If I point a domain name to a new faster server, will I lose some keyword ranking?
-
I'm redesigning a client's site, breaking up content into separate pages and moving the site to a managed server keeping the same domain name. Will I lose any link juice or keyword ranking for site even if I 301 redirect the old pages to the new titled pages?
-
As for a small loss of link juice, Joe's response is one I would agree with. But in terms of keyword ranking, EGOL is spot on. There are many right and wrong things that could affect ranking in either direction. The sort of breakdown you're talking about deserves an experienced hand to get it right.
-
Thanks Joe. The redesign is very well thought out and the long pages of content desperately needed to be broken up and siloed. What we lose in the short term will be made up in the long. I just wasn't sure how much link juice passes with 301 redirects. Thanks again
-
I'm redesigning a client's site, breaking up content into separate pages and moving the site to a managed server keeping the same domain name. Will I lose any link juice or keyword ranking for site even if I 301 redirect the old pages to the new titled pages?
It all depends how intelligently you break up those pages and SEO the pieces. I am not going to tell you "yes" or "no" as an answer to your question. How smart is your SEO?
Just sayin' here..... maybe you should ask an SEO with experience on this type of project if you are doing this on a client site. Would probably be a good insurance policy.
-
Yes, when you change URLs the word is that some but not all of the link juice passes. But it's not too bad assuming the redesign corrects mistakes, makes the site easier to navigate and crawl. You'll get the link power back soon enough.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is there a tool out there to check any domain that might be pointing to my existing domain?
Is there a tool out there to check any domain that might be pointing to my existing domain?
Technical SEO | | adlev0 -
Moving to old site to new domain sub directory
Hi, we've moved our old site to a new domain but in a subdirectory (the shopping site has been consolidated into overarching company website's shopping section, thus the move to sub dir). Are 301 redirects from old URLs to new domain's subdirectory ex newsite.com/shopping/page-1/ sufficient for site migration? I wasn't able to use Google's site address change tool since we're moving to a subdirectory on the new domain. Thanks
Technical SEO | | SoulSurfer80 -
Moving multiple domains into one domain
Hi, We're currently moving a group of websites (approximately 12) under one domain so we've moved from www.example.de , www.example.co.uk , www.example.com to www.example.com/de www.example.com/uk and so on. However I have read an article online today saying that this can lead to crawling complications. Has anyone done something similar and if there were any issues how did you overcome them? Many thanks
Technical SEO | | Creditsafe0 -
Will Links to one Sub-Domain on a Site hurt a different Sub-Domain on the same site by affecting the Quality of the Root Domain?
Hi, I work for a SaaS company which uses two different subdomains on our site. A public for our main site (which we want to rank in SERPs for), and a secure subdomain, which is the portal for our customers to access our services (which we don't want to rank for) . Recently I realized that by using our product, our customers are creating large amounts of low quality links to our secure subdomain and I'm concerned that this might affect our public subdomain by bringing down the overall Authority of our root domain. Is this a legitimate concern? Has anyone ever worked through a similar situation? any help is appreciated!
Technical SEO | | ifbyphone0 -
Changed URL of all web pages to a new updated one - Keywords still pick the old URL
A month ago we updated our website and with that we created new URLs for each page. Under "On-Page", the keywords we put to check ranking on are still giving information on the old urls of our websites. Slowly, some new URLs are popping up. I'm wondering if there's a way I can manually make the keywords feedback information from the new urls.
Technical SEO | | Champions0 -
Blog for a Prestashop: WP at subfolder or blog with dedicated keyword based domain?
Hi Scenario 1: site running with prestashop at domain whatever.com There's a blog at a subfolder of domain, running with Wordpress whatever.com/blog Scenario 2: site running with prestashop at whatever.com. The blog is at a different server and domain with keywords, e.g. cloudtechnology.com What's better for the blog posts to have better SERP results? Scenario 1 or 2? From the point of view of a user, I have seen for friends and colleagues that scenario 2 works for the blog, and might work for the shop, since blog posts contain links to shop etc. However, all examples I've seen for scenario 1 are still struggling...it's hard for them to make the blog visible at SERPs...is it a coincidence or is there a reason? Thanks for your answers!
Technical SEO | | pupila0 -
Page rank and ranking down
Hi I blog at Technostarry. Some 3 months back during page rank update, my page rank went down from 3 to 2. I don't know the reason behind this. And now, my traffic and ranking is also down. I am not involved in any bad SEO practices, I don't copy paste and I write original content. I am too confused as why and what has happened with my site. If someone could analyze my blog and look at my weak points then that would be great. I would like to get any suggestions to get back my ranking and also page rank back. Thanks.
Technical SEO | | technotech0 -
301 redirect domain to page on another domain
Hi, If I wanted to do a 301 permanent redirect on a domain to a page on another domain will this cause any problems? Lets say I have 4 domains (all indexed with content), I decide to create a new domain with 4 pages, one for each domain. I copy the content from the old domains to the relevant page on the new domain and set it live. At the same time as setting the new site live I do a 301 permanent redirect on the 4 domains to the relevant pages on the new domain. What happens if Google indexes the new site before visiting the redirected domains, could this cause a duplicate content penalty? Cheers
Technical SEO | | activitysuper0