Links to Facebook pages
-
I would like to ask if anyone has any knowledge regarding linking to a company's facebook page. I have built a few links to a client's facebook page in an effort to have it rank better in SERPs.
I just learned that unlike twitter and linkedin, it is apparently not possibly to directly link to facebook pages. At least it is not possible from a search engine's perspective. If you follow any facebook page link while you are not logged into facebook, you are redirected to the facebook home page.
I can't think of any way around this obstacle. I'd love some clever solution such as providing a URL which includes a basic dummy facebook login but there is nothing I am aware of to achieve this result.
Does anyone have any ideas on this topic?
-
I figured out the root issue. The site's facebook page had an Age Rating of "alcohol related". It seems if you have any age setting other then "13+" then the page is not publicly visible unless you are logged in to facebook. Mystery solved.
Thanks to all for sharing your ideas.
-
Thanks Mike.
Yes, I am using the identical URL which works perfectly when logged in. The moment I log out I am taken from the client's facebook page to the facebook home page. I am very familiar with the need to have 25 likes to obtain a named page. He definitely has a named page and it works.
-
Thanks for the feedback Joshua.
I advise each client to establish a Facebook page if they do not have one already. Once the page is created, I also advise them to immediately gather 25 likes and secure their company name for the facebook page. The reasons are many and include the reputation management factors you mentioned.
What I am finding interesting is it seems all facebook pages are directly linkable without being logged into facebook, while my client's page is not.
The above link works fine. I have also tried facebook links for company pages newer then my client's page and they work fine. For some reason my client's URL is redirected to the facebook home page when the user is not logged in. The issue is apparently only with my client's facebook URL. I am trying to determine the cause.
-
Hey Ryan,
Are you making sure to use the custom Facebook URL for your client's page? You'll need at least 25 Likes before you can do that.
Check it out (try clicking without being logged in): http://www.facebook.com/the.bacc
(shameless plug to prove a point!)
-
Ryan,
We have built links directly to clients Facebook pages that we were doing Reputation Management for and they did indeed climb in the SERPS. I am not sure if this correlation or causation since we also began managing those clients social media as well around the same time. It could have been just by increasing the engagement on their Facebook pages that it helped it rank. Obviously if you get the custom URL from Facebook after getting 25 followers, and make the page focus on the branded keyword of the company name then that will help to an extent. Hoep that helps a bit. Take care.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Page must be internally linked to get indexed?
If a there is page like website.com/page; I think this page will be indexed by Google even we don't link it internally from anywhere. Is this true? Will it makes any difference in-terms of "indexability" if we list this page on sitemap? I know page's visibility will increase when link from multiple internal pages. I wonder will there be any noticeable difference while this page is listed in sitemap.
Intermediate & Advanced SEO | | vtmoz0 -
Pull multiple link data for multiple pages at once?
Hi guys, I was wondering if there is a tool or way to pull link data for a list of URLs/Pages at once to one single file with ahrefs or majestic. I know scrapebox can do this with OSE, but looking for a way to do this with the other backlink databases. Any ideas? Cheers. Hi guys, I was wondering if there is a tool or way to pull link data for a list of URLs/Pages at once to one single file with ahrefs or majestic. I know scrapebox can do this with OSE, but looking for a way to do this with the other backlink databases. Any ideas? Cheers.
Intermediate & Advanced SEO | | jayoliverwright0 -
One page ranking for all key words, when other targeted pages not ranking
Hi everyone I am fairly new to SEO but have a basic understanding. I have a page that has a lot of content on it (including brand names and product types and relevant info) ranking for a quite a few key words. This is cool, except that I have pages dedicated to each specific key word that are not ranking. The more specific page still has a lot of relevant text on it too. eg. TYRES page - Ranks first for "Tyres". Ranks okay for many tyre key words, including "truck tyres"
Intermediate & Advanced SEO | | JDadd
TRUCK TYRES page - not ranking for "truck tyres" Further on, I then have pages not ranking all that well for more specific key words when they should. eg HONDA TRUCK TYRES - Then has a page full of product listings - no actual text. Not Ranking for "honda truck tyres". ABC HONDA TRUCK TYRE - not ranking for "abc honda truck tyre" key word
These pages don't have a lot of content on them, as essentially every single tyre is the same except for the name. But they do have text. So sometimes, these terms don't rank at all. And sometimes, the first TYRES page ranks for it. I have done the basic on page seo for all these pages (hopefully properly) including meta desc, meta titles, H1, H2, using key words in text, alt texting images where possible etc. According to MOZ they are optimised in the 90%. Link building is difficult as they are product listings, so other sites don't really link to these pages. Has anyone got ideas on why the top TYRES page might be so successful and out ranking more specific pages? Any ideas on how I can get the other pages ranking higher as they are more relevant to the search term? We are looking in to a website redesign/overhaul so any advice on how I can prevent this from happening on essentially a new site would be great too. Thanks!0 -
Is it a problem to use a 301 redirect to a 404 error page, instead of serving directly a 404 page?
