of the different roofing subservices or if i should put them all on one page. Even though they are separate, but related services, I feel they could end up competing against one another If I merge them I will also have more related and keyword rich content on one page that I could focus my efforts on.
Intermediate & Advanced SEO | | Atomicx0 -
Can a home page penalty cause a drop in rankings for all pages?
All my main keywords have dropped out of the SERPS. Could it be that the home page (the strongest) page has been devalued and therefore 'link juice' that used to spread throughout the site is no longer doing so. Would this cause all other pages to drop? I just can't understand how all my pages have lost rankings. The site is still indexed so there's no problem there.
Intermediate & Advanced SEO | | SamCUK0 -
End of March we migrated our site over to HubSpot. We went from page 3 on Google to non existent. Still found on page 2 of Yahoo and Bing. Beyond frustrated...HELP PLEASE "www.vortexpartswashers.com"
End of March we migrated our site over to HubSpot. We went from page 3 on Google to non existent. Still found on page 2 of Yahoo and Bing under same keywords " parts washers" Beyond frustrated...HELP PLEASE "www.vortexpartswashers.com"
Intermediate & Advanced SEO | | mhart0 -
Using the right Schema.org - & is there a penalty in using the wrong one?
Hi We have a set of reviewed products (in this case restaurants) that total an average rating of 4.0/5.0 from 800 odd reviews. We know to use schema/restaurant for individual restaurants we promote but what about for a list of cities, say restaurants in boston for example. For the product page containing all of Boston restaurants - should we use schema.org/restaurant (but its not 1 physical restaurant) or schema.org - product + agg review score? What do you do for your product listing pages? If we get it wrong, is there a penalty? Or this just simply up to us?
Intermediate & Advanced SEO | | xoffie1 -
Using Images Instead of Text to Control Keywords on Page
We have recently updated a key page on our website. It is a template page that is used many times to display search results. The words "price", "revenue", and "cash flow", "not disclosed" are used for each listing on the page -- to minimize their impact on keyword density on the page we used images for these words. Here you can see some examples: http://www.businessbroker.net/State/Florida-Businesses_For_Sale.aspx http://www.businessbroker.net/City/Los Angeles-Businesses_For_Sale.aspx http://www.businessbroker.net/Industry/Auto_Car_Wash-Businesses_For_Sale.aspx You will note these words on this page are images and not regular text. We are certainly not doing this to "dupe" the visitors or Google -- we just want to ensure that each page has keywords pertinent to what the page is about. Bottom line question -- is this an OK practice? Are we running any risk with Google by doing this? I'm particularly nervous these days with all of the Google changes. Your thoughts and guidance on this issue would be much appreciated. Thanks. MWM
Intermediate & Advanced SEO | | MWM37720 -
Is there an optimal ratio of external links to a page vs internal links originating at that page ?
I understand that multiple links fro a site dilute link juice. I also understand that external links to a specific page with relevant anchortext helps ranking. I wonder if there is an ideal ratioof tgese two items
Intermediate & Advanced SEO | | Apluswhs0