Perfect Landing Page for jewelry website?
-
What would be the Perfect Landing Page for jewelry website?
Show me some examples and tell me why do you think so.
Thanks in advance to everyone who participated.
-
KissMetrics did a cool infographic last year that helps to frame up and prioritze your content assets for that perfect landing page: http://blog.kissmetrics.com/landing-page-design-infographic/
-
Anybody interested in landing pages needs to subscribe to the periodic emails from http://whichtestwon.com/
I get them and we argue about them at my office - and are often surprised at which landing page does better.
-
I agree with EGOL. The people who are in a position to know what makes a perfect landing page for your area are your competitors, and they are certainly not going to give that information to you.
Your question is quite broad, and as it's written you may not get help information. You might consider narrowing the question and adding some more details. It's often said that you should consider every page a landing page. You've also not said if this is for a PPC campaign or for organic traffic, or for an offline campaign that direct to a specific URL.
There was a great post today in YOUmoz regarding PPC landing page optimization, with resources that are also applicable to organic landing pages. You might check it out at http://www.seomoz.org/ugc/6-essential-ppc-landing-page-optimizations.
-
For products page...
-
I think that people who reeeeally know the answer to this question aren't going to tell.
-
Do you mean a homepage, category landing page (eg Rings, Bracelets etc) or a product page? In the UK I tend to think John Lewis do these very well but from what I see the style does vary from country to country so you'll need to consider what works best for your target country.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Internal pages ranking over the homepage: How to optimise to rank better at Google?
Hi, We have experienced a shift in SERP from internal pages ranking over website homepage for more than a year. Previously website homepages used to rank for the primary keyword like moz.com for "SEO". Now we can see that internal pages like moz.com/learn/seo/what-is-seo been ranking for the primary keyword "SEO". Google is picking up these "what is ABC" pages than the homepage. All our competitor sites are ranking with these internal pages which are about "what is (primary keyword)". We do have the same internal pages "what is....", but this pages is not ranking; only our homepage is ranking. Moreover we dropped more than 15 positions after this shift in SERP. How to diagnose this? Thanks
Algorithm Updates | | vtmoz0 -
Category Containing a Product searched shows up higher in google then the product page itself?
Hello Moz Wizards, We have recently launched a new eCommerce website www.memoky.com and think we did a pretty good job with the markup structure for feeding the hungry google bot all information available about a the products. However google doesn't like us very much : ( It seems every time you google a product that we carry; the category pages that contain that product will show up, but the product page itself does not. Below are two examples, however this seems to be site-wide which makes me feel like there is an underlying issue that we are missing. Examples
Algorithm Updates | | Memoky
when searched for "Eduardo floor lamp - matt black/matt yellow shade"
Shows ups - http://www.memoky.com/lighting/floor-lamps.html
Does not - http://www.memoky.com/eduardo-floor-lamp-matt-black-matt-yellow-shade.html when searched for "Derrick arm chair - white leather/ walnut"
Shows ups - http://www.memoky.com/living/lounge-chairs.html_
Does not - http://www.memoky.com/derrick-arm-chair-white-leather.html_ that is the pattern for almost all the products on this site. Any thoughts on why this could be the case?0 -
Dealing with Omitted Page
For my most competitive term, the wrong page ranks (and not well either). The landing page I built for it has never shown up for that term except after I include the omitted results. The page that does rank is category page page above it. All that's fine, because neither page was all that great...BUT, I have completely re-written the content for the landing page, got local area pictures, local testimonials and a video. So here's my question: Should I put all that content on the landing page that's been omitted or tweak the page that ranks and put it there? To me it makes the most sense to put the content on the page that has been omitted, but I don't know how google treats pages that have been omitted in the past. Is it going to have some sort of bias against the page, because it was omitted so many times earlier for that keyword? Or, will it be treated just like any other page, and if the content is good enough, then it will rank just fine. If anyone's dealt with this, then I'd love to hear all about it! Thanks, Ruben
Algorithm Updates | | KempRugeLawGroup0 -
How can I check Googles Page Cache ?
Hi I use to have a handy tool in Firefox (Google Toolbar) that was very handy for checking page ranks and what date a page had been cached. For a while with the newer versions of Firefox I cannot seem to locate this useful tool, Can anybody recommend any useful tools for checking the above. Thanks Adam
Algorithm Updates | | AMG1000 -
Does google index non-public pages ie. members logged in page
hi, I was trying to locate resources on the topics regarding how much the google bot indexes in order to qualify a 'good' site on their engine. For example, our site has many pages that are associated with logged in users and not available to the public until they acquire a login username and password. Although those pages show up in google analytics, they should not be made public in the google index which is what happens. In light of Google trying to qualify a site according to how 'engaged' a user is on the site, I would feel that the activities on those member pages are very important. Can anyone offer suggestions on how Google treats those pages since we are planning to do further SEO optimization of those pages. Thanks
Algorithm Updates | | jumpdates0 -
Does anybody know of solid statistical examples of websites improving CTR via rich snippets?
There has been a fair deal of broad speculation that "rich snippets improve CTR". The recent rich snippet infographic that SEO Moz came out with mentioned this. However the only solid examples I could find was from an example on Search Engine Land. http://searchengineland.com/how-to-get-a-30-increase-in-ctr-with-structured-markup-105830 Does anybody know of any other success examples with solid data of improved search share CTR rates when rich snippets were implemented?
Algorithm Updates | | southernresearch0 -
Has anyone notice their website page rankings in Bing and Yahoo slipping lately?
My websites for the most part rank higher in Yahoo and Bing than in Google. Now, ranking within those search engines (Yahoo/Bing) are settling in to where my websites rank in Google. Any thoughts? Anyone else experiencing this? Thank you for your time!
Algorithm Updates | | APICDA0 -
Does my overly dynamic website hurt my SEO?
I have heard from a couple of people that my overly dynamic URL's hurt my SEO tremendously. Can anyone verify that? Of course my provider says it doesn't matter but I take what they say with a grain of salt. Another thing, my web crawls show a TON of errors for duplicate page title and overly dynamic url and duplicate page content. How big of a deal is this? http://www.nvclothing.com
Algorithm Updates | | sviohl0