We are building URLs dynamically with apache rewrite.
Intermediate & Advanced SEO | | lcourse
When we detect that an URL is matching some valid patterns, we serve a script which then may detect that the combination of parameters in the URL does not exist. If this happens we produce a 301 redirect to another URL which serves a 404 error page, So my doubt is the following: Do I have to worry about not serving directly an 404, but redirecting (301) to a 404 page? Will this lead to the erroneous original URL staying longer in the google index than if I would serve directly a 404? Some context. It is a site with about 200.000 web pages and we have currently 90.000 404 errors reported in webmaster tools (even though only 600 detected last month).0 -
I've seen and heard alot about city-specific landing pages for businesses with multiple locations, but what about city-specific landing pages for cities nearby that you aren't actually located in? Is it ok to create landing pages for nearby cities?
I asked here https://www.google.com/moderator/#7/e=adbf4 but figured out ask the Moz Community also! Is it actually best practice to create landing pages for nearby cities if you don't have an actual address there? Even if your target customers are there? For example, If I am in Miami, but have a lot of customers who come from nearby cities like Fort Lauderdale is it okay to create those LP's? I've heard this described as best practice, but I'm beginning to question whether Google sees it that way.
Intermediate & Advanced SEO | | RickyShockley2 -
Can too many "noindex" pages compared to "index" pages be a problem?
Hello, I have a question for you: our website virtualsheetmusic.com includes thousands of product pages, and due to Panda penalties in the past, we have no-indexed most of the product pages hoping in a sort of recovery (not yet seen though!). So, currently we have about 4,000 "index" page compared to about 80,000 "noindex" pages. Now, we plan to add additional 100,000 new product pages from a new publisher to offer our customers more music choice, and these new pages will still be marked as "noindex, follow". At the end of the integration process, we will end up having something like 180,000 "noindex, follow" pages compared to about 4,000 "index, follow" pages. Here is my question: can this huge discrepancy between 180,000 "noindex" pages and 4,000 "index" pages be a problem? Can this kind of scenario have or cause any negative effect on our current natural SEs profile? or is this something that doesn't actually matter? Any thoughts on this issue are very welcome. Thank you! Fabrizio
Intermediate & Advanced SEO | | fablau0 -
Getting individual website pages to rank for their targeted terms instead of just the home page
Hi Everyone, There is a pattern which I have noticed when trying to get individual pages to rank for the allocated targeted terms when I execute an SEO campaign and would been keen on anyones thoughts on how they have effectively addressed this. Let me try and explain this by going through an example: Let's say I am a business coach and already have a website where it includes several of my different coaching services. Now for this SEO campaign, I'm looking to improve exposure for the clients "business coaching" services. I have a quick look at analytics and rankings and notice that the website already ranks fairly well for that term but from the home page and not the service page. I go through the usual process of optimising the site (on-page - content, meta data, internal linking) as well as a linkbuilding campaign throughout the next couple of month's, however this results in either just the home page improving or the business page does improve, but the homepage's existing ranking has suffered, therefore not benefiting the site overall. My question: If a term already ranks or receives a decent amount of traffic from the home page and not from the page that its supposed to, why do you think its the case and what would you be your approach to try shift the traffic to the individual page, without impacting the site too much?. Note: To add the home page keyword target term would have been updated? Thanks, Vahe
Intermediate & Advanced SEO | | Vahe.Arabian0 -
My site links have gone from a mega site links to several small links under my SERP results in Google. Any ideas why?
A site I have currently had the mega site links on the SERP results. Recently they have updated the mega links to the smaller 4 inline links under my SERP result. Any idea what happened or how do I correct this?
Intermediate & Advanced SEO | | POSSIBLE0